高级电子商务创意策略师 | 菲律宾
Senior Ecommerce Creative Strategist | Philippines
- 地点：远程/虚拟
- 职位类型：全职
在 HireHawk，我们连接顶尖的全球人才与高绩效的美国公司。我们专注于寻找在每个职位中都能带来专业技能和动力的优秀专业人士。我们热衷于帮助候选人提升职业发展，同时为客户提供可靠、具备远程工作能力的人才，这些人才能够从第一天起就产生实际影响。
我们正在寻找一位高级电商创意策略师，负责制定能够推动电商渠道收入和客户获取的高效创意策略。该职位结合创意指导、效果营销洞察和电商专业知识，打造能够在付费媒体、落地页和产品体验中实现转化的活动。
理想的候选人了解直接响应创意、消费者心理学和电商增长杠杆，并能将表现数据转化为可扩展的创意策略。
职责：
- 为跨付费社交、展示和视频平台的电商活动开发并执行数据驱动的创意策略。
- 领导高转化率广告创意的构思和开发，包括UGC、静态广告、视频脚本和落地页概念。
- 将表现洞察转化为可扩展的创意框架和测试路线图。
- 与增长营销、媒体购买和分析团队合作，确保创意与表现目标一致。
- 分析活动表现，识别创意趋势、成功角度和新的测试机会。
- 根据受众洞察优化信息、钩子和视觉叙事。
- 向设计师、文案撰写者、视频剪辑师和内容创作者提供清晰的创意简报和方向。
- 审核创意产出，确保符合品牌标准和转化目标。
- 管理创意测试流程，确保持续迭代。
- 支持高转化率落地页和产品页的开发。
- 与CRO团队合作进行优惠定位、产品叙事和漏斗优化。
- 确保创意信息与客户旅程阶段一致。
- 进行竞争研究、受众研究和趋势分析，以指导创意方向。
- 识别对电商增长相关的新兴创意格式和平台。
要求
- 2年以上创意策略、效果营销或电商增长相关经验
- 在开发高表现付费媒体创意方面有成功案例
查看英文原文
- Location: Remote / Virtual
- Job Type: Full-Time
At HireHawk, we connect top global talent with high-performing U.S. companies. Our focus is on finding exceptional professionals who bring both expertise and drive to every role. We’re passionate about helping candidates grow their careers while supporting our clients with reliable, remote-ready talent that makes an impact from day one.
We are seeking a Senior Ecommerce Creative Strategist to lead the development of high-performing creative strategies that drive revenue and customer acquisition across ecommerce channels. This role combines creative direction, performance marketing insights, and ecommerce expertise to build campaigns that convert across paid media, landing pages, and product experiences.
The ideal candidate understands direct response creative, consumer psychology, and ecommerce growth levers, and can translate performance data into scalable creative strategies.
Responsibilities:
- Develop and execute data-driven creative strategies for ecommerce campaigns across paid social, display, and video platforms.
- Lead the ideation and development of high-converting ad creatives including UGC, static ads, video scripts, and landing page concepts.
- Translate performance insights into scalable creative frameworks and testing roadmaps.
- Partner with growth marketing, media buying, and analytics teams to align creative with performance objectives.
- Analyze campaign performance to identify creative trends, winning angles, and new testing opportunities.
- Optimize messaging, hooks, and visual storytelling based on audience insights.
- Provide clear creative briefs and direction to designers, copywriters, video editors, and content creators.
- Review creative outputs and ensure they meet brand standards and conversion goals.
- Oversee the creative testing pipeline, ensuring continuous iteration.
- Support the development of high-converting landing pages and product pages.
- Collaborate with CRO teams on offer positioning, product storytelling, and funnel optimization.
- Align creative messaging with customer journey stages.
- Conduct competitive research, audience research, and trend analysis to inform creative direction.
- Identify emerging creative formats and platforms relevant to ecommerce growth.
Requirements
- 2+ years of experience in creative strategy, performance marketing, or ecommerce growth
- Proven success developing high-performing paid media creatives
- Deep understanding of direct response marketing and ecommerce funnels
- Experience working with Meta, TikTok, YouTube, or other paid social platforms
- Strong analytical mindset with the ability to interpret performance data
- Excellent communication and leadership skills
- Experience in DTC ecommerce brands or agencies
- Familiarity with CRO and landing page optimization
- Experience managing creative teams or freelance creators
- Knowledge of UGC production and influencer content strategies
Benefits
- Access to a $200K+ perk marketplace with discounts on 150+ global services.
- Option to withdraw up to 50% of approved earnings before payday.
Originally posted on Himalayas