高级产品市场经理 - 核心产品
Senior Product Marketing Manager - Core Products
职位描述
Abnormal AI 正在寻找一位高级产品市场经理,帮助塑造我们核心电子邮件安全业务的下一阶段。
这是一个处于产品、客户和上市策略交汇点的高战略价值的 PMM 职位。Abnormal 正以惊人的速度进行创新,我们需要一位能够从快速变化的路线图中抽身,连接产品和功能之间的关系,并将技术革新转化为清晰、有差异化的客户共鸣故事的人。
你将与产品和研发团队紧密合作,将客户、市场和竞争洞察带入产品和商业化决策中,然后负责通过定位、发布、销售策略和赋能来实现这些决策。
作为团队中的资深成员,你还将成为其他产品市场人员的战略合作伙伴和导师,帮助提升整个组织的 PMM 水平。
我们希望找到一位能够在模糊环境中茁壮成长、行动迅速,并且愿意亲自参与完成发布的候选人。
你将负责的工作包括:
- 创建引人注目、有差异化的信息和定位。
- 通过内部和外部发布将产品线推向市场,包括销售赋能、媒体、数字和其他渠道。
- 与营销团队协作,通过针对多阶段买家旅程的获取和升级信息,推动产品线的需求和销售线索。
- 支持全年持续的更新和功能发布,制定端到端的发布策略。
- 制作并保持内容的新鲜度,包括宣传资料、思想领导力内容和解决方案演示文稿、网站内容、视频、博客等,以执行传播策略并加速买家的决策过程。
- 进行客户研究,了解需求和要求。
- 为我们的销售团队和渠道合作伙伴提供联合解决方案和价值主张的赋能。
- 作为外部发言人。
必备条件
- 在 B2B SaaS 安全公司有 5 年经验,其中至少 3 年在产品市场营销领域。
- 有面向网络安全买家的外部内容写作样本。
- 有在高速环境里成功运行产品发布的经验。
- 具备强烈的技术好奇心,有过去向买家解释复杂技术概念的例子。
- 出色的书面和口头沟通能力。
- 具备战略思维,能够快速进入工作并独立执行。
- 能够有效影响他人
查看英文原文
About the Role
Abnormal AI is seeking a Senior Product Marketing Manager to help shape the next chapter of our core email security business.
This is a highly strategic PMM role at the intersection of Product, customers, and go-to-market. Abnormal is innovating at an incredible pace, and we’re looking for someone who can step back from a fast-moving roadmap, connect the dots across products and capabilities, and turn technical innovation into clear, differentiated stories that resonate with customers and drive the business forward.
You’ll work closely with Product and R&D to bring customer, market, and competitive insight into product and commercialization decisions, then own how those decisions come to life through positioning, launches, sales plays, and enablement.
As a senior member of the team, you’ll also be a strategic partner and mentor to other product marketers, helping raise the bar for PMM craft across the organization.
We’re looking for someone who thrives in ambiguity, moves quickly, and is comfortable rolling up their sleeves to get a launch out the door.
What you will do
- Create compelling, differentiated messaging and positioning.
- Bring product lines to market via internal and external launches, including sales enablement, press, digital, and other channels.
- Work across marketing teams to drive demand and pipeline for our product lines with acquisition and upsell messaging for multi-phase buyer journey.
- Support incremental updates and feature launches throughout the year with end-to-end launch strategy.
- Develop and keep fresh content including collateral, thought leadership and solution presentations, website content, videos, blogs and more to execute communication strategies and accelerate the buyer’s journey.
- Conduct customer research to understand needs and requirements.
- Enable our sales teams and channel partners on the joint solution and the value proposition.
- Be a speaker externally.
Must Haves
- 5 years of experience at a B2B SaaS cybersecurity company, with 3+ years in product marketing
- Written samples of external-facing content for cybersecurity buyers.
- Experience running product launches in a high velocity environment.
- Strong technical curiosity with past examples of explaining complex technical concepts to buyers.
- Excellent written and verbal communication skills.
- Strategic thinker who is able to get to work quickly and execute independently.
- Ability to effectively influence both internal and external stakeholders across all levels of the organization.
- Deep curiosity, excellent listening and empathy skills, and ability to get things done in a collaborative team environment
- A passion for Abnormal's mission and the success of our customers, partners, and community
Nice to Have
- Enjoys public speaking and evangelizing cybersecurity topics
- Experience with defining GTM strategies at growth-phase cybersecurity companies.
#LI-LM3
Actual compensation will be determined based on several non-discriminatory factors including skills, experience, qualifications, and geographic location.
In addition to base salary, this role may be eligible for bonus or incentive compensation, equity, and a comprehensive benefits package.
Base salary range:
$153,000—$220,000 USD
A note on AI in our process:
Abnormal AI uses AI-assisted tools to help our recruiting team prepare for candidate interviews. These tools analyze resume content and role requirements to suggest interview questions and areas for the interviewer to explore.They do not make hiring decisions or screen candidates automatically. Every decision about a candidacy is made by a person. Further, if your application is successful and Abnormal AI makes a conditional offer of employment, we will carry out pre-employment checks which must be successfully completed to progress to a final offer. All processes and pre-employment checks are in line with prevailing legislation and Abnormal AI's policies relevant to our security and privacy standards.
Abnormal AI is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law. For our EEO policy statement please click here. If you would like more information on your EEO rights under the law, please click here.