兼职首席营销官 — 将营销策略转化为可衡量的增长
Fractional CMO — Turning Marketing Strategy into Measurable Growth
Fractional CMO — 将营销战略转化为可衡量的增长（远程）
公司：How To MANAGE a Small Law Firm (HTM)
地点：100% 远程（必须居住在亚利桑那州、科罗拉多州、佛罗里达州、佐治亚州、伊利诺伊州、马里兰州、密歇根州、北卡罗来纳州、新泽西州、纽约州、宾夕法尼亚州、德克萨斯州、弗吉尼亚州或华盛顿州）
职位类型：全职 | W-2 高级执行职位
薪酬：11万美元基础薪资 + 绩效奖金 | 目标收入18.2万美元+
✅ 你是否曾担任首席营销官或Fractional CMO超过10年，亲自管理过2个以上中小客户关系（营收500万至3000万美元以上），同时负责每个客户的策略和执行？这个职位就是为你而设——继续阅读。
HTM 是美国为独立及小型律师事务所提供Fractional C-Suite服务的领先提供商。这是一个全职W-2高级执行职位（非1099），你将作为一组律师事务所客户的营销合作伙伴——制定策略、建立系统、辅导业主，并推动可衡量的增长——而无需自己寻找或销售这些合作。
申请前请仔细阅读
此职位要求至少12年的高级营销领导经验，其中至少10年专门担任首席营销官或Fractional CMO职位——不是副总裁、营销主管、营销总监或类似职位。如果你的高级营销经验是在副总裁、总监或营销主管的职位下获得的，无论该职位的责任范围如何，此职位都不适合你。
在担任首席营销官或Fractional CMO期间，你必须有持续的、同时管理多个客户关系的经验，特别是作为小型到中型企业的主要、长期客户（营收500万至3000万美元以上），而不是单个项目或附加业务。
❌ 曾担任副总裁、总监或营销主管职位，即使职责范围与首席营销官相当？不适合此职位——此职位需要的是首席营销官的头衔本身。
❌ 曾担任首席营销官职位，但只是单一的临时工作或一家公司的内部职位，而非同时为多个客户提供服务？不适合此职位。
❌ 主要在大型企业担任首席营销官职位，没有持续的直接为中小企业业主提供建议？不适合此职位。
必须目前居住在上述列出的州之一，并且有权在美国工作而无需雇主担保。
申请问题
- 列出你曾担任“首席营销官”或“Fractional CMO”具体职位的每个职位，以及每个职位的日期。（如副总裁、营销主管或营销总监等职位不在此列）
查看英文原文
Fractional CMO — Turning Marketing Strategy into Measurable Growth (Remote)
Company: How To MANAGE a Small Law Firm (HTM)
Location: 100% Remote (Must reside in AZ, CO, FL, GA, IL, MD, MI, NC, NJ, NY, PA, TX, VA, or WA)
Employment Type: Full-Time | W-2 Executive
Compensation: $110,000 Base + Performance Compensation | $182,000+ On-Target Earnings
✅ Have you held the specific title of Chief Marketing Officer or Fractional CMO for 10+ years, personally managing 2+ SMB client relationships ($5M–$30M+ revenue) simultaneously, owning strategy and execution for each? This role is built for you — keep reading.
HTM is the nation's leading provider of Fractional C-Suite services for solo and small law firms. This is a full-time W-2 executive role (not 1099) where you'll serve as the marketing partner to a portfolio of law firm clients — setting strategy, building systems, coaching owners, and driving measurable growth — without ever having to find or sell the engagements yourself.
PLEASE READ BEFORE APPLYING
This role requires 12+ years of senior marketing leadership, including 10+ years specifically holding the title of Chief Marketing Officer or Fractional CMO — not VP of Marketing, Head of Marketing, Director of Marketing, or similar. If your senior marketing experience was earned under a VP, Director, or Head of Marketing title, this role is not the right fit, regardless of the scope of responsibility in that role.
Within that CMO/Fractional CMO tenure, you must show sustained, concurrent experience managing multiple client relationships at the same time, specifically advising small to mid-sized businesses ($5M–$30M+ revenue) as your primary, ongoing clients, not as single projects or side engagements.
❌ Held VP, Director, or Head of Marketing titles, even with CMO-level scope of responsibility? Not the right fit — this role requires the CMO title itself.
❌ Held the CMO title, but it was a single interim gig or in-house role at one company, not concurrent multi-client work? Not the right fit.
❌ Held the CMO title primarily at large enterprises, without sustained hands-on SMB owner advisory? Not the right fit.
Must currently reside in one of the states listed above and be authorized to work in the U.S. without sponsorship.
APPLICATION QUESTIONS
- List each role in which you held the specific title of "Chief Marketing Officer" or "Fractional CMO," along with the dates for each. (Titles such as VP of Marketing, Head of Marketing, or Director of Marketing do not qualify, even if the scope of the role was similar.)
- Describe 2-3 client engagements from the last 3-5 years that you managed concurrently (at the same time, not sequentially) while holding a CMO or Fractional CMO title. Include each client's approximate revenue, engagement duration, and your role.
WHY THIS BEATS RUNNING YOUR OWN PRACTICE
- No business development — we bring you a full portfolio; you never chase your next engagement
- Predictable income + upside — guaranteed base plus performance compensation
- Scale without the overhead — systems and support staff already in place
WHAT YOU'LL OWN
- Brand Strategy & Positioning
- Marketing Execution across digital and traditional channels
- Performance & Metrics — KPIs and analytics tied to decision-making
- Coaching & Advisory — mentoring owners and internal marketing teams
WHAT YOU BRING
- 12+ years senior marketing leadership, including 10+ years specifically as CMO or Fractional CMO
- Direct, concurrent multi-client experience under that title — not sequential engagements
- Data-driven approach; skilled at coaching non-marketing executives
- Bachelor's degree or equivalent leadership experience
- Legal, agency, or consulting industry experience a plus (not required — we'll train you on the legal side)
COMPENSATION & BENEFITS
- $110,000 base + performance comp ($182,000+ OTE)
- Medical, dental, vision (75% employer-paid); short/long-term disability
- 401(k) match | Unlimited PTO + paid Thanksgiving-week shutdown
- 100% remote
Apply Today
Become the marketing leader growing law firms rely on to build their brand, generate leads, and scale successfully — with a team, systems, and pipeline already built around you.
Salary: $110,000 – $182,000 / yearOriginally posted on Himalayas