整合策略执行副总裁
EVP, Integrated Strategy
职位描述:
你的思维模式
你将职业生涯投入于精通大多数人都分开的领域。你不会将创意策略和媒体策略看作不同的语言,而是看作同一种战略思维的不同表达方式。这种精通使你具备胜任此职位的资格。
你相信最好的想法可以扩展,一致性比新颖性更重要,而且制定策略的团队与策略本身同样重要。你以信念和好奇心领导。你打造一种文化,让人因为对工作充满热情而思考得更远。
职位概述
你将帮助构想、设计并运营一个智能故事系统,为一家多品牌医疗企业从高管层面出发,设定一个能协调三个相互关联的业务单元——消费者零售运营、药房福利管理以及健康保险——确保每项战略决策、创意表达和媒体部署都源于一个强大的理念。
这个领导职位需要掌握两个大多数人分开看待的领域:品牌策略和连接策略。你职业生涯中在两者上都建立了深厚的专业知识。你不需要在两者之间进行翻译,而是将它们视为一个整合的实践。
你负责创建激发性理念。你协调它们的部署。你在高管层具有说服力。你推动他们的业务发展,这会加强我们的关系。你培养下一代整合型领导者。你是关于三个相互关联品牌如何统一行动的战略权威。你将向首席战略官汇报。
核心职责
战略大胆性 - 理念
- 设计并创造激发性理念,以精致和具体的方式协调三个不同的业务单元
- 构建品牌世界,使理念具象化——严谨且具体地阐述角色、信念和边界,从而推动优秀的创意工作
- 制定战略叙述,帮助企业领导不仅了解你在做什么,还理解其重要性以及如何推动他们的业务
- 在理念开发中保持与系统部署相同的战略深度。理念就是工作,它们不是执行的附属品,勇敢的理念至关重要
系统协调 - 部署
- 设计一个智能故事系统:明确理念在三个业务单元中触达正确受众的地点,并协调它们的展示方式
查看英文原文
Job Description:
YOUR MINDSET
You have spent your career becoming fluent in disciplines most people keep separate. You don't see creative strategy and media strategy as different languages. You see them as different expressions of the same strategic thinking. That mastery is what qualifies you for this role.
You believe that the best ideas scale, that coherence matters more than novelty, and that the team creating the strategy is as important as the strategy itself. You lead with conviction and curiosity. You build a culture where people think bigger about their work because they get excited about it.
ROLE OVERVIEW
You will help imagine, architect and operate an Intelligent Story System for a multi-brand healthcare enterprise at the executive level, setting the vision that orchestrates three interconnected business units - consumer retail operations, pharmacy benefit management, and health insurance - ensuring every strategic decision, creative expression, and media deployment radiates from a powerful idea.
This leadership role demands mastery of two disciplines that most separate: Brand Strategy and Connected Strategy. You have spent your career developing deep expertise in both. You don't translate between them. You hold them as one integrated practice.
You lead the creation of Catalyzing Ideas. You orchestrate their deployment. You're persuasive in the C-suite. You grow their business and that strengthens our relationship. You develop the next generation of integrated leaders. You are the strategic authority on how three interconnected brands move as one. You will report to the Chief Strategy Officer.
CORE RESPONSIBILITIES
Strategic Boldness - Ideas
- Shape and create the Catalyzing Idea(s) that will help orchestrate across three distinct business units with sophistication and specificity
- A builder of brand worlds that dimensionalize ideas- articulating character, conviction, and edges with rigor and specificity that drives great creative work
- Develop the strategic narratives that help enterprise leadership understand not just what you're doing, but why it matters and how it moves their business
- Bring the same strategic depth to idea development as to system deployment. The ideas are the work. They are not secondary to execution, and brave ideas matter.
