北欧地区市场经理,神经调控
Field Marketing Manager Northern Europe, Neuromodulation
作为一家全球医疗技术公司,我们以改变生命轨迹的愿景和创造激发患者转变的创新解决方案的使命为驱动力。我们对患者的承诺以及在医疗健康领域的创新传统是未来发展的基石。如果你正在寻找新的机会、新的起点、新的轨迹,LivaNova 就是你的才能可以真正茁壮成长的地方。加入我们遍布全球的优秀团队,成为明天的先驱者——因为在 LivaNova,我们不只是治疗疾病,我们志在改变生命的进程。
作为我们的现场营销经理,神经调控—北欧地区,你将制定并执行我们神经调控产品组合的区域营销策略。你将支持北欧地区的增长、疗法采用和患者获取。
你将与销售、医学事务、市场准入、欧洲营销及各国团队紧密合作。你将识别增长机会并将其转化为明确的营销行动。这是一个可以直接影响该地区患者使用 VNS 疗法™ 治疗药物难治性癫痫的市场发展和获取的机会。
你将负责
- 制定并执行北欧地区的营销策略和行动计划。
- 领导区域营销活动、产品发布和增长计划。
- 通过客户细分、患者路径优化和疗法采用计划推动市场发展。
- 制定计划提高优先市场的疗法认知度、患者识别、获取和渗透率。
- 管理区域营销预算并衡量计划的影响和投资回报率。
- 与关键意见领袖(KOL)、患者协会和其他关键利益相关者建立关系。协调科学活动、培训和教育计划。
- 与销售、医学事务、市场准入、欧洲营销及国家团队密切合作,实现整合的区域计划。
- 监控市场趋势和竞争对手动态。利用这些洞察来指导区域策略。
- 支持国家团队进行账户规划、绩效跟踪和商业执行。
- 向内部团队和外部客户提供产品和疗法教育。
你的背景与经验
- 生命科学、市场营销、商业、工程或相关领域的学士学位。
- 至少 5 年在医疗技术、医疗保健或生命科学领域的营销、销售、商业或市场开发经验。
查看英文原文
As a global medtech company, we are driven by our Vision of changing the trajectory of lives for a new day and our Mission to create ingenious solutions that ignite patient turnarounds. Our relentless commitment to patients and strong legacy of innovation in healthcare are the foundation of our future. If you're looking for a new chance, a new beginning, a new trajectory, LivaNova is where your talent can truly thrive. Join our talented team members worldwide to become a pioneer of tomorrow—because at LivaNova, we don’t just treat conditions — we aspire to alter the course of lives.
As our Field Marketing Manager, Neuromodulation – North Europe, you will develop and execute the regional marketing strategy for our Neuromodulation portfolio. You will support growth, therapy adoption, and patient access across Northern Europe.
You will work closely with Sales, Medical Affairs, Market Access, European Marketing, and country teams. You will identify growth opportunities and turn them into clear marketing actions. This is an opportunity to have a direct impact on market development and access to VNS Therapy™ for patients with drug-resistant epilepsy across the region.
What You’ll Do
- Develop and execute the Northern Europe marketing strategy and action plan.
- Lead regional marketing campaigns, product launches, and growth programmes.
- Drive market development through customer segmentation, patient pathway optimisation, and therapy adoption initiatives.
- Develop programmes to increase therapy awareness, patient identification, access, and penetration in priority markets.
- Manage the regional marketing budget and measure programme impact and ROI.
- Build relationships with KOLs, patient associations, and other key stakeholders. Coordinate scientific events, training, and educational programmes.
- Work closely with Sales, Medical Affairs, Market Access, European Marketing, and country teams to deliver integrated regional plans.
- Monitor market trends and competitor activity. Use these insights to inform the regional strategy.
- Support country teams with account planning, performance tracking, and commercial execution.
- Provide product and therapy education to internal teams and external customers.
Your Background & Experience
- Bachelor's degree in Life Sciences, Marketing, Business, Engineering, or a related field.
- At least 5 years of experience in marketing, sales, commercial, or market development within MedTech, healthcare, or life sciences.
- Proven experience developing and executing strategic marketing plans.
- Experience with market development, customer segmentation, therapy adoption, and patient pathways.
- Experience managing budgets and measuring programme ROI.
- Strong analytical and data-driven approach.
- Strong communication, presentation, and stakeholder management skills.
- Experience working with cross-functional teams in a matrix organisation.
- Strong customer focus. Experience working with healthcare professionals, KOLs, and external stakeholders.
- Fluent in English.
- Full, clean driving licence. Willing to travel up to 50% across Northern Europe and other European locations.
- Preferred: Dutch language skills and experience in the Dutch healthcare market.
- Preferred: Experience with Salesforce.com (SFDC), ShowPad, or similar platforms.
What We Can Offer You
At LivaNova, you'll help change the trajectory of lives for a new day while working alongside passionate teams dedicated to delivering impactful innovation for patients worldwide.
We offer:
- A global role in an innovative medical technology environment that supports professional growth and development.
- Opportunities to collaborate with international clinicians and cross-functional teams to bring life-changing solutions to patients.
- A culture grounded in Empowered Accountability, Curious Mindset, Constructive Collaboration, and Thoughtful Humility.
- Competitive compensation and benefits.
If you're inspired by purpose-driven work, meaningful innovation, and the opportunity to bring New Life in Action every day, we encourage you to apply. We look forward to hearing from you.
Welcome to impact. Welcome to innovation. Welcome to your new life.
Originally posted on Himalayas