数字营销经理
Digital Marketing Manager
关于 Chartis Interactive
我们是一家营销和技术咨询公司，为多种 B2B 和 B2C 客户提供服务。我们的团队以协作、高标准以及“优秀的实践者互相成长”的理念为基础。我们通过结构化的职业发展计划、跨客户的知识共享以及与经验丰富的内部专家密切合作，投资于每位团队成员的发展。
我们提供的福利
- 具有竞争力的薪酬和福利
- 退休储蓄计划（401K）和灵活的假期
- 真实多样的客户类型，涵盖 B2B 和 B2C 的多个行业，具有有意义的战略范围
- 重视实践者的文化：我们期望这里的领导者保持专业水准，而不仅仅是管理
- 一个真正关心彼此成长的团队
- 积极参与 AI 工具和新兴能力，作为我们工作方式的一部分，而非事后补充
职位简介
Chartis 是一家营销和技术咨询公司，优秀的实践者也会培养身边的人。我们正在寻找一位数字营销经理，能够负责客户关系、带领团队，并具备足够的专业能力亲自完成高级工作并教授他人。
这不是一个纯粹的管理岗位，也不是一个纯粹的执行岗位。它被设计成两者兼具。你将负责一个数字营销团队，管理一组客户关系，并通过自身产出优秀的工作成果来设定高质量工作的标准。同时，你也需要积极地提升团队的能力，引入新的技术和方法（包括基于 AI 的方法），帮助他们成为更资深的实践者。
你的职责
客户领导力
- 负责与关键客户的合作关系，作为他们的主要战略伙伴和数字营销项目日常沟通的主要联系人。
- 将客户的业务目标转化为付费搜索、社交媒体、SEO、电子邮件和新兴渠道的数字营销策略。
- 主持定期的客户会议，展示活动表现，提出洞察并给出可操作的建议。
- 管理各渠道的客户支出分配，并提供预算优化方面的指导。
- 在活动风险或问题出现时，作为客户利益相关者与内部 Chartis 高层之间的沟通桥梁。
- 识别并规划机会，以扩展为每位客户带来的价值。
团队管理与辅导
- 负责一个数字营销人员团队，
查看英文原文
About Chartis Interactive
We are a marketing and technology consultancy that works across a range of B2B and B2C clients. Our team is built on collaboration, high standards, and the belief that smart practitioners grow each other. We invest in the development of everyone on our team through a structured career development program, cross-client knowledge sharing, and close collaboration with experienced internal experts.
What We Offer
- Competitive compensation and benefits
- Retirement savings plan (401K) and flexible vacation
- Real client variety with B2B and B2C accounts across industries, with meaningful strategic scope
- A culture that values practitioners: we expect leaders here to stay sharp, not just manage
- A team that genuinely invests in each other's growth
- Active engagement with AI tools and emerging capabilities as part of how we work, not as an afterthought
About the role
Chartis is a marketing and technology consultancy where the best practitioners also build the people around them. We're looking for a Digital Marketing Manager who can own client relationships, lead a team, and stay sharp enough to do the advanced work themselves and teach it to others.
This isn't a pure management role, and it isn't a pure execution role. It's both, by design. You'll oversee a team of digital marketers, own a portfolio of client relationships, and set the standard for what great work looks like by producing it yourself when the work calls for it. You'll also be expected to actively develop your team's capabilities, introducing them to new techniques and tools (including AI-powered approaches) and helping them become more senior practitioners.
What You'll Do
Client Leadership
- Own relationships with key clients, serving as their primary strategic partner and day-to-day point of contact across digital marketing programs.
- Translate client business goals into digital marketing strategies across paid search, social, SEO, email, and emerging channels.
- Lead regular client meetings to present campaign performance, surface insights, and make actionable recommendations.
- Manage client spend allocation across channels and provide guidance on budget optimization.
- Act as an escalation point between client stakeholders and internal Chartis leadership when campaign risks or issues arise.
- Identify and scope opportunities to expand the value Chartis delivers for each client.
Team Management & Coaching
- Oversee a team of digital marketers, setting clear expectations for quality, output, and professional growth.
- Actively coach team members on advanced campaign techniques, analytics, and strategic thinking, not just review their work, but teach them how to do it better.
- Establish and reinforce consistent ways of working, tooling standards, and quality benchmarks across the team.
- Introduce AI-powered workflows and tools to improve team efficiency and open new capabilities for clients.
- Support team development through ongoing feedback, skill-building opportunities, and career development conversations.
Hands-On Campaign Execution
- 8–10+ years of experience in digital marketing and media planning
- Hands-on platform experience managing campaigns across Google Ads, Bing Ads, LinkedIn Ads, META Ad Manager, and email marketing
- Proficiency with analytics platforms: Google Analytics and/or Adobe Analytics
- Experience with BI and data visualization tools such as Google Data Studio or Microsoft Power BI
- Demonstrated experience managing and developing a team, including coaching and skill-building; not just managing output
- A track record of owning senior client relationships with confidence
What We're Looking For
Required
- Experience with ABM platforms such as Terminus, 6sense, Demandbase, or Triblio
- Experienced in developing and running digital strategy for high consideration purchase journeys (clients tend to be in highly complex marketing and sales cycles, like B2B and us Account Based Marketing)
- Familiarity with CDPs, DMPs, or marketing automation platforms
- Experience with Looker Studio, Tableau, Power BI, or similar BI/reporting tools
- Exposure to SEO, CRO, or website analytics initiatives
- Understanding of GA4 event tracking, tagging, and attribution methodologies
Nice to Have
- Familiarity with data management platforms (CDPs, CRMs, etc.)
- Experience with ABM platforms and strategies for B2B (e.g., 6sense, Demandbase, Terminus, etc.)
- Comfort using AI tools to develop deliverables more efficiently or prototype new capabilities
Originally posted on Himalayas