客户经理
Account Executive
**职位概述**
客户经理(AE)是其客户账户的“媒体负责人”。他们积极参与4-5个客户团队,并是媒体成果的主要来源。AE还通过独立撰写高质量的内容并根据需要执行更广泛的项目要素来支持团队。AE还负责指导和审核客户协调员或高级客户经理在相关账户上的工作。
**什么样的人适合这个职位?**
你知道为客户打造引人入胜的故事,并坚持不懈地追求这些媒体机会。你展现出实现结果的紧迫感,并让客户感受到他们的价值。你能够独立且批判性地思考任务或情况的各个方面,并在内部和与客户沟通时提供清晰的建议和更新。
你能够将不同的想法和项目元素联系起来,激发更多的创意和重大成功。你能够在按时交付工作的同时,在各种优先事项之间灵活切换而不牺牲质量。你喜欢关注相关客户和公关行业的新闻和趋势。
如果你希望在职业生涯中快速成长,并在一个充满活力的行业工作,那么这个职位适合你!
**要求**
- 2-5年在代理机构或相关企业环境中的工作经验
- 在核心公关职能方面有实际经验,包括媒体关系、社交媒体(付费或自然)、内容营销、需求生成、电子邮件营销、公关衡量与报告
- 强大的口头和书面沟通能力
- 强大的演示能力
- 商业、传播或市场营销专业的学士学位
查看英文原文
**Position Overview**
The Account Executive (AE) is the ‘media lead’ on their client accounts. They actively contribute to 4-5 client teams and are the primary source of media results. AEs also support the team by independently drafting quality content pieces and executing across broader program elements where needed. The AE is also responsible for guiding and reviewing work from Account Coordinators and or AAEs as applicable on accounts.
**What makes a great AE?**
You know what makes a compelling story for a client and relentlessly go after those media opportunities. You demonstrate a sense of urgency to achieve results and show clients they are valued. You think independently and critically about all aspects of an assignment or situation and give clear suggestions and updates both internally and with clients.
You make connections across ideas and program elements that spawn more creativity and big wins. You’re able to deliver work on time and jump back and forth into various priorities without sacrificing quality. You enjoy staying on top of relevant client and PR industry news and trends.
If you’re looking to quickly grow in your career and within an exciting industry, this is the role for you!
**Requirements**
- 2-5 years of experience in agency or relevant corporate setting
- Demonstrated experience with core PR functions including media relations, social media (paid or organic), content marketing, demand generation, email marketing, PR measurement and reporting
- Strong oral and written communication skills
- Strong presentation skills
- Bachelor’s degree in business, communications or marketing concentration