战略与实施负责人
Strategy & Implementation Lead
我们的战略与实施团队与组织合作,设计并推动以客户为中心的战略。通过品牌战略、变革管理以及以用户为中心的创新等核心业务领域,我们帮助客户调整内部系统、行为和沟通方式,以支持以客户为中心的愿景。战略与实施负责人在客户项目中发挥关键作用,为团队提供战略方向,并确保应对复杂的商业挑战。
主要职责
项目监督与客户合作:
- 领导跨多样化战略项目的客户咨询服务,确保建议转化为客户组织中的实际业务行动并产生持续影响。工作内容包括:
- 通过市场、文化和消费者洞察分析,识别品牌和创新领域,发现差异化的增长机会。
- 将洞察转化为清晰的品牌战略,包括定位、使命和叙述。
- 全流程激活品牌和创意战略,跨职能合作有效地将想法推向市场。
- 领导创新工作,组织头脑风暴和协作创作的工作坊,生成新产品、服务和体验概念。
- 推进创新管道,识别未满足的需求,验证概念并定义价值主张。
- 提供促进变革和以客户为中心的成果,包括旅程图、体验原则和操作手册,帮助组织实现战略落地。
- 担任战略顾问,挑战思维并发现转型机会。
管理和领导力:
- 与高管建立信任关系,快速建立信任。
- 成功指导项目团队,持续提供卓越的客户服务和成果。
- 与其他团队和Human8的专业领域(如传播设计、研究、分析)进行协作,整合适当的专长以实现一致的结果和客户体验。
- 展现对同事真正的敏感度、支持和鼓励,以及一贯的职业成熟度。
业务拓展:
- 与客户策略团队建立牢固、可信赖的关系,并作为专家协助客户对话,支持解决方案和提案开发。
查看英文原文
Our Strategy & Implementation team partners with organizations to design and activate customer-centric strategies. Through core practice areas, including brand strategy, change management, and human-centered innovation, we guide clients in aligning their internal systems, behaviors, and communications to support a customer-first vision. The Strategy & Implementation Lead plays a critical role in driving these efforts across client engagements, providing strategic direction to teams and ensuring delivery against complex business challenges.
Key Responsibilities
Project Oversight & Client Engagement:
- Lead client consulting engagements across a diverse portfolio of strategic initiatives, ensuring recommendations translate into tangible business actions and sustained impact within client organizations. Work includes:
- Identify brand and innovation territories through market, cultural, and consumer insight analysis to uncover differentiated growth opportunities.
- Translate insights into clear brand strategies, including positioning, purpose, and narrative.
- Activate brand and creative strategies end-to-end, partnering cross-functionally to bring ideas to market effectively.
- Lead innovation efforts, facilitating ideation and co-creation work sessions and workshops to generate new product, service, and experience concepts.
- Advance innovation pipelines by identifying unmet needs, validating concepts, and defining value propositions.
- Deliver assets that enable change and customer-centricity, including journey maps, experience principles, and playbooks that help organizations operationalize strategy.
- Serve as a strategic advisor, challenging thinking and uncovering transformative opportunities.
Management and Leadership
- Establish rapport with executives and build trust quickly.
- Successfully guide engagement teams in delivering consistently exceptional client service and outcomes.
- Foster collaboration with other teams and specialties at Human8 (e.g., Communication Design, Research, Analytics), weaving appropriate competencies together for a cohesive result and client experience.
- Demonstrate genuine sensitivity, support, and encouragement for colleagues, along with consistent professional maturity.
Business Development:
- Build strong, trusted relationships with the Account Strategy team and act as a subject matter expert to assist in client conversations, supporting solutions and proposal development.
- Ability to identify client needs and solutions to generate additional business opportunities through existing work.
Skills, Knowledge and Expertise
- A degree in a related field is beneficial (Marketing, Brand, Organizational Development, MBA) but we equally value demonstrable, equivalent experience. We welcome candidates from diverse educational backgrounds.
- 8+ years of strategy or consulting experience, preferably in brand, business or marketing strategy and/or general insight led strategy work.
- High degree of comfort with ambiguity – ability to lay out an aspirational vision of what’s possible and then execute on it without prompt.
- Strong presence, confidently leading meetings, facilitating discussions, and influencing stakeholders to align on clear decisions and next steps.
- Keen business acumen, critical thinking, and influential written and verbal communication skills throughout the engagement.
- Skilled with using frameworks and visual models to help convey thoughts and strategy.
- Successful track record of leading/mentoring and overseeing project teams with agility as well as strong communication, collaboration, and organizational skills.
- Thrives in fast-paced, ambiguous environments and brings a proactive, entrepreneurial mindset.
Originally posted on Himalayas