社交媒体与公关实习生 - 远程
Social Media and Public Relations Intern - Remote
Social Media and Public Relations Intern 是 Sales and Business Services 部门的一员，该部门隶属于 Marketing and Communications 团队，并向 Senior Marketing and Communications Manager 汇报。该职位的主要目的是在提供支持的同时获得经验，协助与品牌、内容、社交媒体、平面设计和媒体关系相关的关键市场营销职能。该职位将为所有客户提供优质服务，确保持续的满意度和留存率，并以专业且礼貌的方式代表 CIS。
你将负责：
- 支持整体 CIS 市场营销策略的制定和执行
- 协助在所有 CIS 自有社交媒体渠道上创建、安排和发布内容
- 监控社交媒体渠道以寻找互动机会，并及时、专业地回应评论或消息
- 通过撰写帖子、制作视觉内容和/或视频来支持活动执行，并确保内容符合网络安全趋势和 CIS 的传播信息
- 研究行业新闻、竞争对手动态和热门话题，以启发内容创意
- 跟踪并报告社交媒体表现指标，如互动率、覆盖范围和粉丝增长
- 与市场团队合作，集思广益，提出提升品牌知名度和思想领导力的创意想法
- 协助将长篇内容（例如博客、白皮书等）转化为适合社交媒体的短小精悍的内容资产
- 关注平台更新、算法变化和有机及付费社交媒体的最佳实践
- 建立、更新和维护目标媒体名单
- 协助撰写和分发新闻稿
- 协助分发材料、策划故事，并为专家准备媒体采访
- 跟踪媒体报道，识别行业趋势，并编制提及报告
- 其他分配的任务和职责
你需要具备：
- 通信、市场营销或相关领域的两年学习经历
- 熟练使用 Microsoft Office 应用程序
- 熟练使用 Canva Design
- 熟悉 Adobe Creative Suite，能够进行设计（InDesign、Photoshop、Illustrator），有视频编辑技能（Premiere、After Effects）者优先
- 了解市场营销职能和社交媒体平台
- 优秀的沟通能力和职业素养
- 对细节有很强的关注力，语法和拼写准确
- 有条理
查看英文原文
The Social Media and Public Relations Intern is part of the Sales and Business Services department, which resides on the Marketing and Communications team and reports to the Senior Marketing and Communications Manager. The primary purpose of this position is to gain experience while providing support to essential Marketing functions related to brand, content, social media, graphic design, and media relations. This position will provide exceptional service to all customers, ensuring ongoing satisfaction and retention, and representing CIS in a professional and courteous manner.What You'll Do:
- Support the development and execution of the overall CIS marketing strategy
- Assist in creating, scheduling, and publishing content across all CIS-owned social media channels
- Monitor social media channels for engagement opportunities and respond to comments or messages in a timely, professional manner
- Support campaign execution by drafting posts, creating visuals and/or video, and aligning content with cybersecurity trends and CIS messaging
- Conduct research on industry news, competitor activity, and trending topics to inform content ideas
- Track and report on social media performance metrics such as engagement, reach, and follower growth
- Collaborate with the Marketing team to brainstorm creative ideas for increasing brand awareness and thought leadership
- Assist in repurposing long-form content (e.g., blogs, white papers, etc.) into bite-sized social media assets
- Stay up to date with platform updates, algorithm changes, and best practices for organic and paid social media
- Build, update, and maintain targeted media lists
- Assist in writing and distributing press releases
- Assist with distribution of materials, pitching stories, and preparing subject matter experts for media interviews
- Track media coverage, identify industry trends, and compile reports on mentions
- Other tasks and responsibilities as assigned
What You'll Need:
- 2 years of study in Communications, Marketing, or a related field
- Proficient in Microsoft Office applications
- Proficient in Canva Design
- Familiar with Adobe Creative Suite and comfortable designing (InDesign, Photoshop, Illustrator) and a bonus to have editing skills (Premiere, After Effects)
- Knowledgeable with Marketing functions and social media platforms
- Excellent interpersonal skills and professional demeanor
- Strong attention to detail and accuracy with grammar and spelling
- Organized with the ability to handle multiple projects within tight time constraints
- Strong communication, problem solving, collaboration, and analytical skills
- Must be authorized to work in the United States
It's a Plus if You Have:
- Experience with Adobe Creative Cloud
- Experience with marketing tools including Sprout Social, Pardot, Salesforce, Google Analytics, and others
- Familiarity with databases like Muck Rack, EIN Presswire, and Talkwalker
At CIS, we are committed to providing an inclusive environment in which the diverse backgrounds, experiences, and views of our employees, members, and customers are valued and respected. It is through this commitment that we are able to work together towards our common mission: to make the connected world a safer place.
Compensation Range:
USD$18.27 - $22.33Originally posted on Himalayas