消费者洞察专员
Consumer Insights Specialist
Neptune Retail Solutions 是美国和加拿大全渠道零售营销领域的领先企业。Neptune 的店内媒体网络覆盖 60,000 个地点和 140 个品牌，包括 Albertsons、CVS、Dollar General、Family Dollar、HEB、Kroger、Loblaw、Metro、Publix、Sobeys、Southeastern Grocers、Meijer、HyVee、Total Wine & More 和 Wakefern。该网络与许多相同零售商的市场领先的 Digital Incentives Network 相连，还包括 BJ's 和 Target，同时 Neptune 独有的能力可以将店内和 Digital OOH 内容整合到一个平台中，具有无与伦比的精度、规模和经过验证的效果。公司是“独一无二”的，能够无缝地为零售商和广告客户提供流量、转化率和盈利增长。更多信息，请访问 www.neptuneretailsolutions.com。
职位职责
作为消费者洞察团队的一员，该职位提供数据驱动的洞察，以支持消费品客户在店内和数字渠道的营销活动规划、销售和评估。消费者洞察专员与内部利益相关者密切合作，特别是销售团队，将复杂的数据转化为清晰、可操作的见解。
主要职责包括：
- 分析多种数据源，如 POS 数据和行业数据，以支持活动规划并评估活动后表现
- 作为与外部研究供应商的联络人，确保项目结果的及时交付和清晰解读
- 开发适合客户的分析和演示文稿，包含清晰的洞察和建议
- 为销售团队提供数据驱动的见解，用于客户会议、提案和销售推广
- 回应临时的洞察需求，并作为内部利益相关者的数据资源
核心能力
分析与批判性思维 问题解决
沟通与讲故事 好奇心与学习心态
细节关注 协作与团队合作
主动性与执行力 强烈的职业道德
职位能力
- 强烈的定量导向，具备管理和分析大型数据集的能力
- 能够将复杂信息提炼为简洁、可操作的见解
- 强大的演示能力，有信心清晰有效地回答问题
- 能够根据技术型和非技术型受众调整沟通方式
- 在以截止日期为导向的环境中管理多项优先任务的 proven 能力
教育要求
· 学士学位（BA/BS）
查看英文原文
Neptune Retail Solutions is the unparalleled leader in omnichannel retail marketing across the U.S. and Canada. Neptune's In-Store Media network is unmatched across 60,000 locations and 140 banners, including Albertsons, CVS, Dollar General, Family Dollar, HEB, Kroger, Loblaw, Metro, Publix, Sobeys, Southeastern Grocers, Meijer, HyVee, Total Wine & More and Wakefern. Linked to its market-leading Digital Incentives Network at many of the same retailers plus BJ's and Target, along with Neptune's exclusive ability to combine in-store and Digital OOH content into a single platform with unparalleled precision, scale and proven results, the Company is "one of one," uniquely positioned to seamlessly drive traffic, conversion and profitable revenue growth for retailers and advertisers. For more information, visit www.neptuneretailsolutions.com.
JOB RESPONSIBILITIES
As a member of the Consumer Insights team, this role provides data‑driven insights to support the planning, selling, and evaluation of marketing campaigns for CPG clients across in‑store and digital channels. The Consumer Insights Specialist works closely with internal stakeholders, particularly the Sales team, to translate complex data into clear, actionable insights
Key responsibilities include:
- Analyze multiple data sources, such as POS and syndicated data, to inform campaign planning and assess post‑campaign performance
- Serve as the liaison with external research vendors, ensuring timely delivery and clear interpretation of program results
- Develop client‑ready analyses and presentations with clear insights and recommendations
- Support Sales team with data‑driven insights for client meetings, pitches, and sell‑in
- Respond to ad hoc insight requests and act as a data resource for internal stakeholders
CORE COMPETENCIES
Analytical & Critical Thinking Problem Solving
Communication & Storytelling Curiosity & Learning Mindset
Attention to Detail Collaboration & Teamwork
Initiative & Follow Through Strong Work Ethic
JOB COMPETENCIES
- Strong quantitative orientation with the ability to manage and analyze large datasets
- Ability to synthesize complex information into concise, actionable insights
- Strong presentation skills with the confidence to answer questions clearly and effectively
- Ability to adapt communication style to suit both technical and non technical audiences
- Proven ability to manage multiple priorities in a deadline driven environment
EDUCATIONAL REQUIREMENTS
· BA/BS, Business degree preferred, quantitative or analytic degrees a plus.
PROFESSIONAL EXPERIENCE
- Experience in Consumer Packaged Goods (CPG), retail, shopper marketing, or marketing analytics
- Experience working with and presenting insights to internal stakeholders and/or clients is a strong asset.
TECHNICAL SKILLS
- Advanced proficiency in Microsoft Excel (data analysis, formulas, pivot tables)
- Strong PowerPoint skills with the ability to create clear, compelling, client‑ready presentations
- A quantitative background (statistics, programming, BI/Tableau) is desirable
OTHER REQUIREMENTS OR PREFERRED SKILLS
- Minimal travel – position is remote.
- Proven record of delivering quality results on time
- Ability to use logic to analyze data to draw conclusions and convey or provide advice or consultation
- The ability to communicate clearly, concisely and effectively both verbally and in written communication
- Strong interpersonal skills and the ability to work effectively with others
EXPERIENCE: 1-3 Years
LOCATION: Remote, Preferred in Greater Toronto Area
Applicants must be able to work for any CA employer and not require sponsorship either now or in the future.
Applicant Privacy Notice
Neptune Retail Solutions is an Equal Opportunity Employer
Originally posted on Himalayas