市场营销运营副总裁
VP, Marketing Operations
关于Energy Exemplar
在这个世界通过去碳化迅速迈向更清洁未来的时代，Energy Exemplar的使命是“赋能变革性的能源决策”。自1999年在澳大利亚阿德莱德成立以来，我们获奖的软件产品组合，包括建模和仿真平台PLEXOS®、Aurora和Adapt2，被全球创新组织所信赖。通过我们的技术和人才，我们致力于使整个能源价值链的利益相关者能够革新能源生态系统，并以前所未有的清晰度、速度和创新性协作规划和执行可持续的能源未来。
我们的影响力遍及全球，并在行业内得到认可。我们最近的一些荣誉包括：
- 2025年度SaaS公司 – 全球商业科技奖。
- 2025年度环境影响奖 – E+E领导者奖。
- IPPAI（印度独立电力生产商协会）电力奖（2025）- 获奖者
- 2024年Platts全球能源奖入围 – 网格边缘类别
- 2024年路透社全球能源转型奖入围 – 变革技术
- 2024年Top 50营销团队 – 由ICON奖项公众投票选出。
我们如何工作
Energy Exemplar每年以约30%的速度快速增长，这种增长是由我们的工作方式驱动的。我们信任团队成员在他们最擅长的地方工作，无论是在家、在办公室还是在途中。
我们是一个重视责任感、诚信和创新的全球团队。你将获得支持，以适合你的方式平衡工作与生活，并被赋予主动行动、解决问题和产生影响的能力，无论你的背景、地点或职位如何。
我们的四大核心价值观——客户成功、一个全球团队、诚信与责任、创新卓越——不仅仅是口号。它们体现在我们的协作方式、解决问题的方式以及共同成长的方式中。
职位简介
营销运营副总裁是Energy Exemplar第一位专注于构建和扩展全球营销组织运营基础设施的高级领导者。
该职位将通过负责营销生态系统、营销数据和归因、管道报告、线索管理、活动运营和预算绩效，使营销更加可衡量、可扩展和商业问责。
作为我们首位营销运营副总裁，你将有机会建立这个职能，定义我们衡量营销的方式，以及如何推动营销的持续发展。
查看英文原文
About Energy Exemplar
In an era where the world is rapidly advancing towards a cleaner future through decarbonization, Energy Exemplar’s mission lies in ‘Empowering Transformative Energy Decisions’. Founded in 1999 in Adelaide, Australia, our award-winning software portfolio encompassing the modeling and simulation platform PLEXOS®, Aurora, and Adapt2, is trusted by innovative organizations across the globe. Through our technology and people, we strive to enable stakeholders from across the entire energy value chain to revolutionize the energy ecosystem and to collaboratively plan and execute for a sustainable energy future with unprecedented clarity, speed, and innovation.
Our impact is global and is being recognized across the industry. Some of our recent accolades include:
- SaaS Company of the Year (2025) – Global Business Tech Awards.
- Environmental Impact Award (2025) – E+E Leaders Awards.
- IPPAI (Independent Power Producers Association of India) Power Awards (2025) - Winners
- Finalist: Platts Global Energy Awards (2024) – Grid Edge category
- Finalist: Reuters Global Energy Transition Awards (2024) – Technologies of Change
- Top 50 Marketing Team (2024) – Voted by the public at the ICON Awards.
How We Work
Energy Exemplar is growing fast around 30% year on year and, that growth is driven by how we work. We trust our team to deliver great results from wherever they work best, whether that’s at home, in the office, or on the move.
We’re a global team that values ownership, integrity, and innovation. You’ll be supported to balance work and life in a way that works for you, and empowered to take initiative, solve problems, and make an impact, regardless of your background, location, or role.
Our four core values, Customer Success, One Global Team, Integrity & Ownership, and Innovation Excellence aren’t just words. They show up in how we collaborate, how we solve, and how we grow together.
About the Position
The VP of Marketing Operations is Energy Exemplar’s first senior leader dedicated to building and scaling the operational infrastructure behind our global marketing organisation.
This role will make Marketing more measurable, scalable, and commercially accountable by owning the Marketing ecosystem, marketing data and attribution, pipeline reporting, lead management, campaign operations, and budget performance.
As our first VP of Marketing Operations, you will have the opportunity to establish the function, define how we measure marketing’s contribution to growth, and build the systems, processes, and team required for our next stage of scale.
