高级活动营销经理
Senior Events Marketing Manager
ZoomInfo 是职业加速的地方。我们行动迅速，敢于大胆思考，并赋能你完成一生中最出色的工作。你将与 deeply 关心工作的同事共事，彼此挑战，共同庆祝成功。借助能放大你影响力的工具和支撑你抱负的文化，你不仅会做出贡献，更会快速实现目标。
### 关于职位
向市场部总监汇报，高级/活动营销经理是负责规划和执行 ZoomInfo 最大、最引人注目的活动体验的战略营销领导者和以 AI 为导向的实践者。该职位位于企业活动策略、品牌体验和现场支持的交汇点，负责执行主要展会会议、品牌系列活动和高影响力的企业激活活动，以增强品牌认知并加速销售线索。
你将与现场营销、销售、需求生成、创意和外部代理紧密合作，确保每场活动在战略上保持一致，并提供独特的 ZoomInfo 体验。除了领导主要活动项目外，该职位还将负责管理 ZoomInfo 的纪念品商店、活动资产和库存运营。成功需要强大的项目管理能力、卓越的细节关注能力，以及在快节奏环境中协调多个团队的能力。
_职级将根据候选人的专业背景和之前活动领导经验的规模来确定。_
### **你将负责：**
- 驱动 ZoomInfo 最大规模的展会和会议活动的战略、规划和全流程执行。负责活动目标、受众策略、展位设计、信息传递、平面布局、接待服务、供应商管理、预算跟踪和活动后评估。
- 领导 ZoomInfo 品牌系列活动和专属聚会的战略和执行。与创意和现场营销团队合作，制定有吸引力的主题、节目和参会者体验，以吸引关键客户和潜在客户。
- 作为现场营销团队的企业活动合作伙伴，确保主要活动项目符合区域和细分市场的优先事项。协调活动前、现场和活动后的计划，为现场团队提供有效激活所需的工具、资产和指导。
- 负责 ZoomInfo 活动资产、展示和展位材料的战略、组织和持续管理。管理纪念品商店、活动资产和库存运营。
查看英文原文
ZoomInfo is where careers accelerate. We move fast, think boldly, and empower you to do the best work of your life. You’ll be surrounded by teammates who care deeply, challenge each other, and celebrate wins. With tools that amplify your impact and a culture that backs your ambition, you won’t just contribute. You’ll make things happen–fast.
### About the Role
Reporting to the Director of Field Marketing, the Senior./ Events Marketing Manager is a strategic marketing leader and AI-forward practitioner responsible for planning and executing ZoomInfo's largest and most visible event experiences. This role sits at the intersection of corporate event strategy, brand experience, and field enablement—leading the execution of major trade show conferences, brand series events, and high-impact corporate activations that strengthen brand awareness and accelerate pipeline.
You'll partner closely with field marketing, sales, demand generation, creative, and external agencies to ensure every event is strategically aligned and delivered with a differentiated ZoomInfo experience. In addition to leading major event programs, this role will oversee the management of ZoomInfo's swag store, event assets, and inventory operations. Success requires strong project management, exceptional attention to detail, and the ability to bring multiple teams together in a fast-paced environment.
_Seniority and level will be assigned based on the candidate's professional background and the demonstrated scale of their prior event leadership._
### **What You'll Do:**
- Drive the strategy, planning, and end-to-end execution of ZoomInfo's largest trade show and conference presences. Own event objectives, audience strategy, booth design, messaging, floor plans, hospitality, vendor management, budget tracking, and post-event measurement.
- Lead the strategy and execution of ZoomInfo's brand series events and proprietary gatherings. Partner with creative and field marketing teams to develop compelling themes, programming, and attendee experiences that engage key accounts and prospects.
- Serve as the corporate events partner to field marketing teams, ensuring major event programs align with regional and segment priorities. Coordinate pre-event, onsite, and post-event plans, providing field teams with the tools, assets, and guidance needed to activate effectively.
- Own the strategy, organization, and ongoing management of ZoomInfo's event assets, displays, and booth materials. Manage the swag store, including product selection, inventory planning, fulfillment, vendor relationships, and budget tracking.
- Manage multiple complex workstreams simultaneously, maintaining clear project plans, timelines, and stakeholder communications.
- Monitor and analyze event performance, tracking key metrics including attendance, meeting volume, target-account participation, lead quality, pipeline contribution, and ROMI. Use attendee feedback and performance data to optimize future event strategy.
### **What You Bring:**
- 4–8 years of B2B marketing, corporate events, experiential marketing, or field marketing experience, with significant experience leading large-scale trade shows, conferences, and proprietary events for a high-tech or SaaS company.
- Demonstrated experience managing large trade show booths, sponsorships, brand event series, and executive engagement programs.
- Experience planning and running multi-city or regional event programs.
- Proven ability to partner effectively with field marketing and sales teams to align event programs to business priorities and account strategies.
- Strong project management skills with a proven track record of managing multiple complex events, budgets, vendors, and cross-functional stakeholders simultaneously.
- Experience managing event assets, branded merchandise, inventory, fulfillment, or a corporate swag program.
- Strong budget management, vendor negotiation, and operational planning skills with a keen eye for quality and brand consistency.
- Analytical mindset with experience measuring event performance and connecting experiential programs to pipeline, revenue, and business outcomes.
- Experience using MarTech such as Marketo, Outreach, Salesforce, Splashthat, Reachdesk.
- Experience using AI-powered tools: Claude, Jasper, Copy.ai or similar generative AI platforms.
- Ability to travel up to 30% of the time, including travel to major trade shows, conferences, and corporate events.
Actual compensation offered will be based on factors such as the candidate’s work location, qualifications, skills, experience and/or training. Your recruiter can share more information about the specific salary range for your desired work location during the hiring process. We want our employees and their families to thrive.
In addition to comprehensive benefits we offer holistic mind, body and lifestyle programs designed for overall well-being. Learn more about ZoomInfo benefits [here](https://www.zoominfo.com/careers#benefits).
Below is the US base salary for this position. Additional compensation such as Bonus, Commission, Equity and other benefits may also apply.
$93,870—$160,000 USD
Remote
**Field Marketing | ZoomInfo**
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**About us:**
ZoomInfo (NASDAQ: GTM) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller.
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