内容市场营销专员
Content Marketing Specialist
关于Donorbox
Donorbox 是非营利组织的领先筹款平台和捐赠者管理系统。我们的使命是通过帮助非营利组织高效筹款和管理支持者群体,加速全球积极影响。自2014年以来,我们已为超过10万个全球组织筹集了超过30亿美元的捐款。🚀
我们快速发展的公司盈利且自筹资金,运营状况健康。我们拥有一个由150人组成的完全分布式且多元化的团队,分布在16个以上的州和23个以上的国家。2026年,Donorbox 被 Built In 评为华盛顿特区最佳工作场所之一。
🏅 根据数百条经验证的客户评价,Donorbox 在 G2 上被评为筹资、捐赠者管理和非营利支付领域的第一名软件——这反映了我们团队在打造非营利组织信任的产品上所付出的努力。
职位描述
Donorbox 正在寻找一位技能娴熟且注重细节的内容营销专员。该职位主要负责进一步发展我们的内容营销策略,重点在于 Donorbox 的非营利博客和电子邮件营销工作。该职位将专注于创建有影响力、以产品为中心和教育性的内容,以推动参与度和转化率。此职位需要创造力、战略思维和出色的写作能力,以及分析内容表现并相应调整策略的能力。具备深厚的 B2B 市场营销背景是必要的,具有非营利经验者优先。
职责
内容开发与管理
- 研究、撰写、编辑并发布高质量的博客文章,主题包括筹款、非营利最佳实践、产品教育和行业趋势。
- 协调和管理外部作者,以支持专家撰写和思想领导力内容的生产。
- 协助执行 Donorbox 的内容日历,确保内容按时交付并与活动目标一致。
- 支持战略性项目的内容开发,包括 SEO、AEO(答案引擎优化)、客户留存计划和产品发布。
- 为多种格式的内容进行定制,如电子邮件活动、落地页、指南、社交媒体内容和客户沟通,以推动个性化内容。
- 进行内容审计,识别现有内容性能的更新、优化和改进机会。
电子邮件营销与活动
查看英文原文
About Donorbox
Donorbox is a leading fundraising platform and donor management system for nonprofit organizations. Our mission is to accelerate positive impact worldwide by helping nonprofits become highly effective at raising funds and managing their supporter base. Since 2014, we have powered more than 100,000 global organizations to raise over $3B in donations. 🚀
Our fast-growing company is profitable and bootstrapped with a healthy run rate. We have a fully distributed and diverse 150-person team based in 16+ states and 23+ countries. In 2026, Donorbox was named by Built In as one of the Best Places to Work in Washington, DC.
🏅 Donorbox is rated the #1 software for fundraising, donor management, and nonprofit payment on G2 based on hundreds of verified customer reviews — a reflection of the care our team puts into building products that nonprofits trust.
The Role
Donorbox is seeking a highly skilled and detail-oriented Content Marketing Specialist. The individual will be primarily responsible for helping further evolve our content marketing strategy - with strong focus on Donorbox’s Nonprofit Blog and Email Marketing efforts. The individual will be focusing on creating impactful, product-focused, and educational content that drives engagement and conversions. This role requires a blend of creativity, strategic thinking, and excellent writing skills, as well as the ability to analyze content performance and adjust strategies accordingly. A strong background in B2B marketing is essential and nonprofit experience is highly preferred.
Responsibilities
Content Development & Management
- Research, write, edit, and publish high-quality blog articles focused on fundraising, nonprofit best practices, product education, and industry trends.
- Coordinate and manage external writers to support the production of expert-written and thought leadership content.
- Assist in the execution of Donorbox's content calendar, ensuring content is delivered on time and aligned with campaign objectives.
- Support the development of content for strategic initiatives, including SEO, AEO (Answer Engine Optimization), customer retention programs, and product launches.
- Customization of content across multiple formats such as email campaigns, landing pages, guides, social content, and customer communications, to drive personalized content.
- Conduct content audits and identify opportunities to refresh, optimize, and improve existing content performance.
Email Marketing & Campaign Support
- Build, manage, and optimize email campaigns within major email marketing platforms
- Maintain audience segmentation, contact lists, and automation workflows to support campaign targeting and personalization.
- Assist in developing email copy for product launches, promotions, customer education, and lifecycle marketing programs.
- Monitor campaign performance metrics, including open rates, click-through rates, conversions, and engagement trends, and provide recommendations for improvement.
- Knowledge on email marketing templates and frameworks to drive customer engagement and response.
SEO/AEO & Content Optimization
- Apply SEO and AEO best practices to content creation and optimization efforts.
- Conduct topics research and competitor analysis to identify new content opportunities.
- Partner with SEO/AEO and product marketing stakeholders to improve organic visibility and search performance.
- Support initiatives designed to increase visibility across both traditional search engines and AI-powered answer engines.
Cross-Functional Collaboration
- Collaborate with Product Marketing, Growth, Customer Success, and Product teams to develop content that supports company objectives.
- Coordinate with designers to develop supporting visual assets for blogs, email campaigns and guides.
- Ensure all content aligns with Donorbox's brand voice, messaging framework, and style guidelines.
Reporting & Analysis
- Track content and campaign performance using analytics tools and provide regular reporting on key metrics.
- Use data-driven insights to identify opportunities for content optimization and audience engagement.
- Stay informed about nonprofit sector trends, fundraising best practices, AI-driven search developments, and content marketing innovations.
Qualifications & Experience
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- 5-7 years of experience in content marketing, digital marketing, or content writing.
- Experience working in B2B SaaS marketing is required.
- Experience in the nonprofit sector is highly preferred.
- Strong writing, editing, and proofreading skills with demonstrated experience producing high-quality content.
- Experience managing email marketing campaigns and marketing automation platforms (ActiveCampaign experience is highly preferred).
- Familiarity with SEO best practices, keyword research, and content optimization techniques.
- Deep understanding of AEO, AI search trends, and evolving content discovery channels is a strong advantage.
- Experience coordinating freelance writers, agencies, or external contributors is preferred.
- Strong project management and organizational skills with the ability to manage multiple priorities and deadlines.
- Analytical mindset with experience reviewing content and campaign performance data.
- Excellent communication and collaboration skills.
Details
- Fully remote based in South Africa
- Salary: 40-50k USD
Benefits & Perks
- Fully remote work from the comfort of your home
- Generous time off policy of 21 days (birthday included 🎉), 8 designated/floating holidays, 2 paid volunteer days, and 5+ sick days (dependent on state)
- Employer-sponsored health insurance plan through TriNet, including medical (United Healthcare), dental, vision, and life
- 401(k) retirement plan via TriNet's partner, Empower, with an employer match of up to 4%
- Reimbursement package for home office expenses and professional development, up to $1.5k
- Eligibility for employee equity plan (stock options)
- Wellness program with fitness and mindfulness classes
- Love your work and our mission of serving nonprofits!
The Application Process
We have 6 stages:
- Apply here and fill out our questions to tell us about you!
- Prescreen Call with the Talent Team
- Interview with Hiring Manager
- Assignment
- Panel/Final Interview
- Background & Reference Checks
If this sounds like the right role for you, please apply today and let us know why. We look forward to hearing from you!
This employer participates in E-Verify to confirm the employment eligibility of all newly hired U.S. employees. To learn more about E-Verify, please visit .
Originally posted on Himalayas