公关经理 – B2B 技术 (墨西哥)
PR Manager – B2B Technology (Mexico)
这是一个远程职位。
雇佣状态：独立承包商
工作时间：周一至周五 美国中部时间
地点：墨西哥（远程）
行业重点：B2B 技术 / SaaS
职位简介
我们正在寻找一位经验丰富的公关经理，负责为高增长的 B2B 技术公司制定并执行公关策略。这是一个需要亲力亲为的职位，要求候选人了解什么内容具有新闻价值，懂得如何有效与记者互动，并有成功获取重要媒体曝光的经验。你将全程管理客户账户——从发现有吸引力的角度和建立针对性的媒体名单，到向记者投稿并获得高质量的媒体报道。你将与经验丰富的记者和内容专业人士紧密合作，使你能够主要专注于媒体策略、故事讲述、投稿和关系维护。
主要职责
· 从策略到执行，全程负责并管理公关客户账户。
- 从公司更新、产品发布、行业动态和市场趋势中发现具有新闻价值的故事和吸引人的媒体角度。
- 为每个客户的行业和目标制定有针对性的媒体名单。
- 制定并执行有效的媒体推广和投稿策略。
- 建立并维护与记者、编辑、记者和相关媒体联系人的良好关系。
- 获取高质量的**自有媒体曝光**，重点关注知名和一级出版物。
- 与创始人、高管、记者和内部团队密切合作，打造有力的叙事。
- 监控相关新闻和行业趋势，以发现及时的公关机会。
- 跟踪公关成果，并将媒体报道与更广泛的业务、品牌和销售目标联系起来。
- 同时管理多个客户账户和活动，同时保持良好的沟通和执行标准。
- 任职要求
- 在公关、媒体关系或传播领域有丰富经验，最好是在 B2B 技术行业。
- 在知名出版物上成功获取自有媒体曝光的明确记录。
- 对记者和编辑如何评估投稿和故事有深刻理解。
- 已有记者/媒体关系，或快速建立关系的能力。
- 从技术性或看似普通的公司信息中识别出引人注目的故事和角度的出色能力。
- 出色的书面和口头沟通能力。
- 能够管理客户关系。
查看英文原文
This is a remote position.
Employment Status: Independent Contractor
Work Schedule: Mon - Fri US CST time zone
Location: Mexico (Remote)
Industry Focus: B2B Technology / SaaS
About the RoleWe are looking for an experienced PR Manager to own and execute public relations strategies for high-growth B2B technology companies. This is a hands-on role for someone who understands what makes a story newsworthy, knows how to engage journalists effectively, and has a proven ability to secure meaningful earned media coverage. You will manage client accounts end-to-end—from identifying compelling angles and building targeted media lists to pitching journalists and securing high-quality coverage. You will work closely with experienced journalists and content professionals, allowing you to focus primarily on media strategy, storytelling, pitching, and relationship building.
Key Responsibilities
· Own and manage PR client accounts from strategy through execution.
- Identify newsworthy stories and compelling media angles from company updates, product launches, industry developments, and market trends.
- Develop targeted media lists relevant to each client's industry and objectives.
- Create and execute effective media outreach and pitching strategies.
- Build and maintain strong relationships with journalists, editors, reporters, and relevant media contacts.
- Secure high-quality **earned media coverage**, with a focus on reputable and tier-1 publications.
- Work closely with founders, executives, journalists, and internal teams to develop strong narratives.
- Monitor relevant news and industry trends to identify timely PR opportunities.
- Track PR outcomes and connect media coverage to broader business, brand, and pipeline objectives.
- Manage multiple client accounts and campaigns while maintaining strong communication and execution standards.
Requirements
- Proven experience in Public Relations, Media Relations, or Communications, preferably within B2B technology.
- Demonstrated track record of securing earned media coverage in reputable publications.
- Strong understanding of how journalists and editors evaluate pitches and stories.
- Existing journalist/media relationships or a demonstrated ability to develop relationships quickly.
- Excellent ability to identify compelling stories and angles from technical or seemingly routine company information.
- Strong written and verbal communication skills.
- Ability to manage client relationships independently and PR campaigns from start to finish.
- Results-oriented mindset with a focus on the quality and business impact of media coverage.
Preferred Industry ExperienceExperience securing media coverage within one or more of the following sectors is highly preferred: FinTech | B2B SaaS | HealthTech | HR Tech | DevOps | Artificial Intelligence (AI) | Cybersecurity
What Success Looks LikeSuccess in this role is not simply measured by the number of press mentions. We are looking for someone who can consistently secure credible, relevant media coverage that strengthens client positioning and contributes to business and pipeline objectives. If you know how to find the story, build journalist relationships, create pitches editors actually want to read, and turn those efforts into meaningful earned coverage, we'd like to hear from you.
Originally posted on Himalayas