System Orchestration - The Deployment
- Architect an Intelligent Story System: defining WHERE ideas reach the right audiences across all three business units and orchestrating HOW they show up in context
- Identify audience signals that inform where and when each idea becomes urgent and inevitable
- Ensure that as the system expands across channels, moments, and audiences, coherence never breaks. Every execution- whether retail media, pharmacy communications, or insurance education- radiates from the same idea
- Lead creative, media, product, and retail teams to rally around the idea itself, not fracture into tactics. Help them understand they're part of something bigger than their discipline, and why their piece matters to the whole.
Cross-Brand Enterprise Leadership
- Hold the enterprise perspective. You are the leader who sees where all three brands can move together and where they must move independently
- Identify strategic opportunities where one idea scales across all three business units (creating compounding effect) and where each business unit needs its own force (creating specificity)
- Create conditions where the three brands strengthen each other, not cannibalize each other
Media + Creative Integration at Strategic Foundation
- Think in both languages simultaneously, from idea through deployment. You are fluent in creative strategy AND media strategy- not choosing between them, but weaving them together around an idea
- You understand how media strategy informs which ideas can scale, which audiences you can reach, where cultural moments live. You understand how creative strategy demands certain media contexts to land. You hold both truths at once
- Brief media and creative leaders not as separate functions receiving strategy, but as strategic partners who help shape how ideas move in the world
Relationship Growth & C-Suite Stewardship
- Build and steward a mission-critical relationship by delivering integrated work that creates visible business impact for enterprise leadership
- Position yourself as the strategic authority the enterprise turns to when the question is "how do our brands behave?" or "what's the opportunity we're missing?"
- Create the conditions where integrated strategy becomes not a nice-to-have, but fundamental to how their enterprise operates
Team Building & Leadership Development
- Help assemble and lead a world-class team that embodies integrated thinking at every level
- Recruit for depth, not just breadth. You want strategists who are genuinely fluent in both creative and media thinking, not people who dabble in both
- Develop the next generation of strategists who understand systems thinking, not just tactical execution
- Create psychological safety where team members are empowered to challenge siloed thinking and contribute strategic ideas, not just execute briefs
- A servant leader. Your actions help create our culture
Measurement, Learning & System Optimization
· Create a learning agenda that tracks whether the system is actually working. Use measurement not as reporting, but as feedback. Let data inform how you tune the system for the next cycle
WHAT SUCCESS LOOKS LIKE
- Your ideas are clear enough that a junior strategist can explain them. They're sophisticated enough that a CEO pauses and says "yes, that's what we're trying to do."
- Creative and media strategies are inseparable. You cannot explain one without the other. The team describes them as one thing
- All three business units operate from shared ethos while maintaining distinct expressions where it makes sense. The coherence is visible; the differentiation is clear
- Your team thinks in systems. They understand signal stacking. They see how their work feeds the whole. New team members are onboarded into a way of thinking, not just a project
- You have recruited and developed strategists who will lead integrated thinking across the agency- your legacy is multiplication
- Measurement shows that ideas are proliferating, signals are clustering as predicted, and the system is compounding over time
- The relationship grows because integrated strategy has become indispensable to how they operate. They ask for more
KEY QUALIFICATIONS
Experience:
- 13+ years strategy experience with deep expertise in BOTH creative strategy AND media strategy
- Demonstrated mastery of both disciplines - not sequential experience, but genuine fluency in how ideas and media interact
- Proven track record defining strategic ideas, not just executing them
- Leadership experience building and developing teams
- Enterprise-level relationship management; comfort briefing C-suite
Intellectual Foundation:
- Deep understanding of how systems work- not just campaigns, but interconnected strategic systems
- Comfort holding complexity: three brands, multiple audiences, multiple signals, one coherent force
- Ability to operate at 30,000-foot strategic level AND in the work itself
- Evidence that you think about how ideas propagate and compound, not just how they perform in a single moment
The annual base salary range for this position is $285,000 - $300,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.Additionally, this position is eligible for discretionary incentive compensation.
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
Location:
USA - Remote - MassachusettsBrand:
Dentsu CreativeTime Type:
Full timeContract Type:
Permanent
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Originally posted on Himalayas