高级总监 TV + 流媒体洞察

The Insights specialism at Ebiquity sits within our Client Success Team. We find insights in data and make actionable recommendations that will add value to clients. The Insights team does not just present the factual data. They provide answers to the “So what?” and “Why?” that empowers clients to take more control of their media investments. We are thought leaders in our area of specialism and are called upon to help craft client and industry points of view. Our subject matter expertise, enabling the insights we provide, is our point of difference in the market and our core strength. It is the reason we are the global leader in media consultancy.
Key Responsibilities
As an Associate Director, Insights, you play an essential role in client satisfaction by owning insight quality and team performance in analysis of client campaign data and assessing media governance and media cost & quality for an assigned set of clients. You will understand the client’s key business and media challenges and opportunities to develop insights and make actionable recommendations to unlock value and influence decision-making. You’ll play an active role in maximizing brand investment effectiveness and efficiency, supporting our ERA principles. You’ll be courageous, going beyond the surface to instigate or support productive dialog about industry and/or agency practices that may impact media value and/or brand safety.
You’ll contribute substantially to the creation of client presentations, collaborating with the Insights team in your group to craft presentations. In some cases, you will have ownership of the final client deliverables, ensuring concise and compelling narratives and visuals, owning the recommendation quality, and being well prepared for presentations to clients. You’ll collaborate with our Client Partners and AE's to ensure a seamless and efficient process. You'll contribute to client retention and growth through consistent delivery of actionable, accurate, timely recommendations. You will attend all client meetings/calls and routinely present (all or portions of) the work, elevating conversations above the data to demonstrate judgment, diplomacy and leadership.
You’ll be relied upon to drive the operational excellence within your Insights team, acting as an authority in our reporting and analysis platforms, our solution methodologies, and our processes across practice areas to ensure accurate and timely workflows. You will participate in dialog with our clients’ agency partners to achieve alignment with our findings, ensuring the relevance & feasibility of recommended actions.
Integration and a holistic perspective are critical to our clients and our business. You’ll work collaboratively across specialist teams to deliver integrated insights and recommendations where relevant, as well as cross-train internally to support career development of peers and subordinates. You’ll partner with our Activation Team (responsible for data intake and QA) to support accuracy and efficient workflow. You will have the opportunity to contribute to innovation with our global Product + Solutions Team through periodic working sessions.
You will manage a Senior Consultant(s) and Consultant(s), providing training and career development. You’ll set clear expectations, review and sign off on key outputs, and foster a culture of accountability, curiosity, and continuous improvement within your team.

Skills, Knowledge and Expertise
We welcome media professionals holding roles in Media Planning & Strategy, Integrated Video Investment, CTV Specialist, Marketing Sciences (Data + Analytics) who have a passion for innovation across the dynamic media supply chain.
• The ideal candidate will have 8+ yrs years of professional work experience leading omni-channel strategy, integrated video and/or digital strategy, insights and/or investment
• Possess strong knowledge of media investment strategies, implementation practices (e.g. reporting/stewardship), and current trends
• Possess the combination of an analytical and story-telling mindset. You can easily review data sets, know when/how to dig deeper into the data, to effectively create a story
• Experience in planning the media strategy, planning and/or executing campaigns or the data and analysis for large-scale clients (>$50M USD)
• Experience using and/or understanding Integrated TV tech & research platforms and tools like: Mediaocean, Kantar, AdIntel, MBox, Alternate Currency & Measurement Partners (ie VideoAmp, Comscore, iSpot, Nielsen), DSPs (ie The Trade Desk, DV360, Yahoo), the various R/F programs and other advanced Integrated Video tech solutions
• Experience with 3rd party ad verification partners
• Confidently write client facing presentations as well delivering the presentation to clients (strong written & verbal presentation skills)

Benefits

We are a global fast-growing company which offers a variety of opportunities for you to develop your skill set and career. In exchange for your contribution, we can offer you:

• Competitive salary

• Health Insurance including exclusive plans for Dental & Vision

• EAP Program Access

• 401(k) Plan

• HSA & FSA options

• Life & Disability Insurance

• Generous PTO and an extra day off for your birthday

• Paid Maternity/Paternity Leave

• Paid Holidays/Sick Time

• Summer Fridays and Flexible Work Hours

• Remote first location; with opportunities to join in-person team meetings.

• A company focus on wellbeing and work life balance.

• Broad range of learning and development opportunities underpinned by a focus on career progression and internal mobility.

Originally posted on Himalayas