广告创意策略师-电商营销机构
Ads Creative Strategist - E-commerce Marketing Agency
广告创意策略师的主要职责是为我们的客户提供高质量的创意内容。这可能包括研究并联系潜在的内容创作者，以及及时了解不断变化的TikTok和Instagram Reels趋势。
广告创意策略师需要深入了解每个客户的品牌、价值观、客户画像和具体需求。这些知识将用于为选定的内容创作者制定详细的脚本简报，匹配其品牌指南，并包含完整的视频素材概念以用于创意活动。
此外，广告创意策略师还需要联系和协调潜在的内容创作者，为每个项目组建团队。对收到的内容进行质量控制，确保其符合指南要求，也是该职位的一部分。
使命声明：
我们广告创意策略师的主要任务是确保为客户提供最高质量的创意广告。这包括深入了解每个客户独特的业务需求、品牌声音、价值观和信息传递，同时保持对趋势的深入理解和持续关注。
作为我们的广告创意策略师，您将与您自行选择的内容创作者紧密合作，您需要在项目过程中对他们进行研究、联系和协调。有时可能需要直接与客户沟通。
主要职责：
- 根据当前的TikTok和Instagram趋势制定脚本简报。
- 为内容创作者准备详细的脚本简报，包括所需的B-roll素材。
- 研究内容创作者，以匹配每个品牌的客户画像目标。
- 与潜在内容创作者沟通每个项目的范围。
- 确保视频广告的不同版本的质量。
- 为每个项目选择并安排内容创作者。
- 确保内容创作者提供的内容质量。
- 对收到的内容提供反馈。
- 及时了解TikTok和Reels的最新趋势。
- 根据产品经理的要求协助完成其他任务。
- 职位要求：
- 全职投入，同时满足我们办公室工作时间的一般要求。
- 签署保密协议后获得承包商身份。
- 独家合作协议（排除与其他公司合作的可能性）。
查看英文原文
The main purpose of the Ads Creative Strategist is to provide our clients with top-quality creative media. This may include researching and reaching out to potential content creators and keeping up-to-date with the ever-changing TikTok and Instagram Reels trends.
The Ad Creative Strategist will need to develop a deep understanding of each individual client’s brand, values, customer avatars, and specific requirements. This knowledge will be used to create detailed script briefs for chosen content creators, matching their brand guidelines and including full video footage concepts for the creative campaign.
In addition, the Ads Creative Strategist will be required to contact and liaise with potential content creators in order to put a team together for each project. Performing quality control duties on the received content to ensure that it meets guidelines will also be a part of this role.
Mission statement:
The primary mission of our Ads Creative Strategist is to ensure that we provide the highest quality creative ads possible to our clients. This involves gaining a deep understanding of each client’s unique needs, brand voice, values, and messaging, as well as maintaining an in-depth understanding of and keeping up with changing trends.
As our Ads Creative Strategist, you’ll be working closely with content creators of your own choosing, whom you’ll be required to research, reach out to, and liaise with throughout the project. You may be required to communicate directly with clients on occasion.
General Responsibilities:
- Strategizing script briefs based on current TikTok and Instagram trends.
- Preparing detailed script briefs for content creators, including B-roll footage required.
- Researching content creators to match each brand’s Customer Avatar goal for each testing concept.
- Communicating with potential content creators regarding the scope of each project.
- Ensuring the quality of Video Ad variations.
- Selecting and arranging a content creator for each project.
- Ensuring the quality of the content provided by the content creators.
- Providing feedback on content received.
- Keeping up with ongoing TikTok and Reels trends.
- Assisting with any other tasks as required by the Product Manager.
Positions Specs:
- Full-time commitment while meeting our general availability for office hours.
- Receive contractor status after signing our non-disclosure agreement.
- Exclusivity agreement (nullifying the possibility to work in a position of a similar nature while working for Hustler Marketing).
- Committing to a 30-day notice period after the first month.
Requirements
The Ads Creative Strategist should possess a creative flair and a comprehensive understanding of social media trends and algorithms, particularly TikTok and Instagram Reels. Additionally, you will need to be able to identify and strategize for various customer avatars’ pain points, across a variety of different niches.
Great communication skills are a must, as you’ll be communicating with potential content creators, the rest of the creative team, and occasionally with clients. The right person for this job will also have excellent organizational skills, time management skills, and be able to plan ahead effectively.
Key Requirements:
- Proven experience in coming up with engaging creative content across a range of niches.
- Demonstrable knowledge of social media trends, with particular emphasis on TikTok and Instagram Reels.
- Excellent interpersonal skills to clearly and effectively communicate with content creators, colleagues, and clients.
- The ability to come up with creative concepts based on current and foreseeable trends.
- Must possess strong presentation, organizational, time management, and interpersonal skills to effectively deliver work of high quality promptly.
- Must be highly accountable, responsive, and have an excellent ability to meet deadlines.
- Great aptitude for working with people, problem-solving, and thinking critically / analytically.
- Possesses a growth and results-driven mindset, and can handle and implement constructive criticism.
- Any remote work experience is a major advantage.
- Familiarity with working autonomously and managing your time (remote work experience is a plus).
- Must be available and responsive during office hours (Mondays to Fridays between 3-6 PM BCN time).
- Must have a stable internet connection and a laptop or PC, as well as be able to attend virtual video conferences.
- Excellent verbal and written communication skills in English (you must be fluent in English, although English doesn't have to be your native language).
- Being open to receiving feedback and constructive criticism and improving on it, as well as giving feedback of similar nature productively to your team.
Originally posted on Himalayas