生命周期营销经理
Lifecycle Marketing Manager
🧘 除了基本薪资之外的福利：完全远程办公环境——可在全球任何地方工作我们自己的全球安全网络，为您提供全球范围内的健康、收入和旅行保障每年至少四周的带薪休假新笔记本电脑有机会获得股权补偿、年度家庭办公室津贴等！🚀 我们期待收到你的消息！在 SafetyWing（YC W18），我们正在为远程工作者打造一个全球性的社会安全网——简单易用的健康、保险和退休产品，旨在替代国家福利体系。我们的使命是消除地理边界对每个人平等机会和自由的阻碍。如果我们成功，我们认为这将是这个时代最重要的任务之一。 🌎 关于这个职位：我们正在寻找一位生命周期营销经理，负责我们所有产品的客户旅程。你将通过电子邮件营销，负责我们 B2C 和 B2B 产品的升级销售和客户留存。目前，许多生命周期相关的工作由不同团队负责。你的任务是将它们整合成一个有思考力的客户旅程，让客户感到个性化、及时且有帮助。 💻 你的职责包括：在所有产品中主导并执行我们的生命周期营销策略，包括新产品发布确保我们的沟通方式与我们的价值观和语气一致分析活动表现并持续改进升级销售、转化率和客户留存识别并实施生命周期自动化以提升客户体验在 HubSpot 中制定客户分群策略并维护 HubSpot 的数据卫生 🧪 我们寻找的人选需要具备：3-5 年以上生命周期营销或电子邮件营销经验熟悉 HubSpot 营销中心了解如何构建自动化工作流，包括基于 AI 的工作流能够分析活动表现并做出数据驱动的决策具备良好的组织能力和细致的注意力能够同时管理多个活动撰写清晰、富有同理心的客户沟通内容 😄 我们喜欢与以下类型的人合作：希望帮助在互联网上建立全球社会安全网的人。善于独立思考而非照搬他人做法的人。愿意尝试新事物，即使有失败风险的人。具有强烈求知欲并乐于接受新想法的人。面对任何问题都富有创造力和勇气的人。具备高度诚信并坚持做正确事情的人。
查看英文原文
🧘 Benefits beyond base pay: Fully remote work environment – work from anywhere globallyOur own global safety net, giving you worldwide health, income, and travel coverageA minimum of four weeks of vacation per yearA new laptopPotential to unlock equity compensation, yearly home office allowance and more!🚀 We look forward to hearing from you! At SafetyWing (YC W18), we’re building a global social safety net for remote workers—simple health, insurance, and retirement products designed to replace national welfare systems. Our mission is to remove geographical borders as a barrier to equal opportunity and freedom for everyone. If we succeed, we believe this will be one of the most important tasks of our time. 🌎 About this Role: We're looking for a Lifecycle Marketing Manager to own the customer journey across our products. You’ll own upsell and retention through email marketing, across both our B2C and B2B products. Today, many lifecycle initiatives are owned by different teams. Your mission is to bring them together into a thoughtful customer journey that feels personal, timely, and helpful.💻 Your responsibilities will include:Own and execute our lifecycle marketing strategy across all products, including new launchesEnsure we communicate in a way that is aligned with our values and our voiceAnalyze campaign performance and continuously improve upsell, conversions, and retentionIdentify and implement lifecycle automations to improve customer experienceDevelop customer segmentation strategies inside HubSpot and maintain Hubspot hygiene 🧪 We are looking for someone who: Has 3-5+ years of lifecycle marketing or email marketing experienceHas experience with the HubSpot Marketing HubKnows how to build automated workflows, including AI-powered workflowsIs comfortable analyzing campaign performance and making data-driven decisionsHas strong organizational skills and attention to detailCan comfortably manage multiple campaigns simultaneouslyWrites clear, empathetic customer communications😀 We like to work with people who:Want to help build a global social safety net on the Internet.Think for themselves instead of copying others.Are willing to try new things, even with the risk of failure.Are intellectually curious and open to new ideas.Are creative and bold in the face of any problems.Have strong integrity and do the right thing.