付费社交助理经理
Associate Manager, Paid Social
职位描述
Wpromote正在寻找一位优秀的付费社交助理经理加入我们的团队,协助为一系列令人兴奋的客户执行全漏斗付费社交活动。这是一个注重实际操作、个人贡献的角色,专注于活动执行、分析和客户沟通——这是Wpromote付费社交的核心,也是我们整合付费媒体团队愿景的重要组成部分,涵盖付费社交、付费搜索、创意、分析和程序化广告。
我们希望找到一位具备分析能力、战略思维、积极主动且以转化为导向的人,拥有奋斗者的心态,并对付费社交平台、AI驱动的工具和自动化如何改变我们的工作方式充满真正的兴趣。
在Wpromote,我们认为只有优秀的人才能做出出色的工作。我们的目标是打造一个更好、更具包容性的职场环境,通过以下政策和福利,在员工职业生涯的每个阶段都给予支持。作为《Ad Age》和Glassdoor评选的最佳工作场所,以及Adweek评选的最快增长数字机构,我们正快速扩展团队,引入新的专家,以不断推动营销的边界。
我们提供:
- 无限带薪休假
- 冬季延长假期
- 灵活的工作时间
- 全球远程办公选项*
- 100%支付的育儿假
- 401(k)匹配
- 医疗、牙科、视力、人寿、宠物保险
- 资助人寿保险
- 短期伤残保险和其他自愿保险
- 年度课程通行证积分等更多福利!
该职位的预期年薪范围根据每位候选人的多种因素而定,包括技能、工作经验年限和深度、教育背景和认证、竞争基准、职责范围、市场动态、地理位置以及相应州的非豁免员工薪资门槛,约为6.6万至7.7万美元。在Wpromote,薪资范围可能会根据第三方薪资基准调查中类似工作的具体市场中位数进行调整。该范围内的具体薪资会因技能、经验和可用预算而有所不同。该职位的总薪酬包将包括上述福利。
*此职位可在大多数美国州远程工作,但有些州除外
**虽然此职位提供远程工作的灵活性,但我们设有洛杉矶、芝加哥和纽约的办公室,您需要在这些地点之一工作
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The Role
Wpromote is looking for a sharp Associate Manager, Paid Social to join our team and help execute full-funnel paid social campaigns for a portfolio of exciting clients. This is a hands-on, individual-contributor role focused on campaign execution, analysis, and client communication — the foundation of Wpromote's paid social discipline, and a growing part of our vision for an integrated paid media team spanning paid social, paid search, creative, analytics, and programmatic.
We're looking for someone who's analytical, strategic, proactive, and conversion-focused, with a hustler's mentality and genuine curiosity about how paid social platforms, AI-enabled tools, and automation are changing the way we work.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:
-Unlimited PTO
-Extended Holiday break (Winter)
-Flexible schedules
-Work from anywhere options*
-100% paid parental leave
-401(k) matching
-Medical, Dental, Vision, Life, Pet Insurance
-Sponsored life insurance
-Short Term Disability insurance and additional voluntary insurance
-Annual Class Pass Credits and more!
The anticipated annual salary for this role will range from $66k-$77k based on a variety of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and the respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above).
*This position may be performed remotely in most states within the US, with some exclusions
**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!
***This position is not eligible for immigration sponsorship
Important Notice: Beware of Job Scams
Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
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You Will Be
Fully managing paid social campaign set-ups, activations, and day-to-day optimizations across major platforms (Meta, TikTok, Pinterest, LinkedIn, Snapchat, Reddit, X)
Formulating paid social strategies for client businesses, including full-funnel test recommendations across awareness, consideration, conversion, and retention, and optimizations that align with client objectives
Owning day-to-day client communications, including performance updates and next-step recommendations
Analyzing and reporting on relevant social media KPIs that help inform next-step recommendations, using AI-enabled and automation tools (e.g., Smartly, Sprinklr) where available to work faster and more efficiently
Collaborating with internal teams, including paid search, creative, analytics, and programmatic, to build social media strategy that's integrated into broader cross-channel media plans
Staying on top of the latest trends in social media, AI-enabled advertising tools, and client industries, and presenting these findings in department meetings and to clients
Helping lead audits and RFPs to win new business
Escalating account opportunities, obstacles, or questions to leadership for guidance and coaching
You Must Have
2+ years of experience working in paid media advertising, comprising media planning/buying and/or paid social within an agency or client-side environment
Two- or four-year degree in business, marketing, or a related discipline
Experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms (Meta, Snap, TikTok, Reddit, X, Pinterest, LinkedIn, etc.)
Strong knowledge of Meta Ads Manager
Familiarity with Google Analytics or similar analytics tools
Meta Blueprint Certification preferred
Solid working knowledge of Google Suite, Excel, Google Slides, Asana, or similar tools
Continually seeks innovative and breakthrough ideas, approaches, and solutions
Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail
Nice to Have
Exposure to AI-enabled advertising, automation, or reporting tools such as Smartly or Sprinklr
Working knowledge of paid search, SEO, or other digital media channels and how they connect to paid social
Interest in contributing to new business pitches, audits, or account growth planning
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.