产品营销经理，专属
Product Marketing Manager, Dedicated
关于Baseten
Baseten为全球最具活力的AI公司提供关键的推理支持，包括Cursor、Notion、OpenEvidence、Abridge、Clay、Gamma和Writer。通过结合应用AI研究、灵活的基础架构和无缝的开发者工具，我们使处于AI前沿的公司能够将最先进的模型投入生产。我们正在快速成长，并最近完成了15亿美元的F轮融资，由Altimeter Capital、Conviction Partners和Spark Capital领投。加入我们，帮助构建工程师们用来交付AI产品的平台。
要求：
产品定位与技术叙事
- 负责Baseten专用推理和平台功能的定位和传播，包括自动扩展、路由、故障转移、发布安全、可观测性以及成本/性能功能。
- 将以基础设施为重点的产品工作转化为针对机器学习工程、平台工程、安全、合规、采购和高管受众的购买者叙事。
- 与产品和工程团队合作，理解每个功能的技术架构、客户价值、路线图权衡和验证点。
- 明确某个功能应作为平台差异化优势、专用推理需求、可靠性故事、合规故事还是销售支持来定位。
- 构建在技术上可信但不过于关注实现细节或过于通用的传播信息。
发布策略与市场进入执行
- 制定并执行主要专用推理和部署平台功能的发布计划，从早期内部准备到外部公告。
- 决定哪些内容值得进行全面发布，哪些内容应通过文档、销售支持材料、客户特定资料或定向企业推广来发布。
- 创建发布素材，包括传播简报、落地页、博客文章、销售演示文稿、单页介绍、常见问题解答、演示故事情节、竞争对话要点和面向客户的验证点。
- 根据客户需求、产品准备情况、销售需求和市场机会来安排发布和配套素材的顺序。
- 与需求生成、销售、解决方案和客户营销团队合作，将产品功能转化为推动销售线索的活动和企业交易支持。
市场、客户与竞争情报
- 深入了解AI原生公司和企业当前如何运行生产推理，他们目前的基础设施在哪里，以及他们的痛点和需求。
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ABOUT BASETEN
Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma, and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F https://www.baseten.co/blog/announcing-our-series-f/, led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to ship AI products.
REQUIREMENTS:
Product Positioning & Technical Narrative
- Own the positioning and messaging for Baseten’s dedicated inference and platform capabilities, including autoscaling, routing, failover, release safety, observability, and cost/performance capabilities.
- Translate infrastructure-heavy product work into buyer narratives for ML engineering, platform engineering, security, compliance, procurement, and executive audiences.
- Partner with Product and Engineering to understand the technical architecture, customer value, roadmap tradeoffs, and proof points behind each capability.
- Define when a capability should be positioned as a platform differentiator, a dedicated inference requirement, a reliability story, a compliance story, or sales enablement.
- Build messaging that is technically credible without being overly implementation-focused or generic.
Launch Strategy & GTM Execution
- Build and execute launch plans for major dedicated inference and serving platform capabilities, from early internal enablement through external announcement.
- Decide what deserves a full launch versus what should ship through docs, sales enablement, customer-specific materials, or targeted enterprise outreach.
- Create launch assets including messaging briefs, landing pages, blog posts, sales decks, one-pagers, FAQs, demo storylines, competitive talk tracks, and customer-facing proof points.
- Sequence launches and supporting assets based on customer demand, product readiness, sales need, and market opportunity.
- Partner with Demand Gen, Sales, Solutions, and Customer Marketing to turn product capabilities into pipeline-generating campaigns and enterprise deal support.
Market, Customer & Competitive Intelligence
- Build a deep understanding of how AI-native companies and enterprises run production inference today, where their current infrastructure breaks, and what they need as workloads scale.
- Turn ambiguous customer and market signals into clear recommendations for Product, Sales, and Marketing.
- Develop competitive messaging against inference providers, cloud platforms, and internal DIY alternatives
Cross-Functional Partnership
- Partner with Engineering to ensure technical claims are accurate, defensible, and supported by real product behavior.
- Work with Sales and Solutions teams to understand deal blockers, buyer objections, and enablement gaps.
- Collaborate with Demand Gen and Customer Marketing to build campaigns, customer stories, and field programs
REQUIREMENTS:
- 6+ years in product marketing, technical marketing, developer marketing, or a related GTM role, ideally at an infrastructure, developer tools, cloud, data, or AI company.
- Strong technical fluency and the ability to quickly ramp on infrastructure concepts like autoscaling, routing, failover, capacity, observability, deployment models, and performance optimization.
- Experience translating complex technical products into clear, differentiated positioning for both technical practitioners and enterprise decision-makers.
- Track record building launch strategies and GTM plans for platform products, infrastructure products, or technical capabilities with long enterprise sales cycles.
- Excellent storytelling skills, with the ability to make technical infrastructure feel concrete, credible, and commercially urgent.
NICE TO HAVE:
- Experience with AI/ML infrastructure, inference, model serving, cloud infrastructure, Kubernetes, observability, DevOps, or distributed systems.
- Experience marketing products to ML engineers, platform engineers, infrastructure leaders, security/compliance teams, or technical executives.
- Experience building competitive positioning against cloud providers, inference providers, model API companies, or internal platforms.
BENEFITS
- Competitive compensation, including meaningful equity
- (U.S. only) 100% coverage of medical, dental, and vision insurance for employee and dependents
- Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!)
- Paid parental leave
- Fertility and family-building stipend through Carrot
- (U.S. only) Company-facilitated 401(k)
- Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.
Apply now to embark on a rewarding journey in shaping the future of AI! If you are a motivated individual with a passion for machine learning and a desire to be part of a collaborative and forward-thinking team, we would love to hear from you.
At Baseten, we are committed to fostering a diverse and inclusive workplace. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance, where applicable).