高级社区生命周期经理
Senior Community Lifecycle Manager
Reddit 是一个由社区组成的社区。它建立在共同的兴趣、热情和信任之上,是互联网上最开放和真实的对话场所。每天,Reddit 用户提交、投票并评论他们最关心的话题。拥有 100,000 多个活跃社区,以及约 1.3 亿日活跃独立访客,Reddit 是互联网上最大的信息来源之一。更多信息,请访问 www.redditinc.com。
版主是让 Reddit 社区繁荣发展的核心。我们正在寻找一位高级社区生命周期经理,来制定教育、参与和重新激活版主的计划,从创建子版块到发展已有的社区。
Reddit 的社区生命周期功能正在不断发展,这为你提供了加强其技术基础并塑造团队如何扩展其计划的机会。你将与负责受众策略、价值主张和信息传递的生命周期策略师合作,同时负责渠道、系统和活动运营,以实现该策略。
这是一个需要亲自参与的个人贡献者角色。你将制定渠道计划,构建活动,并处理启动它们所需的电子邮件、推送通知和 Reddit 平台内渠道的数据和技术细节。
你将负责
- 负责渠道策略和端到端活动执行,包括构建、测试、发布、衡量和优化
- 在 HubSpot 中构建电子邮件活动,并使用 Reddit 的第一方工具进行推送活动
- 提升支持版主沟通的数据、分组、自动化和动态内容能力
- 设计使用实验组和对照组的实验,然后将结果转化为迭代测试计划
- 与生命周期策略师合作,将受众、信息传递和社区增长策略推向市场
- 与产品、工程和数据科学团队合作,改进现有工具并开发新的方式来接触版主
- 监控活动表现和电子邮件参与度健康状况,排查技术问题,并保持高质量的运营
- 建立流程和技术标准,以扩展 Reddit 的版主生命周期计划
我们寻找
- 7 年以上生命周期、电子邮件、增长或营销科技相关经验,有丰富的活动执行经验
- 有为 B2C 或 B2B2C 受众构建多渠道生命周期计划的经验
- 有实际操作经验构建
查看英文原文
Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com.
Moderators are central to making Reddit’s communities thrive. We’re looking for a Senior Community Lifecycle Manager to build programs that educate, engage, and reactivate moderators, from creating a subreddit to growing an established community.
Reddit’s Community Lifecycle function is continuing to evolve, giving you the opportunity to strengthen its technical foundation and shape how the team scales its programs. You’ll partner with lifecycle strategists who lead audience strategy, value propositions, and messaging, while owning the channels, systems, and campaign operations that bring that strategy to life.
This is a hands-on individual contributor role. You’ll shape channel plans, build campaigns, and work through the data and technical details required to launch them across email, push notifications, and Reddit’s on-platform channels.
What you’ll do
- Own channel strategy and end-to-end campaign execution, including building, QA, launch, measurement, and optimization
- Build email campaigns in HubSpot and push campaigns using Reddit’s first-party tools
- Improve the data, segmentation, automation, and dynamic content capabilities that power moderator communications
- Design experiments using treatment and control groups, then translate results into iterative test plans
- Partner with lifecycle strategists to bring audience, messaging, and community growth strategies to market
- Work with Product, Engineering, and Data Science to improve existing tools and develop new ways to reach moderators
- Monitor campaign performance and email engagement health, troubleshoot technical issues, and maintain high-quality operations
- Establish the processes and technical standards needed to scale Reddit’s moderator lifecycle programs
What we’re looking for
- 7+ years of experience in lifecycle, email, growth, or marketing technology roles, with significant hands-on campaign execution experience
- Experience building multichannel lifecycle programs for B2C or B2B2C audiences
- Hands-on experience building and launching campaigns in HubSpot or a similar marketing platform
- An understanding of marketing data infrastructure and the ability to read and write basic SQL
- Experience with A/B testing, campaign measurement, and performance analysis
- Experience partnering with Product, Engineering, and Data Science teams
- Strong writing, editing, and communication skills
- A self-starter who can create structure, solve technical problems, and build from zero to one
- Familiarity with Reddit and a genuine community-first mindset
- Bonus points for HTML or CSS knowledge.
Benefits:
- Comprehensive Healthcare Benefits and Income Replacement Programs
- 401k with Employer Match
- Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
- Family Planning Support
- Gender-Affirming Care
- Mental Health & Coaching Benefits
- Flexible Vacation & Paid Volunteer Time Off
- Generous Paid Parental Leave
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.
To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.
The base salary range for this position is:
$154,700—$216,600 USD
In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.
During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.
Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.