媒体卓越经理 II
Marketing Manager II, Media Excellence
我们正在改变零售行业
在Instacart，我们邀请世界通过食物传递爱，因为我们相信每个人都能获得他们喜爱的食物，并有更多时间与所爱之人共度。当其他人看到的只是简单的送货需求时，我们看到的是令人兴奋的复杂性以及为社区多样化需求提供服务的无限机会。我们致力于为客户提供可靠的送货服务，帮助他们获取杂货和家居用品，同时为Instacart个人购物者提供安全且灵活的收入机会。
Instacart已成为数百万人的生存线，我们正在组建一支团队，帮助我们继续前进。如果你准备做出一生中最好的工作，欢迎加入我们的行列。
Instacart是灵活优先的团队
没有一种方法适用于所有人如何做好工作。我们的员工可以自由选择在家中、办公室或最喜欢的咖啡店完成最佳工作，同时通过定期的线下活动保持联系并建立社区。了解更多关于我们在工作地点方面的灵活方式。
为什么这个职位值得加入
媒体是Instacart最强大的增长杠杆之一，该团队正在积极改进其运营模式，通过内部和代理管理的媒体组合来满足多个业务线的需求。如果没有强大的运营基础设施，媒体团队可能会花费大量时间在协调和手动解决方案上，而不是战略、创新和广告效果。这个职位的职责是设计、负责并持续改进媒体团队计划、执行和优化工作的核心机制。一年后，媒体团队将拥有一个清晰、可扩展且值得信赖的运营系统，使优秀的工作变得简单，而无需依赖部落知识。
你在第一年将实现的目标
- 媒体的规划框架、模板和节奏将在整个团队中重新设计并采用，推动年度和季度规划周期中的清晰度和责任感。
- 可扩展的媒体运营系统已就位：预算节奏、绩效报告、广告活动支持和流程自动化由明确的标准和维护的路线图进行管理。
- 申请、自动化和工作流工具得到简化和可靠，通过范围明确的AI和自动化解决方案消除手动重复输入。
- 跨职能的运营节奏，包括业务评审和整合的
查看英文原文
We're transforming the grocery industry
At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.
Instacart is a Flex First team
There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.
Why this role is on the menu
Media is one of Instacart's most powerful growth levers, and the team is actively evolving its operating model to serve multiple lines of business through a mix of in-house and agency-managed media. Without strong operating infrastructure, the media team risks spending its time on coordination and manual workarounds rather than strategy, innovation, and campaign performance. This role exists to design, own, and continuously improve the core mechanics of how the media team plans, executes, and optimizes work. Twelve months from now, the media team will operate with a clear, scalable, and trusted operating system that makes it easy to do great work without reliance on tribal knowledge.
What you'll cook up in your first year
- Media's planning frameworks, templates, and cadences are redesigned and adopted across the team, driving clarity and accountability in annual and quarterly planning cycles.
- A scalable media operating system is in place: budget pacing, performance reporting, campaign enablement, and process automation are governed by clear standards and a maintained roadmap.
- Intake, automation, and workflow tooling are simplified and reliable, with manual double-entry eliminated through well-scoped AI and automation solutions.
- Cross-functional operating rhythms, including business reviews and integrated campaign program management, run with transparent workback schedules, strong stakeholder communication, and consistent follow-through.
- Change management for new systems and processes is executed effectively, with documentation, training, and communication plans that drive adoption across media and partner teams.
The secret ingredients we're looking for
Must-have pantry staples (Minimum Qualifications)
- 7 to 10 or more years of experience in Marketing or Media Operations, Program Management, Business Operations, or a closely related field within complex, cross-functional organizations.
- Demonstrated experience as a senior individual contributor with real decision authority and ownership over cross-functional operating systems.
- Fluency in program management: workback schedules, risk management, project velocity, and hands-on ownership of project management tooling for non-technical teams.
- Systems mindset: proven ability to take fragmented or inconsistent processes and make them clearer, simpler, and more reliable, with a track record of building standardized templates and driving adoption across multiple teams.
- Strong understanding of how media teams plan, intake, prioritize, and execute work at scale, including familiarity with media tech stacks.
- Excellent written communication and structured thinking, with the ability to turn complex inputs into crisp narratives and leadership-ready materials.
- Analytical fluency: comfortable working with performance metrics and basic financial concepts, and able to pressure-test assumptions and identify gaps.
Optional garnishes (Preferred Qualifications)
- Practical experience using automation and AI tools to streamline workflows, such as meeting prep, intake triage, and template population.
- Experience in retail, consumer tech, or marketplace businesses.
#LI-Remote
Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here.
Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. Please read more about our benefits offerings here.
For US based candidates, the base pay ranges for a successful candidate are listed below.
CA, NY, CT, NJ
$142,000—$150,000 USD
WA
$136,000—$143,500 USD
OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI
$131,000—$138,000 USD
All other states
$119,000—$125,500 USD