市场营销高手（负责人）
Marketing Rockstar (Lead)
### **让 Gecko 无法被忽视 🚀**
大多数营销岗位要求你维持引擎运转。
这个岗位要求你打造一个更好的引擎。
Gecko 的营销正在进入下一阶段，我们正在寻找一位出色的人来推动它。
我们不需要等待简报的人。我们需要的是能发现机会、在业务中连接各个点，并将想法转化为能推动事情进展并促进 Gecko 前进的营销策略的人。那种听到一个精彩的客户故事时，会立刻想到这是一场网络研讨会、一份案例研究、一条 LinkedIn 动态、一封邮件，甚至是一个完整活动的人。
你将向我们的首席收入官汇报，并与销售、客户成功、产品和工程团队紧密合作，讲述更好的故事，产生需求，加强客户关系，并在高等教育领域让 Gecko 无法被忽视。
我们行动迅速。没有无尽的会议、层层审批或公司官僚主义。如果你有好的想法，我们会支持你将其变为现实。
这是一个广泛且动手能力强的职位，适合渴望更多自主权的有抱负的 B2B SaaS 营销人员。你将撰写、构建、发布、主持、测试、改进和实验。我们期望 AI 成为你日常工具的一部分。不是因为它时尚，而是因为它能让你更快地工作，产出更好的成果，并花更多时间在真正重要的事情上。你既重视商业影响，也重视创意质量。你会帮助营销成为 Gecko 的增长引擎之一。
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#### **你将负责 🎯**
- 制定并执行支持新业务、客户增长和留存的活动。
- 创作人们真正想读的内容——文章、客户故事、案例研究、电子邮件活动、社交媒体和产品更新。
- 从构思到推广、执行和后续跟进，管理我们的网络研讨会计划。
- 发现出色的客户故事，并将其转化为内容、活动和证明点。
- 支持基于账户和客户营销，加深现有客户关系。
- 管理网站内容、电子邮件营销、培育流程、基础 SEO 和社交媒体。
- 支持产品发布和季度“最新动态”更新。
- 协助活动和会议营销，包括我们的年度 Gecko 论坛。
- 提升我们的报告，以便了解哪些有效，哪些无效。
- 使用 AI 提升质量、速度、创造力和产出。
- 在需要时与设计师、代理商和供应商合作。
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#### **你是谁 🔭**
- 一个...
查看英文原文
### **Make Gecko Impossible to Ignore 🚀**
Most marketing jobs ask you to keep the engine running.
This one asks you to build a better engine.
Marketing at Gecko is entering its next phase, and we’re looking for someone brilliant to help drive it.
We don't want someone who waits for a brief. We want someone who spots the opportunity, joins the dots across the business, and turns ideas into marketing that gets things moving and moves Gecko forward. The kind of person who hears a great customer story and immediately thinks, that's a webinar. And a case study. And a LinkedIn post. And an email. And, actually, a whole campaign.
You'll report to our Chief Revenue Officer and work closely with Sales, Customer Success, Product and Engineering to tell better stories, generate demand, strengthen customer relationships, and make Gecko impossible to ignore across Higher Education.
We move quickly. There aren’t endless meetings, layers of approvals or corporate bureaucracy. If you’ve got a great idea, we’ll back you to make it happen.
This is a broad, hands-on role for an ambitious B2B SaaS marketer who wants more ownership. You'll write, build, launch, host, test, improve and experiment. We expect AI to be part of your everyday toolkit. Not because it’s fashionable, but because it helps you move faster, produce better work and spend more time on the things that really matter. You'll care about commercial impact as much as creative quality. And you'll help marketing become one of Gecko's growth engines.
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#### **What You'll Do 🎯**
- Plan and deliver campaigns that support new business, customer growth and retention.
- Create content people actually want to read - articles, customer stories, case studies, email campaigns, social and product updates.
- Run our webinar programme from idea through to promotion, delivery and follow-up.
- Find brilliant customer stories and turn them into content, campaigns and proof points.
- Support account-based and customer marketing that deepens existing relationships.
- Manage website content, email marketing, nurture flows, SEO basics and social.
- Support product launches and the quarterly "What's New" update.
- Help with event and conference marketing, including our annual Gecko Forum.
- Sharpen our reporting so we know what's working and what isn't.
- Use AI to lift quality, speed, creativity and output.
- Work with designers, agencies and suppliers where you need them.
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#### **Who You Are 🔭**
- A strong all-round SaaS B2B marketer who's ready for more ownership.
- A brilliant writer who knows how to tell a story.
- Confident across campaigns, webinars, email, web and social.
- Commercial - you get how marketing turns into pipeline, expansion and revenue.
- Naturally curious - you'll happily jump on a customer call and turn what you hear into ideas.
- AI-first - it's your everyday toolkit, not a novelty.
- Organised, proactive, and good at juggling priorities.
- A proper JFDI mindset - execution is everything, and you think like an entrepreneur.
Higher Education or EdTech experience would be lovely, but it's not essential. We care far more about how you think and what you get done.
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#### What Success Looks Like
In your first year, we'd love to see:
- Gecko showing up more consistently and confidently in the market.
- Better customer stories, webinars and campaigns.
- Marketing making a measurable commercial impact.
- Marketing, Sales and Customer Success genuinely joined up.
- Sharper reporting and better decisions.
- AI embedded into how we work.
- Marketing becoming one of the engines that helps Gecko grow.
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#### **The Deal 🎁**
- c. £50-55k, depending on experience
- Remote-first UK, ideally central-belt Scotland, the Borders or the north of England so you can get together with the CRO and team in person now and then
- 34-hour week, flexible working, with an optional 4-day week
- 33 days holiday + Workation
- Home office set-up, private healthcare, pension, life insurance, Perkbox
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#### **Ready to Join the Gecko Team 👋**
If you're motivated by change, bring a learning mindset, put customers first and love working as a team, we want to hear from you. Come and help make Gecko's marketing impossible to ignore, and be part of a team shaping the future of Ed-Tech. Apply now, and find out more about working with us [here](https://careers.geckoengage.com/pages/workplace-culture) ⬅️
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#### **Using AI in Your Application 🤖**
At Gecko, we encourage you to use AI tools to enhance your application, but we value authenticity and honesty. Use AI to refine your content, but do ensure it truly reflects your skills and experiences.
For more on responsible AI use in job applications, visit our [AI guidance page](https://careers.geckoengage.com/pages/genai-in-job-applications) 👈
We’re excited to see your authentic skills and experiences shine!
*Please note that we can only accept applications from UK-based applicants who already have a valid right to work in the UK.
**Agencies, we kindly ask that you read this [Hiring Notice](https://geckoengage.com/gecko-hiring-notice-for-recruiters/) before getting in touch.