产品负责人-市场
Product Owner-Marketing
Product Owner – Marketing | 欧洲 | 远程办公
请注意，这是一个全远程职位，可位于英国、葡萄牙、捷克共和国、波兰、罗马尼亚、爱尔兰和匈牙利。
BVGroup 在每一场投注中都拥有超过80年的专业经验，为全球用户提供以技术驱动的投注和游戏体验。
BetVictor 是我们的旗舰 B2C 品牌，我们还管理并服务多个合作伙伴品牌，如 Heart Bingo、talkSPORT BET 等。我们的 Saas 平台已完全开发完成，可快速部署，设置简单，无需复杂配置。
加入 BVGroup，在快节奏、全球化的行业中产生影响。与充满热情的专家合作，迎接激动人心的挑战，帮助定义下一代在线体育博彩和游戏。
职位目的：
作为 Product Owner - Marketing，你将推动 BV:360 平台的演进，通过定义营销和用户参与的产品愿景，优化用户流程，并提升平台功能以满足不断变化的市场需求。
向 SaaS 产品与合作伙伴总监汇报，你将主导营销和用户参与产品项目，并与跨职能团队协作，以最大化客户成功。
主要职责：
· 定义并实施 BV:Player Retention Manager 和 BV:Offers Hub 工具的愿景。
- 负责面向客户的系统工具相关产品开发，同时确保符合行业法规。
- 与 Digital Analytics 团队紧密合作，实现获取营销的追踪功能，包括服务器到服务器集成、联盟系统集成和落地页工具的实施。
- 进行基准测试，分析内部产品评审，并提出符合战略目标的产品改进方案。
- 维持对待办事项、正在进行的项目和资源分配的整体了解，以确保最佳的规划和执行。
- 与商业、合规、B2B 和技术团队跨职能协作，定义、优先排序并实施产品项目。
技能与经验：
· 在博彩和游戏行业具有产品或客户成功相关经验。
- 具有将业务想法和利益相关者需求转化为清晰、可操作的功能规范和用户故事的实操能力。
- 优秀的沟通和关系管理能力。
- 适应快节奏、高压力的工作环境。
查看英文原文
Product Owner – Marketing | Europe | Remote
Please Note this is a fully remote role and can be based in either UK, Portugal, Czech Republic, Poland, Romania, Ireland & Hungary.
BVGroup brings over 80 years of expertise to every bet, delivering technology-driven betting and gaming experiences to a global audience.
BetVictor is our flagship B2C brand, complemented by multiple partner brands we manage and service such as Heart Bingo, talkSPORT BET to name but a few. Our Saas platform is fully developed and ready to deploy, requiring minimal setup and no complex configuration.
Join us at BVGroup and make an impact in a fast-paced, global industry. Collaborate with passionate experts, tackle exciting challenges, and help define the next generation of online sports betting and gaming.
Purpose of the role:
As a Product Owner - Marketing you will be driving the evolution of our BV:360 platform, by defining the product vision for marketing and engagement, optimising user journeys, and enhancing platform capabilities to meet evolving market demands.
Reporting to the Head of Product & Partnerships (SaaS), you will spearhead marketing and engagement product initiatives and collaborate with cross-functional teams to maximise customer success.
Key Responsibilities:
· Defining and implementing the vision for our BV:Player Retention Manager and BV:Offers Hub tools.
- Owning customer-facing and system tool-related product developments, while ensuring compliance with industry regulations.
- Work closely with the Digital Analytics team on tracking capabilities for acquisition marketing, including server-to-server integrations, affiliate system integrations, and landing page tool implementations.
- Conduct benchmarking exercises, analyse internal product reviews, and propose product enhancements aligned with strategic objectives.
- Maintain an overarching view of backlogs, ongoing initiatives, and resource allocation to ensure optimal planning and execution.
- Collaborate cross-functionally with Commercial, Compliance, B2B, and Technology teams to define, prioritize, and implement product initiatives.
Skills & Experience:
· Relevant experience in product or customer success within the betting and gaming industries.
- Proven ability to translate business ideas and stakeholder requirements into clear, actionable functional specifications and user stories.
- Exceptional communication and relationship management skills.
- Comfortable working in fast-paced, high-transaction environments with tight deadlines and evolving requirements.
- Strong problem-solving mindset with attention to detail.
How we hire:
Our interviews are a two-way process, and we want you to have the time and opportunity to get to know us, as much as we are getting know you! Our interviews are conversational, and we want to get the best from you, so come at us with questions and be curious.
In the event that we receive sufficient applications for the role this vacancy may be subject to early closure. Therefore, if you are interested, please submit your application as early as possible.
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#MarketingTechOriginally posted on Himalayas