电子邮件营销专员
Email Marketing Specialist
康奈尔大学校友事务与发展部门正在纽约州伊萨卡市招聘**电子邮件营销专家**职位，欢迎符合条件的候选人申请。该职位为参与大学发展工作提供了绝佳机会。
**职位概述**
我们正在寻找一位热衷于执行全面电子邮件营销策略的人才，以支持部门的捐赠者和参与度目标。该团队成员将与大学及AAD学院和单位的合作伙伴协作，设计和构建针对标志性活动和广泛募捐的电子邮件活动。
**主要职责**
成功候选人将
- 每日设计和构建标志性、募捐和敏感优先级电子邮件活动，特别是针对所有校友的邮件。
- 作为团队成员，与我们的专业渠道负责人和营销运营成员紧密合作，确保有效的整合营销计划。
- 确保正确的编码以衡量电子邮件效果/投资回报率。
- 为合作伙伴提供电子邮件最佳实践、策略和设计方面的咨询，以提高渠道效果，并根据时间表和截止日期执行计划。建立关系和有效沟通将是该职位的关键。
- 通过确定电子邮件活动的投资回报率以及为满足AAD参与度和捐赠者目标而设计的测试活动，为营销报告做出贡献。通过打开率、点击率、退订率、受众旅程和基于兴趣的营销成果来监控AAD受众参与度。
- 监督由非电子邮件专家构建的AAD电子邮件发送。确保内容准确、跟踪以捕捉受众参与度，并满足可访问性要求。
- 协助维护AAD电子邮件日历，并为标志性活动邮件、大规模募捐和合作伙伴沟通制定生产时间表。与部门内各合作伙伴协作，安排适当的邮件时间以实现最佳效果。
**关于校友事务与发展部门**
在康奈尔大学校友事务与发展部门，我们连接校友、家长和朋友，为他们在康奈尔大学及更广泛的领域产生有意义的影响提供机会。我们的成功建立在关系的力量、对卓越的承诺，以及协作、创新、包容和持续学习的文化之上。作为高等教育领域领先的筹款和参与组织之一，我们最近完成了创纪录的筹款活动。
查看英文原文
Cornell University welcomes candidates for the position of **Email Marketing Specialist** in our Alumni Affairs and Development division, based in Ithaca, NY. This role presents an exceptional opportunity to contribute to the university's advancement efforts.
**Position Summary**
We are looking for someone who enjoys executing comprehensive email marketing strategies that contribute to the division’s donor and engagement goals. This talented team player will collaborate with university and AAD college and unit partners in designing and building email campaigns for signature events and broad-base solicitations.
Key Responsibilities
The successful candidate will
- Design and build signature, solicitation, and sensitive priority email campaigns daily, especially those emails targeted to all alumni.
- Be a team player and collaborate closely with our expert channel leads and marketing ops members to ensure effective integrated marketing plans.
- Ensure proper coding to measure email results/ROI.
- Be a consultant to partners for email best practices, strategies, and email design to increase channel effectiveness and execute plans based on timelines and deadlines. Building relationships and effective communication will be key to this role.
- Contribute to marketing reports by determining return on investment for email campaigns and test campaigns designed to meet AAD engagement and donor goals. Monitor AAD audience engagement via open, click, unsubscribe rates, audience journeys, and interest-based marketing outcomes.
- Oversee sending of AAD emails not built by email specialists. Ensure accuracy of the content, tracking to capture audience engagement, and accessibility requirements are fulfilled.
- Assist in maintaining the AAD email calendar and developing production timelines for signature event emails, mass solicitations, and partner communications. Collaborate with partners across the division to schedule emails at appropriate times and achieve optimal results.
**About Alumni Affairs and Development**
At Cornell Alumni Affairs and Development, we connect alumni, parents, and friends with opportunities to make a meaningful difference at Cornell and beyond. Our success is built on the strength of relationships, a commitment to excellence, and a culture of collaboration, innovation, inclusion, and continuous learning. As one of higher education's leading fundraising and engagement organizations, we recently completed a record-setting campaign that engaged more than 221K alumni and raised $6.7 billion. Joining our team means growing your career alongside supportive, mission-driven, and high-performing colleagues while helping shape Cornell's future.
**Required Qualifications**
- Bachelor’s degree and 2 to 4 years relevant experience or equivalent combination.
- Familiarity with at least one major email marketing system required.
- Excellent writing, communication, and editing skills, as well as accuracy and attention to detail, are essential.
- Demonstrated success in a fast-moving multi-stakeholder environment, balancing multiple projects and priorities.
- Demonstrated organizational skills required, along with strong interpersonal and public relations skills.
**Work Location**
This position is based in Ithaca, New York, however, the successful applicant may perform this role remotely anywhere within the United States. Employees who work remotely may receive multiple W-2 Forms depending on their work location. The New York Convenience of employer guidelines require New York State individual tax reporting and withholding for this position. Additional individual state income tax filings may also be required if working temporarily outside of New York State.
**Rewards and Benefits**
- Cornell receives national recognition as an award-winning workplace for our health, wellbeing, and sustainability.
- Our benefits programs include comprehensive health care options, generous retirement contributions, access to wellness programs, and employee discounts with local and national retail brands. We invite you to follow this link to get more information about our benefits: [Understand Your Benefits | Working at Cornell](https://hr.cornell.edu/understand-your-benefits).
- Our leave provisions include health and personal leave, three weeks of vacation and 13 holidays: Martin Luther King, Jr. Day, Memorial Day, Juneteenth, Independence Day, Labor Day, Thanksgiving and the day after, and an end of the year winter break from December 25-January 1. To offer greater flexibility for observing faiths and traditions we also offer two additional floating holidays. Learn more about our generous leave provisions: [Holiday and Accrued Time Off | Working at Cornell](https://hr.cornell.edu/about/employment-policy-practice/employment-policies/time-and-leaves/holiday-and-accrued-time)
- Cornell's impressive educational benefits include tuition-free Extramural Study and Employee Degree Program, tuition aid for external education, and Cornell Children's Tuition Assistance Program. Learn more about our extensive educational benefits: [Education Benefits | Working at Cornell](https://hr.cornell.edu/understand-your-benefits/education-benefits)
- Follow this link to learn more about the Total Rewards of Working at Cornell: [Total Rewards | Working at Cornell](https://hr.cornell.edu/job-seekers/why-cornell/total-rewards).
**_Visa sponsorship is not available for this position._**
**University Job Title:**
Annual Fund Officer I
**Job Family:**
Alumni Affairs Development
**Level:**
E
**Pay Rate Type:**
Salary
**Pay Range:**
$65,447.00 - $75,632.00
**Remote Option Availability:**
Remote
**Company:**
Endowed
**Contact Name:**
Laura Clark
**Contact Email:**
lhc66@cornell.edu
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2026-09-08