高级内部沟通经理，人力资源
Senior Internal Communications Manager, People
准备开展职业生涯中最有影响力的工作吗？在Coinbase，我们对增加经济自由的使命毫不妥协。标准很高，环境紧张，我们喜欢这样。这里不是安于现状的地方，而是将你推向自我认知极限的地方。如果你准备好与那些不愿满足于“足够好”的人一起打造金融的未来，你就在正确的地方。Coinbase是一家以远程办公为主导的公司，但并非完全远程。期待每季度进行一次高强度的线下工作会，称为“冲刺”。
Coinbase正在寻找一位有战略眼光、积极主动的传播领导者，作为People Success团队的内部传播合作伙伴。随着新的首席人才官正在构建人才战略的新篇章，这个职位将决定该愿景如何通过清晰、及时且有说服力的传播传达给每一位员工。
你将负责：
- 作为People Success团队的专职内部传播合作伙伴，以业务优先、产品营销为导向，制定人员计划和全公司范围推广的传播策略。
- 为CPO和高级人才领导层提供高风险时刻的建议，包括组织变化、政策调整、领导层变动和其他高风险公告，撰写清晰、人性化并建立信任的信息。
- 负责People Success团队自身的内部传播，包括每月的全员会议、领导层沟通及其他有助于提升团队意识、一致性和文化的资源。
- 撰写和编辑各种内容，包括CPO的传播信息、全员会议脚本、公司公告和常见问题解答，将人员项目转化为对Coinbase领导层和员工有明确价值主张的内容。
- 建立可扩展的传播基础设施，包括编辑日历、操作手册、评估框架和节奏，以支持不断壮大的人才组织。
- 与更广泛的内部传播团队及跨职能合作伙伴协调，确保人才信息及时发布并与公司叙事保持一致。
- 建立成熟的传播基础设施，利用数据、员工洞察和AI驱动的工作流程来衡量影响、扩大工作规模并持续改进
所需技能和经验：
- 10年以上内部传播、战略传播、变革传播或产品营销经验，有向高管或副总裁级领导提供建议的显著经验
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Ready to do the most impactful work of your career? At Coinbase, we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase.
Coinbase is looking for a strategic, motivated communications leader to serve as the Internal Communications partner for our People Success team. With a new Chief People Officer building the next chapter of our people strategy, this role will shape how that vision reaches every employee through clear, well-timed, and compelling communications.
What you’ll do:
- Serve as dedicated Internal Communications partner to the People Success team, owning communications strategy for People programs and company-wide rollouts with a business-first, product marketing orientation.
- Advise the CPO and senior People leaders on high-stakes moments, including org changes, policy shifts, leadership transitions, and other high-stakes announcements, crafting messaging that is clear, human, and builds trust
- Own internal communications for the People Success Team itself, including monthly town halls, leadership communications, and other resources that build team awareness, alignment, and culture.
- Write and edit range of content, including CPO comms, town hall scripts, company announcements, and FAQs, translating People programming into clear value propositions for Coinbase leaders and employees.
- Build scalable communications infrastructure, including editorial calendars, playbooks, measurement frameworks, and rhythms that support a growing People organization.
- Coordinate with broader Internal Communications team and cross-functional partners to ensure People messaging is well-timed and aligned with the company narrative.
- Build mature communications infrastructure and use data, employee insights, and AI-enabled workflows to measure impact, scale work, and continuously improve
Required Skills and Experience:
- 10+ years in internal communications, strategic communications, change communications, or product marketing, with proven experience advising C-suite or VP-level leaders on complex, high-stakes messaging.
- Proven track record producing executive-level content that drove measurable engagement or adoption outcomes, with strong writing, editing, and narrative development skills.
- Executive presence and interpersonal effectiveness, with the confidence to push back, influence decisions, and build trust quickly with senior leaders.
- Demonstrated ability to manage a broad portfolio of concurrent initiatives across multiple senior stakeholders while maintaining a coordinated, clear communications strategy.
- Experience building scalable communications processes, systems, and measurement frameworks from scratch.
- Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality.
Job ID: P77829
#LI-Remote
Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)).
Annual base salary range (excluding equity and bonus):
$205,785—$242,100 USD
- Application Limit: Candidates may submit a maximum of 3 applications within a 6-month period.
- Equal Opportunity Employer: Coinbase is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with applicable federal, state, and local laws.
- US Applicants: View Employee Rights, Know Your Rights, and E-Verify Notice of Participation.
- Accommodations: If you are an individual with a disability who needs a reasonable accommodation, email us your request and contact info at accommodations[at]coinbase.com. Need screen reading technology? Click here to download a free compatible screen reader and view the tutorial.
- Data Privacy & Arbitration: By submitting your application, you agree to our Candidate Privacy Notice. US applicants: By submitting your application, you agree to Arbitration of Disputes.