远程工作雷达

网红营销负责人

Influencer Marketing Lead

市场运营职能支持限定地区(据职位描述推断)
公司Aftershoot
薪资未公开
工作地点Worldwide
地域资格限定地区(据职位描述推断)
时区要求无特别要求
用工类型未标注
发布时间2026-08-17
数据来源Remote OK
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注意地域限制:该职位明确限定在 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。

在Aftershoot,我们正在打造一个全球摄影师社区,让摄影师花更少时间在屏幕前,更多时间在镜头后。我们创造的每一项功能、每一次更新,都是为了使后期处理变得更简单、更快捷、更智能。

从筛选到编辑再到精修。我们的AI工具完成大部分工作,让摄影师可以专注于他们最擅长的事情:捕捉瞬间、讲述故事、创造奇迹。

我们是一支快速成长、充满热情的团队,拥有全球10万+活跃用户。在不到4年的时间里实现了两位数的年度经常性收入,有很棒的投资人,还有一支真正相信我们使命的团队。

我们的使命很明确:成为每位摄影师的首选伴侣。如果你关心打造有意义的产品,与好奇且有动力的队友合作,并成为一支真正热爱自己工作团队的一员,我们希望能见到你。

让我们一起创造AI在摄影领域的未来。

职位简介
这是一个职能负责人角色,而非执行角色。

Aftershoot每年在创作者身上投入数百万美元,而以创作者为主导的内容是摄影师发现我们的最大驱动力之一。我们目前缺乏的是一个能够全程负责的人:决定资金流向,决定哪些创作者获得续约,内容应该说什么,以及如何证明这些效果。

就是你。你将制定策略,管理预算,建立合作伙伴名单,并领导一个小团队,负责日常接触和活动管理。我们大多数创作者都位于美国,因此你将经常与美国不同时区协作。

你将带着明确的任务加入:让同样的支出发挥三倍的效果,或者用明显更少的成本实现相同的结果。两者都是好的答案。

你将负责
• 全程负责Aftershoot的全球影响力和创作者营销策略,以美国为主要市场。
• 管理年度创作者预算:分配、捍卫、淘汰无效部分,并加大对有效部分的投入。
• 在YouTube、Instagram和TikTok上建立并维护合作伙伴名单,覆盖摄影、创意工具和技术受众。
• 将项目从单次赞助帖子转向持续合作关系、大使结构和长期创作者关系。
• 建立衡量体系:归因分析、增量效果、每位创作者的试用成本和付费转化成本,使续约决策基于证据。

查看英文原文

At Aftershoot, we're building a global community of photographers who spend less time behind their screens and more time behind the lens. Every feature we create, every update we ship, is designed to make post-processing easier, faster, and smarter for photographers around the world.

From culling to editing to retouching. Our AI tools do all the heavy lifting, so photographers can focus on what they do best: capturing moments, telling stories, and creating magic.

We're a fast-growing, passionate team backed by 100K+ active users globally. Double-digit ARR in less than 4 years, amazing investors and a team who truly believe in our mission.

Our mission is clear: Become the default companion for every photographer in the world. If you care deeply about building meaningful products, working with curious and driven teammates, and being part of a team that genuinely loves what they do, we'd love to meet you.

Let's create the future of AI in photography, together.

About the Role
This is a function-owner role, not an execution role.

Aftershoot already invests seven figures a year into creators, and creator-led content is one of the biggest drivers of how photographers discover us. What we don't yet have is someone who owns it end to end: who decides where the money goes, which creators earn a renewal, what the content should actually say, and how we prove any of it worked.

That's you. You'll set the strategy, own the budget, build the partner roster, and lead a small team of executives who handle day-to-day outreach and campaign management. Most of our creators are based in the US, so you'll be working across US time zones on a regular basis.

You'll come in with a clear mandate: make the same spend go three times further, or deliver the same results for meaningfully less. Both are good answers.

What You'll Do
• Own Aftershoot's global influencer and creator marketing strategy end to end, with the US as the primary market.
• Own the annual creator budget: allocate it, defend it, sunset what isn't working, and double down on what is.
• Build and maintain the partner roster across YouTube, Instagram, and TikTok, spanning photography, creative-tools, and tech audiences.• Move the program from one-off sponsored posts toward recurring partnerships, ambassador structures, and long-term creator relationships.
• Build the measurement layer: attribution, incrementality, cost per trial and per paid conversion by creator, so renewal decisions are made on evidence rather than instinct.
• Negotiate rates, deliverables, exclusivity, and usage rights, including whitelisting so strong creator content can be repurposed into paid media.
• Get content actually shipped: briefing creators, holding them to timelines, and getting the work over the line when it slips.
• Hire, manage, and coach a team of 2–3 Influencer Marketing Executives.
• Work closely with Growth, Content, Product Marketing, and Design so creator content plugs into the wider marketing engine rather than running beside it.
• Plan and run creator activity around peak moments like Black Friday and major product launches.
• Explore adjacent channels where they make sense: affiliate, community, events, and podcast partnerships.

What You'll Bring
• 5–8 years in influencer, creator, or partnerships marketing, at an agency or in-house, with at least 2 of those years setting strategy rather than only executing campaigns.
• Direct experience managing a meaningful creator budget, and the ability to walk us through how you spent it and what you got back.
• Experience working with US or international creators, and comfort operating across time zones.
• Excellent spoken and written English. Much of this job is video calls and negotiation with US-based creators, so you need to be clear, natural, and persuasive live.
• Real negotiation instincts. Paying a creator is the beginning of the relationship, not the end of it, and getting good work out of a partner takes persistence and charm in equal measure.
• Comfort with numbers: you can look at a campaign and form a point of view on whether it earned its keep.
• Working knowledge of creator tooling and affiliate platforms (GRIN, CreatorIQ, Modash, Upfluence, Aspire, Impact.com, PartnerStack, or similar).
• A bias toward action. We move fast, we test in the market rather than in slide decks, and we'd rather fix a live campaign than perfect a plan.

Nice to have, genuinely not required
• A background in photography, creative tools, or prosumer software.
• Experience in a consumer AI or global SaaS company.
• Experience building a creator program from zero.
We are not filtering for photography experience. If you've built creator programs in D2C, gaming, fintech, or anywhere else that scales, the playbook travels.

What You'll Gain
• Full ownership of a function from day one, with a seven-figure budget and no legacy playbook to inherit.
• Direct line to leadership and real influence over how Aftershoot grows.
• A global creator community in a category people are genuinely passionate about.
• The chance to build a team around you as the program scales.

What Happens After You Apply?
· Phone Screen – If your profile looks like a fit, our People team will reach out for an intro call.

  • Team Interview – A deeper conversation on your experience and how you've run creator programs before.
  • Case Discussion – We'll share real context on our program a day ahead, then talk through how you'd approach it. No 20-slide deck required.
  • Bar-Raiser Interview – Meet our leadership team for a final evaluation.
  • Offer! – If it goes well, we'll extend a formal offer and welcome you on board.

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