产品市场
Product Marketing
**我们是谁**
我们的使命是让世界可编程。视觉是我们理解世界的关键方式，未来也将是软件理解世界的方式。
我们正在构建工具、社区和资源，使人工智能让世界可编程。Roboflow 简化了构建和使用计算机视觉模型的过程。目前，超过 100 万开发者，包括财富 100 强中的一半公司，都在使用 Roboflow 的机器学习开源和托管工具。这包括用于加速癌症研究的细胞计数、提高施工现场安全、数字化平面图、保护珊瑚礁种群、引导无人机飞行等。
Roboflow 得到了优秀客户和投资者的支持，从 Y Combinator、Google Ventures、Craft Ventures、Sam Altman、Lachy Groom 等众多领先的软件投资者处筹集了超过 6300 万美元。
Roboflow 的成员是充满热情的建设者，他们重视所有权、责任感和行动导向。我们充满好奇心，亲自动手尝试新技术，更倾向于用实际成果说话。我们中的许多人具有创始人思维，并在高自主性的环境中茁壮成长。
**你将做什么**
Roboflow 正处于我们历史上的一个重大叙事转变之中。我们正从以开发人员数据标注工具而闻名，转变为被认知为推动全球最大公司生产部署的视觉 AI 平台。财富 100 强中的一半已经使用我们的产品。下一步是确保他们以及他们内部的采购方也这样看待我们。
全程负责定位：定义我们如何描述产品和功能。你将优化信息传递，建立证明材料，并确保所有对外展示的内容讲述一个连贯的故事。
主导产品发布：设计能够落地的发布。选择关键时机，构建叙事弧线，安排客户推荐，准备分析师简报，并为销售团队提供支持。你知道什么是出色的发布，并且之前已经成功执行过。
构建买家界面：面向买家的首页、ROI 框架、垂直领域特定的叙述、客户成果、知名客户故事。网站和内容库应同样服务于买家和开发者。
提供销售真正会使用的资料：演示文稿、对战卡、异议处理、竞争情报、定价定位。每周与 AE 沟通。打造他们在实际交易中会使用的材料。
将客户成功案例产品化：将客户胜利转化为可复用的案例
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**Who We Are**
Our mission is to make the world programmable. Sight is one of the key ways we understand the world, and soon this will be true for the software we use, too.
We're building the tools, community, and resources needed to make the world programmable with artificial intelligence. Roboflow simplifies building and using computer vision models. Today, over 1M+ developers, including those from half the Fortune 100, use Roboflow's machine learning open source and hosted tools. That includes counting cells to accelerate cancer research, improving construction site safety, digitizing floor plans, preserving coral reef populations, guiding drone flight, and much more.
Roboflow is supported by great customers and investors, having raised over $63 million from Y Combinator, Google Ventures, Craft Ventures, Sam Altman, Lachy Groom, amongst other leading software investors.
Roboflowers are passionate builders who value ownership, accountability, and a bias toward action. We're curious, hands-on with new tech, and prefer showing our work over talking about it. Many of us have a founder mindset and thrive in our high-autonomy environment.
**What You'll Do**
Roboflow is in the middle of one of the biggest narrative shifts in our history. We are moving from being known as a data labeling tool for developers to being known as the Vision AI platform that powers production deployments inside the world's largest companies. Half the Fortune 100 already uses us. The next phase is making sure they, and the buyers inside them, see us that way.
Own positioning end-to-end: Define how we talk about products and features. You will sharpen the messaging, build the proof, and make sure every external facing surface tells a coherent story.
Lead product launches: Architect launches that land. Pick the moments that matter, build the narrative arc, line up the customer references, brief the analysts, and equip the field. You know what a great launch looks like and you've run them before.
Build the buyer surfaces: Buyer facing landing pages, ROI frameworks, vertical specific narratives, customer outcomes, named reference stories. The website and content library should serve buyers as well as they serve developers.
Deliver content that sales actually uses: Decks, battle cards, objection handling, competitive intel, pricing positioning. Talk to AEs every week. Build the materials they will actually use in a live deal.
