客户经理 血液病与肾病(Murcia, Alicante, Ciudad Real)
KAM Haematology & Nephrology (Murcia, Alicante, Ciudad Real)
Sobi 是一家国际生物制药公司,致力于为血液学、免疫学和专科护理领域患有罕见疾病的患者提供创新治疗方案。Sobi 总部位于瑞典斯德哥尔摩,也在瑞士巴塞尔设有办公地点。您可以在 www.sobi.com 了解更多关于 Sobi 的信息。
成功候选人将负责在其指定区域内最大化我们 SC 品牌的销售额。他/她将根据客户洞察和既定的 SC 品牌策略,制定、实施并调整所需的账户和/或品牌计划,以达成销售目标,并发展和管理与关键客户和利益相关方的关系。他/她还将发起并领导该区域内的客户活动和定义的销售/市场项目。
制定并实施必要的计划以确保销售目标达成
· 获取其所在区域内我们 SC 品牌的市场知识。通过与客户和利益相关方的互动以及其他可用来源,收集并解读相关数据和洞察。
· 与当地团队合作,识别和评估市场机会,并决定策略以最大化业务机会。
· 与其它 SC 团队成员内部分享和沟通市场知识和客户洞察。
· 领导并执行账户计划,并在与该区域跨职能团队紧密合作的情况下,根据需要持续修订计划。
· 分析并跟进销售和活动,包括支出情况。
· 确保所有活动和我们的 F2F 都按照 Sobi 的价值观和行为准则进行,并始终遵循公司规定和当地法规
职位范围
负责该区域内我们 SC 品牌的客户联系
· 发起并执行客户活动。
· 识别并接触该区域内的关键意见领袖和其他相关利益相关方。
· 分享最佳实践举措。
主要接口/关系
· 当地 SC 团队,由商业、医学和患者准入职能组成。潜在的 SC 产品处方医生、药剂师和其他关键医院决策者。
· 意见领袖和决策者
· 位于斯德哥尔摩的跨职能 SC 团队以及当地附属公司管理层和员工
教育/学习经历
要求:
· 医学或相关医疗专业学术背景或类似职位的经验
工作经验
要求:
·
查看英文原文
Sobi is an international biopharmaceutical company, dedicated to providing access to innovative treatments that transform life for people with rare diseases in the areas of haematology, immunology and specialty care. With our head office in Stockholm, Sweden, Sobi also has premises in Basel, Switzerland. You can find more information about Sobi at www.sobi.com.
The successful candidate will be accountable for maximizing sales of our SC brands in the defined territory. He/she will develop, implement and adjust required account- and/or brand plans to reach sales targets, based on customer insights and in accordance to set strategy for our SC brands as well as develop & manage relationships with key customers and stakeholders. He/She will also initiate and lead customer activities and defined sales/marketing projects in the territory.
Develop and implement required plans to secure sales targets
· Acquire the relevant knowledge of the market place for our SC brands in the territory. Gather and interpret relevant data and insights, through customer and stakeholder interaction, as well as other available sources.
· Identify and assess market opportunities and decide on tactics in collaboration with the local team in order to maximize on the business opportunity.
· Share and communicate market knowledge and customer insights internally with the other SC team members.
· Lead and execute the account plan, and continuously revise the plan when needed in close collaboration with territory cross functional team.
· Analyze and follow-up on sales and activities, including spending.
· Ensure that all activities and our F2F are being doing according SOBI´s values and behaviours and always acting aligned with corporate rules and local regulations
Scope of the Job
Customer contact for our SC brands in the territory
· Initiate and execute customer activities.
· Identify and interact with Key Opinion Leaders and other relevant stakeholders in the territory.
· Share best practice initiatives.
Principal Interfaces / Relationships
· The local SC team, consisting of Commercial, Medical and Patient Access functions. Potential SC products prescribers, pharmacists and other key hospital decision makers.
· Opinion leaders and decision makers
· Cross functional SC team based in Stockholm and local affiliate management and staff.
Education/Learning Experience
Required:
· Academic medical or paramedical education or experience from similar positions
Work Experience
Required:
· Nephrology & Hematology experienced in sales role for a minimum of 5 years required/highly desirable
· Fluency Customer relationship management
· Medicine account management experience, with demonstrable success
· Self-starter, positive thinker, excellent social and negotiation skills
· Good communication skills, both oral and written communication
· Documented track record in successful selling
· Knowledge of the local health systems and decision making processes
· Good knowledge of the local market (including health care system and its mechanisms in general)
· Computer skills (MS Office programs)
· Pre-launch and launch experience an advantage.
Skills/Knowledge
Required:
· Results oriented with a strong focus on HCPs and patients needs to manage PNH.
· Excellent team player to implement Sobi commercial strategy within targeted key accounts to achieve commercial goals.
· Effective and clear communication skills to build a solid network of effective and trustful relationships with key accounts customers.
Desired:
· Knowledge of the local health systems and decision making processes
Personal Attributes
Required:
· Demonstrate skills in building lasting relationships with different types of stakeholders.
· Ability to efficiently communicate orally and in writing.
· Examines and understands issues from multiple perspectives or points of view, readily sees inter-relationships and cause-and-effect relationships.
· Deep understanding of the local market and the market dynamics
· Continuously seeks to increase market knowledge.
· Demonstrates business acumen, identifies market changes and seize opportunities.
· Acts decisively.
· Accountable and timely in deliveries
· Market access knowledge and experience
· Role model for others in line with SOBIs values
Languages
Required: written and spoken English desirable
Critical competencies
Required:
· Initiative & Responsibility – acts on own initiative, makes things happen and accepts responsibility for the results.
· Influence – makes an impact; convinces and persuades others; promotes plans and ideas successfully.
· Constructive teamwork - co-operates well with others; shares knowledge, experience and information; supports other sin the pursuit of the team goals.
· Networking – Builds a useful network of contacts and relationships and utilizes it to achieve objectives.
· Analysis & judgment – Quickly understands and analyzes complex issues and problems; comes up with sound and rational judgements.