战略营销项目经理
Strategic Marketing Programs Manager
AssetWatch通过提供无与伦比的设备状态监控体验，为全球制造商提供支持，致力于保障制造设备的持续运行。我们始终关心客户所重视的资产。我们是一支专注且有能力的团队，包括世界知名的工程师和杰出的商业领袖，大家共同致力于打造预测性维护的未来。在进入快速发展的新阶段时，我们正在寻找能够带领这一旅程的人才。
#### 机会介绍：
我们正在寻找一位**高产出、具有战略眼光的运营者**，负责执行AssetWatch的关键营销计划，包括**全面负责长期核心媒体关系**，支持战略合作伙伴计划，并建立新兴的影响力者计划。
这个职位位于战略与执行的交汇点。你将与营销领导密切合作，制定计划方向，然后全面负责执行、绩效和日常的合作伙伴互动。
你还将发挥关键作用，推动活动落地——管理培训和合作伙伴活动、联合营销计划以及推动销售线索和参与度的内容项目。
这是一个快节奏、不断变化的环境，优先级会不断变化，速度至关重要。在这个职位上取得成功需要强大的判断力、适应能力，以及在战略思考与实际操作之间找到平衡的能力。
**注意：** 该职位仅对居住在**EST或CST时区**的候选人开放
**你会做什么**
**负责并执行关键的战略媒体和合作伙伴计划**
- 负责长期战略媒体合作伙伴计划的日常管理和绩效，并支持来自AssetWatch合作伙伴团队的战略战术
- 规划和执行联合营销活动，包括网络研讨会、活动、内容、通讯和定向投放，包括明确的收入目标、KPI和共享的成功指标
- 精准处理合作伙伴沟通——平衡倡导、协作和业务目标
- 标准化流程以提高合作伙伴主导行动的一致性、可预测性和可扩展性
- 建立并维护与合作伙伴高级别利益相关者的联系，以影响共同优先事项和长期增长
- 在战略联盟和更广泛的市场讨论中倡导公司的愿景和价值主张
**主导活动执行并支持合作伙伴计划**
- 规划和执行区域性的电子活动
查看英文原文
AssetWatch serves global manufacturers by powering manufacturing uptime through the delivery of an unparalleled condition monitoring experience, with a passion to care about the assets our customers care for every day. We are a devoted and capable team that includes world-renowned engineers and distinguished business leaders united by a common goal – To build the future of predictive maintenance. As we enter the next phase of rapid growth, we are seeking people to help lead the journey.
#### What's the Opportunity:
We’re looking for a **high-output, strategic operator** to own and execute AssetWatch’s key marketing programs, including **fully owning long-term core media relationships**, supporting strategic partnership plays, and building emerging influencer initiatives.
This role sits at the intersection of strategy and execution. You’ll collaborate closely with marketing leadership to shape program direction, then take full ownership of execution, performance, and day-to-day partner engagement.
You’ll also play a critical role in bringing campaigns to life—managing training and partner events, co-marketing programs, and content initiatives that drive pipeline and engagement.
This is a fast-paced, evolving environment where priorities shift and speed matters. Success in this role requires strong judgment, adaptability, and the ability to balance strategic thinking with hands-on execution.
**Note:** This role is only open to candidates residing in **EST or CST**
strategic thinking with hands-on execution.
**What You’ll Do**
**Own and execute key strategic media and partner programs**
- Own day-to-day management and performance of long-term strategic media partner programs and support strategic tactics from the AssetWatch partnership team
- Plan and execute co-marketing campaigns including webinars, events, content, newsletters, and targeted placements, including defined revenue targets, KPIs, and shared success metrics
- Navigate partner communications thoughtfully—balancing advocacy, collaboration, and business goals
- Standardize processes that improve consistency, predictability, and scalability of partner-led motions
- Build and maintain senior-level relationships with partner stakeholders to influence joint priorities and long-term growth
- Advocate for the company’s vision and value proposition within strategic alliances and broader market conversations
**Lead event execution and support partner initiatives**
- Plan and execute regional events, trainings, and field activations tied to strategic partner programs including vendor coordination, registration, AV, shipping, and on-site execution
- Support broader AssetWatch partner initiatives as needed in collaboration with the partnerships team
- Evaluate event performance and contribute to recommendations for future investments
**Contribute to campaign strategy, messaging, and content**
- Help shape campaign briefs, partner messaging, and promotional plans
- Collaborate with Product Marketing and Creative to develop compelling co-marketing content, and lead review and approvals for content produced externally
- Ensure messaging is clear, concise, and tailored to partner audiences
- Adapt messaging in real time during partner conversations and campaign execution
**Support and scale influencer and external programs**
- Identify and coordinate with industry voices, creators, and external partners
- Assist in briefing, content development, and campaign execution for influencer initiatives
- Manage timelines, publishing schedules, and campaign tracking
- Collaborate with leadership to evolve and scale the program over time
**Track performance and drive accountability**
- Partner with Marketing Ops to track campaign performance, engagement, and pipeline influence
- Own follow-through on partner deliverables, timelines, and reporting
- Contribute to partner reviews and internal updates with clear insights and recommendations
- Continuously optimize programs based on performance data and feedback
**What You Bring**
- 3–5+ years of experience in B2B marketing, preferably in partner marketing, account management, field marketing, or demand generation
- Proven ability to **own and execute marketing programs tied to pipeline goals**
- Strong project management skills with the ability to manage multiple high-priority workstreams simultaneously
- Demonstrated ability to build and scale strategic partnerships that deliver measurable, multi-quarter revenue impact
- Experience working with external partners and vendors, with the ability to **build trust and manage relationships effectively**
- Strong communication skills, including the ability to **lead conversations, read the room, and adapt messaging in real time**
- Experience executing events, webinars, and co-marketing campaigns
- Solid content instincts—able to contribute to messaging, briefs, and campaign development
- Comfortable working in a fast-moving, evolving environment with shifting priorities
- Strong executive presence with experience influencing senior stakeholders internally and externally
- Program-building mindset with experience developing repeatable frameworks and scalable processes
- Ownership mentality with a bias toward action, accountability, and results
#LI-REMOTE
The base salary range for this full-time position is posted below, plus equity and benefits. Variable pay, bonuses, and other cash compensation will be discussed throughout the interview process.
The salary range was determined by role, level, and location. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range applicable to your location during the hiring process.
AssetWatch Salary Range (US)
$95,000—$100,000 USD
**What We Offer:**
AssetWatch is a remote-first company that puts people at the center of everything we do. We want our team members to thrive - that’s why we offer a range of benefits and perks designed to support your well-being, growth, and work-life balance.
- Competitive compensation package including stock options
- Flexible work schedule
- Comprehensive benefits including retirement plan match
- Opportunity to make a real impact every day
- Work with a dynamic and growing team
- Unlimited PTO
We have a distributed team that works remotely across locations in the United States and Ontario, Canada. Collaboration within core working hours is required.