增长项目市场经理
Marketing Manager, Growth Programs
我们通过融合艺术与科学，构建人工智能来模拟世界。
我们认为，世界模型是人工智能进步的前沿领域。仅靠语言模型无法解决世界上最难的问题——机器人技术、疾病、科学发现。真正的进步需要能够体验世界并从错误中学习的模型，就像人类一样。而这种试错过程在模拟环境中进行时，可以被大幅加速，而不是在现实世界中。
世界模型为通用模拟提供了最清晰的路径，改变故事的讲述方式、科学进步的方式以及人类下一个前沿领域的探索方式。
我们的团队由富有创造力、思维开放、富有同理心且有抱负的人组成，他们致力于改变世界。我们渴望不断创造不可能的事物，而我们实现这一目标的能力依赖于打造一支非凡的团队。如果你也渴望做到这一点，我们很期待收到你的来信。
### **关于职位**
Runway 正在寻找一名市场营销经理，帮助我们在创作者、合作伙伴、赞助和增长生态系统中建立并扩大高影响力的营销项目。
这是一个通才型的市场营销职位，适合能够灵活在策略与执行之间切换的人。一些近期的重点领域包括创作者与影响者合作、赞助以及合作伙伴营销。
合适的人选应具备商业意识，高度组织化，富有创造力，并能在不确定的环境中工作。我们希望找到一位能够建立可重复的项目、管理关系并执行活动，将营销想法转化为可衡量增长的人。
### **你将负责**
- 你将负责并支持有助于 Runway 触及优先受众、推动需求并加深在目标受众中的影响力营销项目。
- 在短期内，这将包括管理创作者和影响者合作，包括联盟营销，评估赞助机会，并与客户、技术合作伙伴、模型提供者、供应商和生态系统合作伙伴共同建立联合营销项目。
- 你将参与整个项目生命周期：识别机会、制定方案、管理推广、协调执行、跟踪表现，并建议哪些内容需要扩展、调整或停止。
- 你将与增长、创意、传播、活动、产品市场、销售、业务发展、法律和财务团队紧密合作，以确保项目清晰、符合品牌、运营稳健，并与相关方保持联系
查看英文原文
We are building AI to simulate the world through merging art and science.
We believe that world models are at the frontier of progress in artificial intelligence. Language models alone won’t solve the world’s hardest problems – robotics, disease, scientific discovery. Real progress requires models that experience the world and learn from their mistakes, the same way that humans do. And this kind of trial and error can be massively accelerated when done in simulation, rather than in the real world.
World models offer the most clear path to general-purpose simulation, changing how stories are told, how scientific progress is made and how the next frontiers of humanity are reached.
Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we'd love to hear from you.
### **About the Role**
Runway is looking for a Marketing Manager to help build and scale high-impact marketing programs across our creator, partner, sponsorship, and growth ecosystem.
This is a generalist marketing role for someone who can move fluidly between strategy and execution. Some immediate areas of focus include influencer creator partnerships, sponsorships, and partnership marketing.
The right person is commercially minded, highly organized, creative, and comfortable operating in ambiguity. We are looking for someone who can build repeatable programs, manage relationships, and execute campaigns to turn marketing ideas into measurable growth.
### **What You’ll Do**
- You will own and support marketing programs that help Runway reach priority audiences, grow demand, and deepen our presence among our target audiences.
- In the near term, this will include managing creator and influencer partnerships including affiliates, evaluating sponsorship opportunities, and building co-marketing programs with customers, technology partners, model providers, vendors, and ecosystem partners.
- You will work across the full program lifecycle: identifying opportunities, developing briefs, managing outreach, coordinating execution, tracking performance, and recommending what to scale, change, or stop.
- You will partner closely with growth, creative, comms, events, PMM, sales, business development, legal, and finance to make sure programs are clear, on-brand, operationally sound, and connected to business outcomes.
### **What We’re Looking For**
- We’re looking for a marketing generalist with strong executional judgment and enough strategic range to work across multiple types of programs for a range of B2C and B2B audiences.
- Experience managing creator partnerships with a clear view of how long-form content performs differently from short-form and other social channels.
- 4+ years of experience building marketing campaigns, influencer, affiliate, or growth programs from 0 to 1.
- Experience managing external relationships: creators, sponsors, agencies, freelancers or vendors.
- Experience writing briefs, managing timelines, coordinating stakeholders, and translating broad goals into concrete plans.
- Strong taste, communication skills, and judgment around brand, audience fit, creator quality, partner value, business impact, and operational tradeoffs.
- You should be comfortable with ambiguity and able to build from scratch. This role requires someone who can create structure where it does not yet exist, but without slowing the team down with unnecessary process.
- You should care about measurement and be able to connect marketing programs to outcomes such as subscriptions, ARR, and enterprise pipeline influence.
### **Nice to Have**
- Experience in AI, SaaS, subscription products.
- Experience creating partner-facing materials such as briefs, sponsorship packages, or co-marketing materials.
- Familiarity with Runway, AI video, creator communities, internet culture, and the broader creative technology ecosystem.
Runway strives to recruit and retain exceptional talent from diverse backgrounds while ensuring pay equity for our team. Our salary ranges are based on competitive market rates for our size, stage and industry, and salary is just one part of the overall compensation package we provide.
There are many factors that go into salary determinations, including relevant experience, skill level and qualifications assessed during the interview process, and maintaining internal equity with peers on the team. The range shared below is a general expectation for the function as posted, but we are also open to considering candidates who may be more or less experienced than outlined in the job description. In this case, we will communicate any updates in the expected salary range.
Lastly, the provided range is the expected salary for candidates in the U.S. Outside of those regions, there may be a change in the range, which again, will be communicated to candidates.
#### **Working at Runway**
[**Great things come from great teams.**](https://www.youtube.com/watch?v=kwmj4ato2kw&ab_channel=Runway) **We’d love to hear from you.**
We’re committed to creating a space where our employees can bring their full selves to work and have equal opportunity to succeed. So regardless of race, gender identity or expression, sexual orientation, religion, origin, ability, age, veteran status, if joining this mission speaks to you, we encourage you to apply.
More about Runway
- [Universal World Simulator](https://runwayml.com/world-simulator.html)
- [GWM-1](https://runwayml.com/research/introducing-runway-gwm-1)
- [Gen-4.5](https://runwayml.com/research/introducing-runway-gen-4.5)
- [General World Models](https://runwayml.com/research/introducing-general-world-models)
- [Robotics SDK](https://runwayml.com/research/introducing-runway-gwm-1#robotics-section)
- [Conversational Real-time Agents](https://runwayml.com/research/introducing-runway-gwm-1#avatars-section)
- [Runway Studios](https://runwayml.com/studios)
We're excited to be recognized as a best place to work:
[Crain's](https://www.crainsnewyork.com/awards/best-places-work-2023) | [InHerSight](https://www.inhersight.com/companies/best/city/new-york-city-ny) | [BuiltIn NYC](https://builtin.com/awards/new-york-city/2024/best-places-to-work) | [INC](https://www.inc.com/best-workplaces/2024)