MarTech经理
MarTech Manager
在Feeld,我们正在创造一个每个人都能更紧密连接彼此和自我的世界。我们打造一个包容、以用户为中心的产品,正在寻找一名MarTech经理加入我们的远程团队,共同实现提升性与人际关系中的人类体验这一使命。
我们希望找到一位技术能力强、战略思维强且亲力亲为的运营者,负责并推动支撑性能营销和生命周期营销增长的市场营销技术生态系统。该职位将领导Feeld的MarTech堆栈的战略、实施、优化和持续管理,确保我们的系统具备可扩展性、集成性、隐私意识,并能够支持快速实验和可持续增长。
作为我们的MarTech经理,你将与市场部、工程部、产品部、数据部、法务部及外部供应商跨职能合作,构建支持规模化营销的基础设施和运营流程。从供应商选择和接入,到集成、数据管道、归因、自动化、故障排查和路线图开发,你将成为让我们的营销系统保持可靠、可操作和面向未来的纽带。
这是一个适合在小型高效环境中茁壮成长的人:一个能够主动承担责任、积极行动、在问题升级前解决、建立强大跨职能关系,并热衷于帮助塑造Feeld增长过程中营销基础设施演进的人。
你将负责:
- 在获取、生命周期、归因、分析和自动化平台方面,负责并推动Feeld的市场营销技术生态系统
- 构建和维护可扩展的集成、工作流、API和数据管道,确保营销数据的可靠性和可操作性
- 与工程、产品和数据团队紧密合作,实现可扩展的营销运营和实验
- 制定并管理MarTech路线图,包括优先级排序、待办事项管理、系统改进和技术需求
- 评估、选择、接入和管理市场营销技术供应商和工具,确保良好的运营适配性和长期可扩展性
- 领导支持付费广告、生命周期营销、CRM、归因、实验和客户参与的工具的实施和优化
- 处理与集成、活动追踪、归因、数据质量和平台可靠性相关的故障排查
查看英文原文
At Feeld, we are creating a world where everyone is more intimately connected to each other and themselves. We are building an inclusive, human-centered product and are looking for a MarTech Manager to become part of our remote team and our mission to elevate the human experience of sexuality and relationships.
We’re looking for a highly technical, strategic, and hands-on operator to own and evolve the marketing technology ecosystem that powers growth across performance marketing and lifecycle marketing. This role will lead the strategy, implementation, optimization, and ongoing management of Feeld’s MarTech stack, ensuring our systems are scalable, integrated, privacy-conscious, and built to support rapid experimentation and sustainable growth.
As our MarTech Manager, you will work cross-functionally with Marketing, Engineering, Product, Data, Legal, and external vendors to build the infrastructure and operational processes that enable marketing at scale. From vendor sourcing and onboarding to integrations, data pipelines, attribution, automation, troubleshooting, and roadmap development, you will be the connective tissue that keeps our marketing systems reliable, actionable, and future-ready.
This is a role for someone who thrives in a small, mighty, fast-moving environment: someone who takes ownership, operates proactively, solves problems before they escalate, builds strong cross-functional relationships, and is excited to help shape how marketing infrastructure evolves as Feeld grows.
What you will do:
- Own and evolve Feeld’s marketing technology ecosystem across acquisition, lifecycle, attribution, analytics, and automation platforms
- Build and maintain scalable integrations, workflows, APIs, and data pipelines that ensure reliable and actionable marketing data
- Partner closely with Engineering, Product, and Data teams to enable scalable marketing operations and experimentation
- Define and manage the MarTech roadmap, including prioritization, backlog management, system improvements, and technical requirements
- Evaluate, source, onboard, and manage marketing technology vendors and tools, ensuring strong operational fit and long-term scalability
- Lead implementation and optimization of tools supporting paid media, lifecycle marketing, CRM, attribution, experimentation, and customer engagement
- Troubleshoot issues related to integrations, campaign tracking, attribution, data quality, and platform reliability across the marketing stack
- Establish and maintain strong governance around data integrity, consent management, privacy, and compliance best practices
- Improve operational efficiency through automation, process optimization, and scalable documentation
- Act as a strategic and operational bridge across Marketing, Engineering, Analytics, and external partners to ensure seamless execution and alignment
Requirements
- 6+ years of experience in Marketing Operations, Marketing Technology, Growth Operations, or a related technical marketing role
- Deep understanding of modern MarTech ecosystems, including CRM, lifecycle marketing, analytics, attribution, CDPs, and performance marketing tools and platforms; experience with AppsFlyer reporting/data integration and Braze a big plus
- Strong analytical and problem-solving skills, with a highly data-driven approach to decision-making, optimization, and troubleshooting
- Experience implementing and managing integrations, APIs, ETL workflows, and marketing data infrastructure
- Strong technical fluency with marketing automation platforms and customer engagement systems
- Comfortable collaborating with Engineering and Data teams on technical requirements, system architecture, and implementation planning
- Strong understanding of attribution, campaign tracking, UTM governance, marketing measurement, and data integrity best practices
- Experience evaluating and managing third-party vendors, including sourcing, onboarding, implementation, and optimization
- Demonstrated ability to leverage AI tools and automation to improve speed, efficiency, scalability, and operational effectiveness across marketing workflows
- Highly proactive, resourceful, and solutions-oriented, with a strong sense of ownership and accountability
