客户策略总监
Director, Client Strategy
职位描述
作为客户战略总监(媒体总监),你是高影响力客户关系组合中的高级战略负责人和业务负责人。你作为客户的首要联系人,弥合他们的底线业务目标与我们整合营销执行之间的差距,确保每次合作都能推动可衡量的业务增长,同时加强长期合作关系。
你负责将复杂的业务目标转化为跨整合媒体生态系统的连贯、全漏斗营销策略。这包括构建媒体组合、对齐衡量框架、指导受众策略,并确保跨渠道执行与企业目标保持一致。
除了战略制定,你还需对整体客户健康状况负责,包括客户满意度、留存率、收入增长和盈利能力。你为高管级客户利益相关者提供值得信赖的建议,同时指导和带领跨职能内部团队交付出色的工作成果。
此职位需要在远见卓识的战略思维和运营严谨性之间取得平衡。你必须同样擅长在会议室中主导对话,也能够指导内部团队通过规划框架、测试路线图和性能优化来推进工作。
在Wpromote,我们认为只有优秀的人才能创造卓越的工作成果。我们的目标是打造一个更好、更具包容性的职场环境,通过我们列出的政策和福利,在员工职业生涯的每个阶段都给予支持。作为《Ad Age》和Glassdoor以及Adweek“最快增长数字机构”评选的“最佳工作场所”,我们正在快速扩展团队,引入新的专家以不断突破营销的可能边界。
我们提供:
- 以远程办公为主的公司文化
- 无限制带薪休假
- 冬季延长假期
- 灵活的工作时间
- 全球任意地点办公选项*
- 100%支付的育儿假
- 401(k)匹配
- 医疗、牙科、视力、人寿、宠物保险
- 资助人寿保险
- 短期伤残保险和其他自愿保险
- 年度课程通行证积分等更多福利!
该职位的预期年薪范围为12万美元至14万美元,具体根据每位候选人的多种因素综合考虑,包括但不限于技能、工作经验年限和深度、教育背景和认证、市场竞争基准等。
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The Role
As a Director, Client Strategy (Media Director), you are the senior strategic lead and business owner across a portfolio of high-impact client relationships. You serve as a primary lead for the client, bridging the gap between their bottom-line business objectives and our integrated marketing execution, ensuring that every engagement drives measurable business growth while strengthening long-term partnerships.
You are responsible for translating complex business objectives into cohesive, full-funnel marketing strategies across the integrated media ecosystem. This includes architecting the media mix, aligning measurement frameworks, guiding audience strategy, and ensuring cross-channel execution ladders back to enterprise goals.
Beyond strategy development, you are accountable for overall account health—including client satisfaction, retention, revenue growth, and profitability. You serve as a trusted advisor to executive-level client stakeholders while mentoring and leading cross-functional internal teams to deliver exceptional work.
This role requires a balance of visionary strategic thinking and operational rigor. You must be equally comfortable commanding a boardroom conversation as you are guiding internal teams through planning frameworks, testing roadmaps, and performance optimization.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:
-Remote-first culture
-Unlimited PTO
-Extended Holiday break (Winter)
-Flexible schedules
-Work from anywhere options*
-100% paid parental leave
-401(k) matching
-Medical, Dental, Vision, Life, Pet Insurance
-Sponsored life insurance
-Short Term Disability insurance and additional voluntary insurance
-Annual Class Pass credits and more!
The anticipated annual salary for this role will range from $120,000 - $140,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above) and an annual performance bonus.
This role has an associated annual target bonus component which is paid out based on a number of factors which include Company performance, department performance, and individual performance. Bonuses are not guaranteed and you must be an active employee in good standing and not on a Performance Improvement Plan to be eligible for the annual bonus.
*This position may be performed remotely in most states within the US, with some exclusions
**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!
***This position is not eligible for immigration sponsorship
Important Notice: Beware of Job Scams
Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
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You Will Be
Serving as the strategic lead and primary business owner across a portfolio of accounts
Designing and guiding multi-channel strategies across Paid Search, Social, Programmatic, Video, CTV, YouTube, Retail Media, and emerging platforms
Translating client KPIs, unit economics, and growth goals into structured media investment frameworks and budget allocations
Leading executive-level client engagements including QBRs, annual planning sessions, and high-stakes strategic presentations
Identifying same-store growth and expansion opportunities while partnering with Business Development on new opportunities
Owning account health metrics including retention, revenue growth, profitability, and delivery quality
Ensuring all deliverables meet strategic standards, align with SOWs, and drive measurable impact
Partnering closely with Analytics teams to operationalize MTA, MMM, incrementality testing, and advanced measurement frameworks
Driving structured test-and-learn roadmaps that unlock performance gains and future-ready innovation
Acting as the connective tissue between media, analytics, creative, and client leadership to ensure seamless, integrated execution
Leading and mentoring channel team members, fostering accountability, growth, and high performance
Elevating internal processes, planning rigor, and strategic storytelling standards across the organization
Staying ahead of industry trends, emerging platforms, and technology shifts to proactively guide client evolution
You Must Have
7+ years of experience in media, marketing strategy, or integrated client leadership
Proven experience leading complex, multi-channel accounts with full-funnel strategy ownership
Strong financial acumen, including budget forecasting, revenue management, and profitability oversight
Demonstrated ability to lead executive-level client conversations and influence senior stakeholders
Deep understanding of measurement frameworks including attribution models, incrementality testing, and media mix modeling
Experience translating business objectives into integrated media, creative, and data strategies
Exceptional communication skills with the ability to simplify complexity into clear, actionable narratives
Strong organizational leadership skills with experience balancing strategic vision and operational execution
Bachelor’s degree in Marketing, Communications, Business, or equivalent experience
Nice to Have
Experience working within an agency environment supporting enterprise or high-growth brands
Exposure to brand, retail, or streaming/entertainment clients
Familiarity with advanced analytics tools and dashboard platforms
Experience supporting new business pitches and commercial strategy