副总裁，出版商销售与战略合作伙伴关系
Vice President, Publisher Sales & Strategic Partnerships
VP，Publisher Sales & Strategic Partnerships Manager – Zeta Actions
职位简介
Zeta Actions 正在寻找一位高绩效的销售专业人士，以推动我们发布商和广告商网络的增长。这个职位适合有深入性能营销经验的人士，他们喜欢开拓新业务、协商合作并拓展战略客户。
您将负责识别和获取新的发布商和广告商，扩展现有合作，并通过数据驱动的优化最大化收入。这是一个高度可见的、产生收入的角色，结合了业务发展、战略关系管理和活动表现。
此职位的成功将通过您增长收入、扩展我们的合作伙伴生态系统以及实现良好的客户成果的能力来衡量。
职责
业务开发与销售（主要职责）
- 制定并执行销售策略，以获取 Zeta 性能营销业务中的新发布商和广告商。
- 通过主动开发、推荐、行业活动和现有关系建立并管理健康的销售管道。
- 与发布商和广告商协商商业协议、定价和合作条款。
- 通过交叉销售、向上销售和进入新渠道，在现有客户中发现新的收入机会。
- 开发战略合作伙伴关系，以扩大规模、提高媒体质量并多样化供应。
- 与内部领导紧密合作，制定市场进入策略并推出新产品。
- 保持对市场趋势、竞争活动和新兴性能营销机会的深入了解。
战略合作伙伴管理
- 管理与关键发布商和广告商的高管关系。
- 定期进行业务回顾，聚焦于增长机会和战略规划。
- 通过推荐新产品、渠道和优化策略，成为值得信赖的顾问。
- 在确保合作伙伴满意度的同时推动盈利性收入增长。
活动策略与表现
- 监督活动启动、节奏控制、执行和优化。
- 与运营和BI团队合作，提升活动表现并最大化投资回报率。
- 分析活动表现并识别扩大规模的机会，同时保持质量。
- 与产品和工程团队合作，改进集成
查看英文原文
VP, Publisher Sales & Strategic Partnerships Manager – Zeta Actions
About the Role
Zeta Actions is seeking a high-performing sales professional to drive the growth of our publisher and advertiser network. This role is ideal for someone with deep experience in performance marketing who enjoys developing new business, negotiating partnerships, and growing strategic accounts.
You will be responsible for identifying and acquiring new publishers and advertisers, expanding existing partnerships, and maximizing revenue through data-driven optimization. This is a highly visible, revenue-generating role that combines business development, strategic relationship management, and campaign performance.
Success in this role will be measured by your ability to grow revenue, expand our partner ecosystem, and deliver strong client outcomes.
Responsibilities
Business Development & Sales (Primary Focus)
- Develop and execute a sales strategy to acquire new publishers and advertisers across Zeta's performance marketing business.
- Build and manage a healthy pipeline through outbound prospecting, referrals, industry events, and existing relationships.
- Negotiate commercial agreements, pricing, and partnership terms with publishers and advertisers.
- Identify new revenue opportunities within existing accounts through upselling, cross-selling, and expansion into new channels.
- Develop strategic partnerships that increase scale, improve media quality, and diversify supply.
- Partner closely with internal leadership to define go-to-market strategies and launch new offerings.
- Maintain a strong understanding of market trends, competitive activity, and emerging performance marketing opportunities.
Strategic Partner Management
- Own executive relationships with key publishers and advertisers.
- Conduct regular business reviews focused on growth opportunities and strategic planning.
- Serve as a trusted advisor by recommending new products, channels, and optimization strategies.
- Ensure high partner satisfaction while driving profitable revenue growth.
Campaign Strategy & Performance
- Oversee campaign launches, pacing, fulfillment, and optimization.
- Work with Operations and BI teams to improve campaign performance and maximize ROI.
- Analyze campaign performance and identify opportunities to increase scale while maintaining quality.
- Collaborate with Product and Engineering teams to improve integrations, tracking, and operational efficiency.
What We're Looking For
Required Experience
- 7+ years of experience in performance marketing, affiliate marketing, publisher development, business development, or digital advertising sales.
- Demonstrated success acquiring and growing publisher and advertiser partnerships.
- Existing relationships within affiliate marketing, performance media, or digital publishing ecosystems.
- Strong understanding of CPL, CPA, CPC, ROAS, attribution, and performance marketing economics.
- Experience negotiating commercial agreements and managing strategic partnerships.
- Experience with affiliate platforms such as Cake, Everflow, Tune, Impact, or similar technologies.
- Strong analytical skills with Tableau, Power BI, Google Analytics, or similar reporting tools.
- Excellent presentation, negotiation, and executive communication skills.
Preferred Experience
- Higher Education performance marketing experience strongly preferred.
- Experience across additional lead generation verticals including Financial Services, Insurance, Healthcare, or Home Services.
- Experience managing publisher email inventory and affiliate media.
What Success Looks Like
- Grow publisher and advertiser revenue.
- Expand Zeta's strategic publisher ecosystem.
- Launch new partnerships that generate incremental revenue.
- Increase partner retention and lifetime value.
- Identify new market opportunities and bring innovative ideas to the business.
- Deliver exceptional customer experiences while exceeding revenue goals.
BENEFITS & PERKS
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity and Stock Purchase Plan
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance
And more!!
COMPENSATION RANGE
The compensation range for this role is $150,000.00 - $300,000.00, depending on location and experience.
PEOPLE & CULTURE AT ZETA
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.
We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/
ZETA IN THE NEWS!
https://zetaglobal.com/press/?cat=press-releases
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