- Thrive in fast-moving, ambiguous environments where agility, initiative, and cross-functional collaboration are essential
- Passionate about building scalable systems that enable teams to move faster while maintaining quality, reliability, and privacy standards
Benefits
About us:
Feeld is an independent, experimental and fully remote organisation reshaping the dialogue on dating and sexuality. The company was founded in 2014 and has evolved since to become the open, distributed structure it is now. We have a naturally agile and fluid culture. The whole team is fully remote, which means you work where and when helps you perform at your best. We regard autonomy highly and treat our organisation as a product – we iterate, improve and test things internally to see what works best for everyone.
Our culture:
We believe in creating a safe work environment through humanity, fluidity, safety, transparency and progressiveness. When hiring, we look for culture add rather than culture fit.
Because we are a fully remote team, it’s especially important that we create an environment where our colleagues feel included and connected as humans.
Diversity, equity, inclusion and belonging at Feeld:
Feeld promotes open-mindedness, inclusion, diversity and kindness, both in the world and among our own workforce.
We encourage and welcome applications from people with a history of marginalisation, whether because of race, gender expression or identity, sexual orientation, neurodivergence, national origin, disability (seen or unseen) or any confluence of intersectional identities.
Our goal is a barrier-free application process and working environment. If you require further details or assistance or have any questions about this process, please let us know at .
Compensation and perks:
We are conscious of how our work and decisions impact other humans and the environment. We design our product and organisation with consideration for the wellbeing of our Members and colleagues. Feeld’s way of working is designed to proactively prevent burnout and an “always on” culture. We believe in technology and working environments that enable people to live a meaningful, fulfilled life.
Therefore, we offer our staff:
- Flexible working hours
- Unlimited paid time off
- A fully remote working situation
- Home office budget
- Learning & development budget
- On demand therapy sessions and mental health support via Spill
- In-person meet ups
Our compensation system is one of the ways we work to uphold equity and inclusion at Feeld. Just as we strive to enable honest expression on our platform, we strive for openness of information within the organization. Internally, we keep decision-making transparent to keep each other accountable and make sure all voices are heard. That is why we offer a compensation system that is transparent, honest, and equitable. Additionally, we believe all humans deserve to earn a competitive wage, so we offer a Baseline Freedom Salary of £60,000 GBP per year for any role that indexes below £60,000 GBP per year.
Estimated compensation for this role:
· Total cash compensation for this role varies by geographic location. We estimate the market-competitive compensation range for this position to be between £80,000-£105,00 GBP.
Our interview process:
- Your first conversation with Feeld will be a screening call with our recruiter, where you’ll be able to ask - and receive answers - regarding any general questions you have and to confirm the role is a fit for what you’re seeking.
- Your second conversation will connect you directly with the hiring manager for the role you’re applying to. Here, you’ll have a chance to ask more questions about the work you’ll be doing. This conversation will also focus on your past work experiences.
- The next step for most of our roles is a candidate challenge. This is an evaluation of the skills relevant to be successful in this role and generally takes about an hour to complete.
- Your third conversation allows you the opportunity to meet the team members you might be working with on a daily basis. Here, you’ll be able to ask questions about team processes, workflow, and the employee experience at Feeld.
- We generally make an offer within 2 weeks of our final call, and offer a flexible start date that can begin as early as the next Monday after you sign our offer documentation.
- Of note: all of our interviews are conducted remotely, and our interviewers will work with you to find an agreeable interview time based on mutual availability.
We understand we're asking you to invest your time and best efforts in our process, and are appreciative of getting the chance to better know who you are as a person and candidate. In return, we’re committed to offering transparent communication and prompt feedback as you navigate this application with us.
To find out more about Feeld, download our app (available on iOS and Android).
Originally posted on Himalayas