产品本地化负责人 - 印度
Product Localisation Lead - India
加入我们,重新定义世界体验设计的方式。
嘿,你好,嗨,你好啊,你好,你好,你好,你好,你好,欢迎!
感谢您的关注。我们知道找工作可能会很耗时,您可能希望尽快了解有哪些机会,所以我们直入主题。
您可以在哪里工作以及如何工作
我们的总部位于澳大利亚悉尼,但我们的团队遍布全球。虽然我们支持灵活、适合远程工作的模式,但此职位我们专注于班加罗尔,以便更好地支持我们的团队并保持协作顺畅。
您在该职位中将负责的工作
· 负责Canva在印度的产品和本地化策略,重点关注语言用户增长和体验。
- 参与印度的产品路线图,包括功能、支付方式、身份验证流程和其他市场特定的举措。
- 分析活跃用户和订阅漏斗,以识别提升激活率、参与度和转化率的机会。
- 评估并调整全球信息、活动和产品体验,使其与不同地区和语言的印度用户产生共鸣。
- 为全球团队提供文化及语言见解,以指导产品、内容和营销决策。
- 项目管理,推动本地化相关的跨职能协作:市场营销、内容、SEO 和产品。
- 管理与外部本地化合作伙伴的关系,并与外部语言学家、翻译人员及内部语言经理合作,确保所有印度语言体验的清晰度、文化细微差别和一致性。共同制定并发展风格指南、语气原则和该地区的最佳实践。
- 根据影响范围、规模和用户需求,帮助优先考虑各语言和地区本地化的投资。
我们寻找的人选
· 在高增长的SaaS或产品驱动型公司中,拥有5年以上产品、增长或本地化相关工作的经验。
- 具有强烈的产品和增长思维,理解印度的语言生态系统(包括地区语言和英语使用模式)如何影响用户行为和产品采用。
- 对内容和用户体验文案有深刻理解,能够撰写并调整适用于印度用户的英文信息,覆盖产品和增长渠道。
- 有跨职能合作的经验,并能影响产品、营销、内容和区域团队的相关利益相关者。
- 英语流利
查看英文原文
Join the team redefining how the world experiences design.
Hey, hello, hiya, g'day, mabuhay, kia ora, 你好, hallo, vítejte, namaste!
Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.
Where and how you can work
Our headquarters is in sunny Sydney, Australia, but our team spans the globe. While we support flexible, remote-friendly ways of working, for this role, we’re focusing on Bangalore so we can best support our teams and keep collaboration flowing.
What you’d be doing in this role
· Own Canva’s product and localisation strategy for India, with a strong focus on user growth and experience across languages.
- Contribute to the product roadmap for India, including features, payment methods, authentication flows, and other market-specific initiatives.
- Analyse the active user and subscription funnels to identify opportunities for improving activation, engagement, and conversion.
- Evaluate and adapt global messaging, campaigns, and product experiences to resonate with Indian users across different regions and languages.
- Provide cultural and linguistic insights to global teams to inform product, content, and marketing decisions.
- Project management to drive cross-functional collaboration on localisation: Marketing, Content, SEO and Product
- Manage relationships with external localisation partners and collaborate with external linguists, translators and the in-house Language Manager, to ensure clarity, cultural nuance, and consistency across all Indian-language experiences. Together, develop and evolve style guides, tone of voice principles, and best practices for the region.
- Help prioritise localisation investments across languages and regions based on impact, scale, and user needs.
What we're looking for
· 5+ years of experience working in product, growth, or localisation roles within a high-growth SaaS or product-led company.
- Strong product and growth mindset, with an understanding of how India’s language ecosystem (including regional languages and English usage patterns) influences user behaviour and product adoption.
- Strong understanding of content and UX copy, including the ability to write and adapt English-language messaging for Indian users across product and growth surfaces.
- Experience working cross-functionally and influencing stakeholders across product, marketing, content, and regional teams.
- Fluency in English, with strong proficiency in at least one major Indian language. Familiarity with multiple Indian languages is a strong plus.
- Comfortable operating in ambiguity and scaling solutions in complex, multi-market environments.
- A strategic thinker who is equally happy rolling up their sleeves and executing.
- Genuine passion for Canva’s mission to empower the world to design.
About the Group/Team
Canva’s International Supergroup is responsible for driving growth and deepening adoption across our key regions worldwide. We are an entrepreneurial, cross-functional team that turns bold strategy into culturally resonant execution.
In India, our mission is to empower people across the country to design and express themselves, regardless of language, geography, or background. India represents one of Canva’s most important growth opportunities, with a deeply diverse language ecosystem, a rapidly expanding creator economy, and millions of users coming online for the first time. Our goal is to make Canva feel intuitive, accessible, and truly local for users across India.
About the Role/Specialty
As the India Localisation Lead, you will own Canva’s product and localisation experience in India, ensuring users across different regions and languages have the best possible Canva experience. You will be the voice of Indian users and a champion for culturally and linguistically relevant product experiences.
This role goes beyond translation. It requires a strong understanding of India’s language landscape, how users switch between languages, and how localisation decisions impact trust, usability, and growth at scale.