自由市场研究员和访谈员，日本
Freelance Market Researcher and Interviewer, Japan
此职位仅限自由职业合同工作。所有工作均为远程协调。
请注意，此机会为欧睿国际（Euromonitor）的合同/项目制工作（当我们有适合您背景的项目时会联系您，向您发送在特定项目上工作的邀请，并在您完成所有交付成果后支付报酬）。
欧睿国际正在寻找一位具有商业、经济或科学背景的自主型自由职业分析师，负责快消品（FMCG）市场研究项目。该市场研究分析师将在一年内参与多个项目，并由我们区域办公室的一名项目经理提供支持。
成功候选人将参与以下关键职责中描述的研究过程的各个方面，包括更新和开发消费者行业的新旧数据集和报告。
我们的研究解决以下类型的问题，以提供有洞察力的商业情报：
- 今年该地区售出了多少果汁？相比前一年销售量为何增加/减少？哪些公司是主要玩家？领先品牌占了多少销售份额？
- 在X国是否存在该产品的市场？可以通过哪些渠道销售？如何定位产品以最大化其潜力？
- 为什么公司X比公司Y表现更好？采用了哪些策略，这些策略在运营上是如何支持的？
关键职责：
- 快速消化并理解涵盖多个行业和国家的各种格式的信息
- 前往零售商店收集产品信息（例如：价格、可获得性）
- 对行业/公司资料进行二次研究，用于个人使用和传播
- 一次研究（贸易访谈和冷电话），直接与公司和行业机构联系，以增强公开领域的定量和定性信息
- 进行深入的B2B市场研究，包括行业分析、竞争对手基准测试、客户细分和市场趋势分析。
- 在Excel中收集和处理大量数据，以构建市场规模并分析品牌的市场份额等
- 分析定量和定性数据/信息，并根据客户查询提供结果
- 根据所获得的信息提出分析和建议
查看英文原文
This position is for freelance contract work only. All work is coordinated remotely.
Please note this opportunity is for contract/per project work in Euromonitor (we would contact you when a project is available and fits your background, send you an offer to work on that specific project for a given period of time, and pay you after you complete all required deliverables).
Euromonitor International is looking for a self-starting freelance analyst with a business, economics, or scientific background who will take charge of FMCG market research projects. The market research analyst will be engaged on multiple projects throughout the year and will be supporting on each by a Project Manager in one of our regional offices.
The successful candidate will be involved in all aspects of the research process as described in the key responsibilities below including updating and developing new and existing datasets and reports for the consumer industries covered.
Our research addresses the following types of questions in order to deliver insightful business intelligence:
- How much fruit juice was sold in this region this year? Why did sales increase/decline over the previous year? What companies are the leading players? What share of sales is held by the leading brands?
- Is there a market for this product in X country? What channels could it be sold through? How should the product be positioned to maximize its potential?
- Why is company X doing better than company Y? What strategy is being employed and how is this supported operationally?
Key Responsibilities:
- Quickly digest and understand the information in various formats covering a range of industries and countries
- Visiting retail stores to gather product information (e.g. pricing, availability)
- Secondary research on industry/company sources, for personal use and for dissemination
- Primary research (Trade interviewing and cold calling), direct contact with companies and industry bodies to enhance quantitative and qualitative information available in the public domain
- Conduct in-depth B2B market research, including industry analysis, competitor benchmarking, customer segmentation, and market trend analysis.
- Collecting and manipulating large sets of data within Excel in order to build market sizes and analyze brands' market shares, etc.
- Analyzing quantitative and qualitative data/information and as a result of client queries
- To build analysis and recommendations based on the information available and supported by your own additional research when necessary
- To support project managers in our regional office to create high-quality / client-ready research outcomes (presentations, written analysis, databases, etc.)
- To support and/or review/consolidate the work of other remote analysts in any of the steps of our research methodology. This may include tasks such as querying analyst data sets, creating data estimates from analyst interview notes, and turning existing market information into strong strategic recommendations for our clients
- Report Writing: Generating MS-Word and PowerPoint reports in English
Requirements
- Strong communication skills - conducting interviews with industry players is a key part of the role; applicants with sales backgrounds and cold-calling backgrounds are also welcome
- Proven experience in B2B market research, with a strong understanding of the B2B buying process and decision-making frameworks.
- Minimum availability of 30 hours per week when actively engaged on a project
- Fluency in English and native in the local language, for both speaking and writing
- Tenacity in the pursuit of information, especially through trade interviews, and keen attention to detail when comparing information across multiple sources
- Excellent time-management, organization, and self-motivation skills
- High level of numeracy - Ability to work with, analyze, and interpret data
- Proven proficiency with Microsoft Office (Word, PowerPoint, Excel)
- A degree in business, marketing, economics, statistics, or related field
- Previous experience working remotely or on a project basis
Application process:
If you are interested in applying for this post, please write in to . Applications in writing are to include CV, and comprehensive covering letter explaining your key strengths, your availability and interest in the position.
By sending your resume you are agreeing to our privacy policy ( ) and opting for recruitment communication for 24 months. You may opt-out at any time.
Applications must be in English
Originally posted on Himalayas