Productize customer proof: Turn customer wins into structured outcomes led case studies, video, webinars, conference talks, and peer referral motion. Operationalize the reference machine.
Drive vertical strategy: Industrial, logistics, aerospace and defense, automotive, energy, healthcare. Help decide where to lean in, then build the vertical-specific messaging, content, and field motion to win there.
**Who You Are**
You've owned positioning end-to-end. Not just executed someone else's narrative. You've sat in front of the whiteboard, talked to 30 customers, written the messaging house, gotten leadership aligned, and rolled it out across the company. You can show us examples.
You've led product launches that moved the needle. You can name specific launches, what your role was, what the inputs were, and what the result was. You sweat the inputs because you know the difference between a launch that lands and one that disappears.
B2B experience. You've marketed to B2B buyers with $150K+ ACVs and complex sales cycles. You understand how Heads of AI and C-suite buyers make decisions, and you've built materials for each.
Technical fluency. You should be comfortable in a technical conversation. Computer vision, ML infrastructure, or developer tools background is a strong plus.
Excellent writer. Crisp, plain, specific. You can write the deck, the landing page, the email, and the script for a sales call. You cut filler.
Sales partnership instinct. You like working with sales. You know how to embed with the field, attend deal reviews, learn what's actually winning, and bring it back into marketing.
High output, low ego. You will move fast across a lot of surfaces. You will get feedback from a lot of people. You build the work, hold the bar, and ship.
**Who You'll Be Working With**
You will work directly with our Marketing Lead, our sales team, our co-founders, product leadership, and customer success. Your work shows up in every deal in the pipeline.
We are currently a team of 110 team members located all over the world. Our team's backgrounds range from high school whiz kids, former founders of technology companies and fashion lines, world-class engineers, CMOs to CEOs, and have experience scaling businesses to millions in revenue. We want to work with exceptional people with a diverse background. At this stage, you'll have the ability to work cross-functionally with many members of the team and solve a wide array of problems.
**Where You'll Work**
We currently have Hubs in New York City and San Francisco with a mindset of opening more offices as we grow. We provide opportunities (like [team onsites in different cities](https://blog.roboflow.com/remote-company-onsite-ideas/)) and resources (like a travel stipend) to work in person with other team members as much as you'd like, while also supporting remote team members. You can work from one of our Hubs, work from home, work at co-working spaces, etc. We want you to work where you work best. Learn more about [how we work at Roboflow](https://blog.roboflow.com/how-we-work-together-at-roboflow/).
**What You'll Receive**
To determine your salary, we use a number of market and data-driven salary sources. We review all salaries every 6 months to ensure we stay in line with the market.
📈 In addition to our cash compensation, we offer generous perks and benefits. Below are some of the highlights:
$3500/yr Travel Stipend to travel anywhere anytime to work alongside other Roboflowers.
$350/mo productivity stipend to spend on things that make your work environment more productive, like high speed internet at home or a co-working space.
Cover up to 100% of your health insurance costs for you and your partner or family.
Equity in the company so we are all invested in the future of computer vision.
**Interview Process**
Below is the interview process you can expect for this role. You will be speaking directly with our team about what it's like to work and thrive here.
Introduction Phase:
[45m] Meet with hiring manager, Trevor Lynn, to assess for overall mindset and skill set
This first interview is a time to get to know more about the role, allow us to get to know you better, and ensure it's a good fit for both parties to continue moving forward in the process
Team Interview Phase:
[60m] Meet with a member of our marketing team
[60m] Meet with a member of our product team
[30m] Meet with hiring manager, Trevor Lynn
Use this time to review specifics about the job description and ask questions before the project phase begins.
Project Phase:
You'll build a project within a specified amount of time. Expect something that resembles real PMM work: a positioning exercise, a launch plan for a real or hypothetical Roboflow release, or a sales-enablement asset for a specific buyer.
We check references and conduct a background check.
Final Interview Stage:
[60m] Meet with Co-founder & CTO, Brad Dwyer or Joseph Nelson, Co-founder & CEO
Note: you are welcome to request additional conversations with anyone you would like to meet and we will accommodate as best we can.