绩效营销经理
Performance Marketing Manager
职位概述
我们正在寻找以数据驱动的人员,负责并扩展我们在付费广告、社交媒体、搜索和线索生成渠道的数字营销工作。
该职位负责制定、执行和优化推动合格线索、客户获取、品牌知名度和收入增长的活动。您将管理广告预算,分析绩效数据,发现增长机会,并持续提升营销效果。
理想的候选人具备分析思维、创造力、强大的执行力以及对现代数字营销平台的深入理解。
我们期望候选人能够在日常工作中使用人工智能,涵盖研究、创意构思、撰写、设计迭代、质量检查和交付加速等环节。AI使用是核心执行要求,而非可选工具。
主要职责
- 为Ajaia的产品建立、启动和管理Google Ads活动,首先从AI训练作为第一个产品开始
- 独立进行关键词和竞争对手研究;找到买家实际使用的搜索语言,区分信息性与交易性意图
- 将活动与正确的落地页和完整销售漏斗匹配,从顶部的资讯寻求者到底部的转化
- 推动可衡量的低成本线索转化,而非虚荣流量
- 在可重复、产品化的流程中工作,使新产品通过替换产品、页面和关键词快速上线
要求
- 3年以上实际操作Google Ads经验(认证是基础,而非技能证明)
- 有在代理机构管理多个客户账户的经验优先;这些人员通常执行力更强
- 能够实际创建广告,而不仅仅是报告:广告组、设置、站点链接、字符限制、行1/2/3的文案
- 英语流利
- 有海外客户处理经验
- 可验证的推荐人:我们可以独立审查的实时客户网站或活动
- 是一个能够主动推进工作的执行者;习惯在工作中使用AI
- 额外加分:能通过Codex自动化报告,从而无需单独的报告经理
福利
- 具有竞争力的基本薪资 + 绩效激励
- 职业发展机会
- 带薪休假(PTO)
最初发布于喜马拉雅山
查看英文原文
Position Overview
We are looking for data-driven people to own and scale our digital marketing efforts across paid advertising, social media, search, and lead generation channels.
This role is responsible for developing, executing, and optimizing campaigns that drive qualified leads, customer acquisition, brand awareness, and revenue growth. You will manage advertising budgets, analyze performance data, identify growth opportunities, and continuously improve marketing effectiveness.
The ideal candidate combines analytical thinking, creativity, strong execution skills, and a deep understanding of modern digital marketing platforms.
We expect candidates to use AI in daily workflows across research, ideation, drafting, design iteration, quality checks, and delivery acceleration. AI usage is a core execution requirement, not optional tooling.
Primary Responsibilities
- Build, launch, and manage Google Ads campaigns across Ajaia's products, starting with AI training as the first product
- Own keyword and competitor research; find the actual search language buyers use, separating informational from transactional intent
- Match campaigns to the right landing pages and the full sales funnel, from top-of-funnel info seekers to bottom-of-funnel conversions
- Drive measurable, low-cost leads that convert, not vanity traffic
- Work inside a repeatable, productized process so new products spin up by swapping product, pages, and keywords
Requirements
- 3+ years hands-on Google Ads experience (certification is a baseline, not proof of skill)
- Agency background managing multiple client accounts preferred; these tend to be the stronger doers
- Can actually build ads, not just report: ad groups, settings, sitelinks, character limits, line 1/2/3 copy
- Fluent English
- Offshore client-handling experience
- Verifiable references: live client sites or campaigns we can independently screen
- A doer who runs with the work; comfortable using AI in the workflow
- Bonus: can automate reporting via Codex, which removes the need for a separate reporting manager
Benefits
- Competitive base salary + performance incentives
- Professional development opportunities
- Paid time off (PTO)
Originally posted on Himalayas