This is a highly visible and hands-on leadership role. You will partner closely with Marketing, Sales, Business Operations, Revenue Operations, Finance, and executive leadership to ensure we have trusted data, clear attribution, and the operational infrastructure required to make better investment decisions and deliver against our pipeline ambitions.
Key Responsibilities:
· Build and lead Energy Exemplar’s Marketing Operations function, establishing the strategy, processes, and operating model required to support a growing global marketing organisation.
· Own and optimise the global Marketing Tech ecosystem, including HubSpot, Salesforce integrations, data enrichment, intent platforms, analytics, and emerging AI technologies.
· Ensure clean, reliable data flows across Marketing and Sales systems, creating a trusted view of the customer journey from first engagement through to closed-won revenue.
· Build and own Energy Exemplar’s marketing attribution framework, establishing clear definitions for marketing-sourced and influenced pipeline and contribution to closed-won revenue.
· Develop trusted marketing performance dashboards and reporting covering pipeline contribution, funnel performance, conversion, velocity, CAC, and ROI for the CMO, executive leadership, and Board.
· Partner with Sales, Revenue Operations, and Finance to establish consistent funnel definitions, attribution methodology, performance metrics, and reporting.
· Own and continuously improve lead management, scoring, routing, qualification, and Sales handoff processes to increase conversion and reduce speed-to-lead.
· Identify and implement AI-powered tools, automation, predictive analytics, and lead scoring capabilities that improve marketing efficiency and commercial outcomes.
· Build scalable campaign operations and governance to ensure global campaigns are executed effectively, tracked accurately, and measured consistently.
· Own marketing budget tracking and performance reporting, providing clear visibility into spend, ROI, and investment effectiveness by program, channel, and segment.
· Partner with Finance on budget planning, forecasting, and business cases for future marketing investment.
· Lead and develop the Marketing Operations team, building the capabilities required to support Energy Exemplar’s continued global growth.
Candidate Requirements & Qualifications
· 8+ years of Marketing Operations experience within enterprise B2B SaaS, including at least 3 years in a senior leadership role.
· Proven experience building or significantly scaling a Marketing Operations function, operating model, or infrastructure within a growing organisation.
· Deep HubSpot expertise, combined with strong experience integrating and operating HubSpot alongside Salesforce.
· Strong understanding of enterprise B2B marketing funnels, lead management, pipeline reporting, and marketing-to-sales processes.
· Demonstrated experience building marketing attribution models and reporting frameworks trusted by Marketing, Sales, Finance, and executive leadership.
· Strong data and analytics capability, with experience translating complex marketing and pipeline data into clear commercial insights and recommendations.
· Experience evaluating and implementing AI-powered marketing technology, automation, lead scoring, or predictive analytics.
· Strong commercial and financial acumen, including experience managing marketing budgets, ROI analysis, and investment reporting.
· Ability to operate both strategically and hands-on — comfortable defining the future-state architecture while also getting into the systems, data, and workflows when required.
· Strong stakeholder management and executive communication skills, with the confidence to present marketing performance and pipeline data at executive and Board level.
- Experience leading and developing Marketing Operations teams within a global or multi-region environment.
- HubSpot, Salesforce, and relevant BI or analytics certifications are advantageous.
What Success Looks Like
· A trusted, Board ready marketing attribution model is established and consistently used across Marketing, Sales, and Finance.
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Energy Exemplar’s Marketing Tech ecosystem is fully integrated, with clean and reliable data connecting first marketing engagement through to closed-won revenue.
· Lead scoring, routing, and AI-powered qualification improve conversion and speed-to-lead, ensuring Sales focuses on the highest-value opportunities.
· Marketing investment is tracked and reported consistently, with clear visibility into ROI by program, channel, and segment.
· Marketing leadership has accurate, trusted pipeline and performance data to confidently make investment decisions and report marketing’s contribution to growth.
· A scalable Marketing Operations function, team, and operating model is established to support Energy Exemplar’s continued growth.
Energy Exemplar is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. We welcome applications from people of all backgrounds, experiences, identities, and abilities. Please let us know if you require accommodations at any stage of the recruitment process—we're here to support you in showcasing your full potential.
Energy Exemplar respects your privacy and is committed to protecting the personal data you share during the recruitment process. This Candidate Privacy Notice explains how we collect, use, and protect your personal information when you apply for a role with us.
Originally posted on Himalayas