市场设计师
Marketing Designer
作为创意团队的一员,你将参与开发引人注目的视觉营销活动和宣传材料,以清晰且吸引人的方式传达复杂的金融产品。你将与市场、产品和品牌团队紧密合作,确保所有接触点的一致性和影响力。
关键职责
• 在付费社交、展示广告、搜索、户外广告和合作伙伴渠道中,构思并设计可衡量KPI的创意内容。
• 将营销目标转化为针对金融科技受众的有效视觉解决方案。
• 创建并维护可用于活动推广、演示文稿和营销资料的可扩展模板。
• 支持设计工作流程的组织和优化,以提高效率和一致性。
• 与跨职能团队协作,统一信息传递、品牌指南和业绩目标。
• 根据需要为不同市场和受众调整和本地化创意素材。
• 维护和扩展可扩展的模板和设计系统组件。
• 为多个市场本地化和调整创意内容,同时保持品牌完整性。
• 熟练操作金融促销标准,将声明库和风险提示视为定义输入。
要求
• 需要2年以上金融科技或金融服务行业经验(交易平台、SaaS或相关行业)。
• 具有B2B市场营销背景或与B2B导向品牌合作的经验为加分项。
• 有强有力的作品集,展示在多个渠道上的活动构思和执行能力。
• 对市场营销原则有扎实的理解,包括受众定位、转化率和品牌定位。
• 有创建和管理模板、设计系统或结构化工作流程的经验。
• 熟练使用标准设计工具(如Figma、Adobe Creative Suite、AI集成和工具)。
• 能够适应监管严格、合规性高的环境。
• 对市场营销基础有扎实掌握,包括受众、转化率和品牌一致性。
加分项:
• 在快节奏、以产品为导向或增长驱动的环境中工作的经验。
• 具备基本的动态或视频技能,用于活动素材。
• 熟悉绩效营销和数据驱动的设计决策。
福利
- 在Trade Nation拥有并发展一个关键获客渠道的机会。
- 在国际金融科技和受监管的交易环境中工作。
- 在联盟和付费媒体中拥有高度的自主权和影响力。
- 与领先的联盟、展示广告和程序化平台合作。
查看英文原文
As part of the creative team, you will contribute to the development of compelling visual campaigns and
marketing materials that communicate complex financial products in a clear and engaging way. You will
collaborate closely with marketing, product, and brand teams to ensure consistency and impact across all touch
points.
Key responsibilities
• Conceptualise and design KPI-measured creatives across paid social, display, search, OOH and partner
channels.
• Translate marketing objectives into effective visual solutions tailored to fintech audiences.
• Create and maintain scalable templates for campaign rollouts, presentations, and marketing collateral.
• Support the organisation and optimisation of design workflows to improve efficiency and consistency.
• Collaborate with cross-functional teams to align on messaging, brand guidelines, and performance goals.
• Adapt and localise creative assets for different markets and audiences where required.
• Maintain and extend scalable templates and design system components.
• Localise and adapt creative for multiple markets while preserving brand integrity.
• Operate fluently within financial promotions standards, treating claims libraries and risk warnings as
defined inputs.
Requirements
• 2 years+ Experience in fintech or financial services (trading platforms, SaaS, or related industries)
required.
• Background in B2B marketing or working with B2B-focused brands a plus.
• Strong portfolio demonstrating campaign conceptualisation and execution across multiple channels.
• Solid understanding of marketing principles, including audience targeting, conversion, and brand
positioning.
• Experience creating and managing templates, design systems, or structured workflows.
• Proficiency in standard design tools (e.g. Figma, Adobe Creative Suite, AI integrations and tools).
• Comfort working inside a regulated, compliance-heavy environment.
• Solid grasp of marketing fundamentals including audience, conversion and brand consistency.
Nice to Have:
• Experience working in fast-paced, product-led or growth environments.
• Basic motion or video skills for campaign assets.
• Familiarity with performance marketing and data-driven design decisions.
Benefits
- Opportunity to own and grow a key acquisition channel at Trade Nation.
- Work in an international fintech and regulated trading environment.
- High level of ownership and impact across affiliate and paid media.
- Work with leading affiliate, display and programmatic platforms.
- Collaborate with experienced teams across Marketing, Data, Creative, CRO and Compliance.
- Opportunity to develop and scale a growing affiliate marketing function.
Originally posted on Himalayas