首席现场营销经理（EMEA）- 英国及北欧地区
Principal Field Marketing Manager (EMEA) - UKI and Nordic region
超过20年，Smartsheet 一直赋能团队无缝管理任务并更智能地扩展解决方案。现在，在我们最雄心勃勃的篇章中，我们正在将人类团队与AI代理结合。通过协调代理擅长的工作，自动化手动任务，并在大规模中发现洞察，我们为人们腾出空间，专注于真正重要的事情：判断力、创造力和大格局思考。这就是工作中的魔法，也是我们每天所追求的。
我们正在寻找一名**高级现场营销经理**，负责领导EMEA销售组织的企业导向策略和需求协调。在这个职位上，你是销售领导的战略合作伙伴，也是Smartsheet现场营销引擎的关键架构师。你负责推动管道速度，定义投资策略，并建立必要的运营严谨性，以在复杂的大型企业客户中获胜。
这是一个需要经验丰富的现场营销领导者的角色，你能在不断变化的环境中茁壮成长。你会超越单一战术，构建可扩展的营销参与计划，供整个组织使用，确保Smartsheet保持世界级的影响力，与成熟的采购委员会产生共鸣，并带来可衡量的收入影响。
**你将负责**
- **推动细分市场管道与参与度**：通过针对你所支持的高优先级销售细分市场的定制化营销策略和战术，实现账户和细分市场管道与参与度目标。
- **主导细分市场策略**：将营销投入直接与企业收入目标、管道缺口和区域销售优先事项对齐。
- **实现区域活动卓越**：与其他营销团队如客户营销、需求活动、增长营销、销售开发等协作，创建并执行符合区域管道、知名度和客户交叉销售与升级销售目标的区域活动和项目。
- **协调销售对齐**：与销售领导建立并领导定期的双向管道审查节奏，识别覆盖缺口，跟踪转化率，并实时调整投资。
- **开发可扩展的作战手册**：创建并试点多维项目模板，如高管圆桌会议、定制客户日和峰会，这些可以作为“作战手册”供全球团队扩展使用。
- **掌握全漏斗责任**：与全球活动、产品营销等跨职能团队合作，推动从线索生成到转化的全过程。
查看英文原文
For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day.
We are seeking a **Senior Field Marketing Manager** to lead enterprise-focused strategy and demand orchestration for our EMEA Sales organisation. In this role, you are a strategic partner to sales leadership and a key architect of Smartsheet’s field marketing engine. You are accountable for driving pipeline velocity, defining investment strategy, and establishing the operational rigor required to win in complex enterprise accounts.
This is a role for a seasoned field marketing leader who thrives in evolving environments. You will look beyond individual tactics to build scalable marketing engagement plans that can be leveraged across the organization, ensuring Smartsheet maintains a world-class presence that resonates with sophisticated buying committees and drives measurable revenue impact.
**What You’ll Do**
- **Drive Segment Pipeline & Engagement:** Achieve account and segment pipeline and engagement goals through targeted marketing strategies and tactics tailored to the high-priority sales segment you support.
- **Own Segment Strategy:** Align marketing investment directly to enterprise revenue targets, pipeline gaps, and regional sales priorities for your segment.
- **Deliver Regional Event Excellence:** Align and collaborate with other marketing teams such as Customer marketing, Demand events, Growth marketing, Sales development and others to create and deliver regional events and programs that meet regional pipeline, awareness, and customer cross-sell and upsell objectives.
- **Orchestrate Sales Alignment:** Establish and lead regular bi-directional pipeline inspection cadences with Sales leadership to identify coverage gaps, track conversion, and course-correct investments in real-time.
- **Develop Scalable Playbooks:** Create and pilot multi-dimensional program templates, such as executive roundtables, bespoke customer days, and summits, that can be scaled as "playbooks" for the broader global team.
- **Master Full-Funnel Accountability:** Partner cross-functionally with Global Campaigns, Product Marketing, and SDRs to ensure the field has the messaging and enablement needed to accelerate deals at every stage.
- **Maintain Operational Rigor:** Manage complex regional budgets with precision and maintain high standards of data integrity within Salesforce and Tableau, ensuring all activities are tied to measurable ROI.
- **Ignite a Culture of Inclusivity:** Foster an environment that recognizes the diverse strengths individuals bring to the team to promote engagement and innovative marketing strategies.
- Perform other duties as assigned.
**What Success Looks Like**
- **Strategic Partnership:** You are recognized as a key advisor to Sales leadership, influencing territory planning and resource allocation through data-backed marketing insights.
- **Pipeline Acceleration:** You successfully drive measurable increases in pipeline velocity and deal size through targeted marketing interventions.
- **Operational Mastery:** You maintain flawless operational rigor, with 100% accuracy in budget management and lead-flow tracking.
- **Playbook Innovation:** You have successfully created at least one repeatable marketing "play" or process improvement adopted by the wider field marketing organization.
**You Have**
- **7–10+ years of B2B marketing experience**, specifically in Field Marketing, Demand Generation, or Integrated Marketing with an enterprise focus.
- **Proven Track Record:** Demonstrated success driving pipeline creation, acceleration, and revenue impact in high-growth environments.
- **Enterprise Expertise:** Deep understanding of executive-level engagement and tailoring messaging for complex buying committees and large-scale deals.
- **Data-Driven Mindset:** Significant experience using Salesforce and Tableau to analyze pipeline health and provide executive reporting.
- **Builder Mentality:** Exceptional ability to navigate ambiguity, lead cross-functional teams, and build processes from the ground up.
- **B2B SaaS experience** strongly preferred.
- Legally eligible to work in the UK on an ongoing basis.
**Perks & Benefits:**
- Employer-paid Private Medical and Dental, additional cost for family members
- Monthly contributions toward your pension
- 25 days paid for Holiday + Bank Holidays + Flexible Time Away Program
- 20 weeks fully paid Maternity Leave
- 12 weeks fully paid Paternity/Adoption Leave
- Personal paid Volunteer Day to support our community
- Opportunities for professional growth and development including access to Udemy online courses
- Company Funded Perks including a counseling membership, salary sacrifice options, and your own personal Smartsheet account.
- Teleworking options from any registered location in the UK (role specific)
**Get to Know Us:**
At Smartsheet, your ideas are heard, your potential is supported, and your contributions have real impact. You’ll have the freedom to explore, push boundaries, and grow beyond your role. We welcome diverse perspectives and nontraditional paths—because we know that impact comes from individuals who care deeply and challenge thoughtfully. When you’re doing work that stretches you, excites you, and connects you to something bigger, that’s magic at work. Let’s build what’s next, together.
**Equal Opportunity Employer:**
Smartsheet is an Equal Opportunity (EEO) employer committed to fostering an inclusive environment with the best employees. It is our policy to provide equal employment opportunities to all qualified applicants in accordance with applicable laws in the US, UK, Australia, Germany, Costa Rica, Japan, Bulgaria, India, and Singapore. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.
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