远程工作雷达

品牌营销项目经理

Brand Marketing Program Manager

设计市场运营未标注地域
公司Plaid
薪资$152,400 - $189,600
工作地点San Francisco HQ / Seattle Office / New York City Office
地域资格未标注地域
时区要求无特别要求
用工类型FullTime
发布时间20 天前
数据来源Ashby
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我们相信,人们与财务的互动方式将在未来几年发生巨大变化。我们致力于通过构建数千名开发者用来创建自己产品的工具和体验,推动这一变革。Plaid 为数百万人依赖的工具提供支持,帮助他们过上更健康的财务生活。我们与 Venmo、SoFi、多家财富 500 强公司以及许多大型银行合作,让人们能够轻松地将财务账户连接到他们想要使用的应用和服务中。Plaid 的网络覆盖美国、加拿大、英国和欧洲的 12,000 家金融机构。公司成立于 2013 年,总部位于旧金山,在纽约、西雅图、华盛顿特区、罗利、伦敦和阿姆斯特丹设有办事处。

Plaid 的市场营销运营(Ops)团队构建了使市场营销职能高效运作、可持续扩展并与公司战略目标保持一致的基础。我们关注人员、技术和流程,以推动运营卓越并优化营销表现。

我们的团队专注于制定并执行能与目标受众产生共鸣的营销策略,通过高质量的销售线索生成实现可持续增长,并提升营销效率。通过整合创新技术,我们力求实现无缝的工作流程和数据驱动的决策。我们还持续加强高绩效营销组织的基础,确保有适当的流程和系统来支持长期成功。

职责:

- 营销活动规划与执行:负责营销活动的全流程规划与执行,确保资源充足、按时交付并在预算范围内。

- 跨职能沟通与协调:推动各团队之间的持续沟通与协调,确保在每个活动生命周期内保持一致并顺畅的信息交流。

- 会议主持:主持高效的会议以促进协作,确保对齐并使团队专注于关键交付成果和目标。

- 风险管理与问题解决:主动识别并沟通项目和计划中的潜在风险,提供背景信息、影响分析和可行的缓解建议。

- 优先级与关键路径管理:以聚焦关键路径活动的方式优先处理任务和项目。

查看英文原文

We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Seattle, Washington D.C., Raleigh, London, and Amsterdam.

The Marketing Operations (Ops) Team at Plaid builds the essential foundation that enables the Marketing function to operate efficiently, scale sustainably, and align with the company’s strategic goals. We focus on people, technology and process to drive operational excellence and optimize marketing performance.

Our team is focused on creating and executing impactful marketing strategies that resonate with our target audiences, drive sustainable growth through high-quality pipeline generation, and enhance marketing efficiency. By integrating innovative technologies, we strive for seamless workflows and data-driven decision-making. We also continuously strengthen the foundation of a high-performing marketing organization, ensuring that processes and systems are in place to support long-term success.

Responsibilities:

- Campaign Planning and Execution: Manage the end-to-end planning and execution of marketing campaigns, ensuring they are well-resourced, delivered on time, and within budget.

- Cross-Functional Communication and Coordination: Drive ongoing communication and coordination across teams, ensuring alignment and smooth information exchange throughout the lifecycle of each campaign.

- Meeting Facilitation: Lead efficient meetings to facilitate collaboration, ensure alignment, and keep teams focused on key deliverables and objectives.

- Risk Management and Problem Solving: Proactively identify and communicate potential risks in projects and programs, providing context, impact analysis, and actionable recommendations for mitigation

- Prioritization and Critical Path Management: Prioritize tasks and initiatives with a laser focus on critical path activities to ensure timely progress and successful outcomes.

- Change Management and Contingency Planning: Anticipate changes, prepare contingency plans, and maintain momentum on projects to ensure continuous progress and successful delivery.

Requirements:

- Bachelor’s Degree in Marketing, Business, or a related field (or equivalent experience).

- Experience working on a marketing or design team, with a proven track record of supporting and executing complex, multi-stakeholder brand or marketing initiatives from kickoff to launch.

- Impeccable attention to detail, ensuring high-quality execution and consistency across all aspects of campaign delivery.

- Exceptional multitasking abilities, with a demonstrated capacity to manage and prioritize multiple marketing campaigns simultaneously.

- Excellent interpersonal skills, with the ability to influence, motivate, and build relationships with cross-functional stakeholders at all levels

- Comfortable with change and ambiguity, adapting quickly and proactively in fast-paced, evolving environments.

- Curious and solution-oriented, with a continuous drive to learn, solve problems, and improve processes.

- Commitment to improvement, consistently seeking opportunities to make things better and enhance team and campaign performance.

Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to Plaid!

Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@plaid.com.

Please review our Candidate Privacy Notice here https://plaid.com/legal/#candidate-privacy-notice.

Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. Plaid provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay is based on factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience and skillset, and location. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.

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