创意策略师，墨西哥
Creative Strategist, Mexico
加入重新定义世界体验设计方式的团队。
嗨，你好，欢迎，你好，你好，你好，你好！
感谢您的关注。我们知道找工作可能有点耗时，您可能很想了解有哪些机会，所以我们直奔主题。
您可以在哪里以及如何工作
除了我们的全球校区，我们还与来自世界各地的有才华的承包商和自由职业者合作，帮助我们实现疯狂的大目标。虽然我们支持灵活、适合远程工作的模式，但此职位专注于墨西哥城，以便我们能更好地支持我们的团队并保持协作顺畅。
这个职位是为期12个月的全职工作。
您在这个职位中将从事的工作
作为墨西哥的创意策略师，您将是Canva在该地区付费营销背后的创意表现引擎。
这个职位位于创意、增长和数据的交汇点——结合文化洞察力、分析深度和创意直觉，持续提升我们的效果营销产出。您不会每天运行竞价——您将推动使这些活动获胜的创意策略。
如果您喜欢解码什么能让内容吸引人，将洞察转化为结构化的测试，并在每个冲刺周期中不断提高创意标准，那么这个职位适合您。
目前，这个职位的重点包括：
· 领导完整的创意周期——研究、简报、制作和绩效回顾，进行每周冲刺周期，平衡快速见效的迭代与更大的创意尝试，并在每次冲刺后将经验反馈给整个团队
· 深入分析绩效仪表盘，发现成功的模式，诊断表现不佳的原因，并将洞察转化为清晰、可操作的创意方向，以推动下一轮概念
· 指导并与其他视频剪辑师、设计师、作家和本地创作者合作，在Meta、TikTok、YouTube和新兴平台上制作高质量的内容——简报和审核内容，确保其符合品牌、具有文化相关性并针对平台优化
· 为每个简报带来深厚的文化理解力——识别墨西哥受众行为、区域趋势和平台动态，以塑造引人入胜、本地共鸣的故事
· 与媒体购买者、数据科学团队和拉美增长营销负责人紧密合作，确保创意洞察转化为可衡量的业务成果
· 推动CRO项目，以改善获取流程并提高转化率
查看英文原文
Join the team redefining how the world experiences design.
Hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte!
Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.
Where and how you can work
Alongside our global campuses, we also collaborate with talented contractors and freelancers from all over the world to help us achieve our crazy big goals. While we support flexible, remote-friendly ways of working, for this role we’re focusing on Mexico City so we can best support our teams and keep collaboration flowing.
This role is a 12 month engagement, working full time hours per week.
What you’d be doing in this role
As Creative Strategist for Mexico, you’ll be the creative performance engine behind Canva’s paid marketing in the region.
This role sits at the intersection of Creative, Growth, and Data - combining cultural insight, analytical depth, and creative instinct to continuously improve our performance marketing output. You won’t be running bids day-to-day - you’ll be driving the creative strategy that makes those campaigns win.
If you love decoding what makes a hook scroll-stopping, turning insights into structured testing, and raising the creative bar sprint after sprint, this role is for you.
At the moment, this role is focused on:
· Leading the full creative cycle - research, briefing, production, and performance review — running weekly sprint cycles that balance quick-win iterations with bigger creative swings, and feeding learnings back to the broader team after every sprint
· Digging into performance dashboards to spot winning patterns, diagnose underperformance, and translate insights into clear, actionable creative direction that drives the next round of concepts
· Directing and collaborating with video editors, designers, writers, and local creators to produce high-quality work across Meta, TikTok, YouTube, and emerging channels - briefing and reviewing content to keep it on-brand, culturally relevant, and platform-optimised
· Bringing deep cultural fluency to every brief - identifying Mexican audience behaviours, regional trends, and platform dynamics that shape compelling, locally resonant storytelling
· Working closely with media buyers, data science, and the LatAm Growth Marketing Lead to make sure creative insights translate into measurable business outcomes
· Driving CRO initiatives that improve acquisition journeys and lift conversion efficiency across key touchpoints
· Using AI tools to accelerate ideation, research, asset generation, and analysis - and staying across emerging formats and creative tech that give the team an edge
You’re probably a match if:
· You have solid experience in growth or performance marketing with a strong focus on creative strategy - and you've worked hands-on across Meta, TikTok, and YouTube
· You can lead structured creative testing and sprint frameworks, analyse what's working, and turn those learnings into clear briefs for the next cycle
· You have strong creative instinct - you know what makes a hook scroll-stopping, a format compelling, and a concept scalable across channels
· You're fluent in Spanish and English, with a sharp eye for tone, nuance, and cultural resonance for Mexican audiences
· You have experience briefing, directing, and iterating with creative talent — video editors, designers, writers, and creators - coaching them to produce performance-driven work
· You're confident using dashboards and analytics tools to inform decisions and optimise creative at scale
· You use AI tools to accelerate your workflow and improve output quality
Meet the team
We're Canva's LatAm Marketing group, and our mission is to make Canva the most loved brand in the region. We build culturally resonant, high-impact marketing across Latin America - combining bold creative storytelling with sharp performance thinking to drive visibility and growth, market by market. Mexico is a key focus for us right now, and this role sits right at the heart of that ambition.
How we hire
We make decisions to engage contractors based on your experience, skills and passion.
When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.
We celebrate all types of skills and backgrounds at Canva so even if you don't feel like your skills quite match what's listed above - we still want to hear from you!
Please note that all interviews are conducted virtually.