广告策略师
Advertising Strategist
我们客户是一家国际电子商务代理机构,专注于帮助亚马逊和沃尔玛卖家实现盈利增长,现正在寻找一位经验丰富的、以数据为导向的广告策略师加入他们的团队,从事全职远程工作。您将负责战略客户的增长,并指导亚马逊和沃尔玛平台上的广告表现。
作为领导层的战略思想伙伴,您需要提供见解、实施解决方案,并在必要时对表现不佳的广告活动负责。该职位直接向首席执行官汇报,需要能够跨团队协作并直接与客户沟通。
主要职责
- 识别具有最大增长潜力的客户,并制定最大化性能的策略。
- 监控客户健康状况,并与PPC团队合作主动解决表现不佳的问题。
- 当绩效指标未达预期时,临时管理相关客户账户。
- 向广告专家提供深入的数据支持建议和战略方向。
- 处理战略请求,根据需要分配任务或实施变更。
- 在需要时主导与客户的广告策略讨论。
- 深入了解广告表现、客户目标及市场趋势。
- 与内部部门协作以实现更广泛的业务目标。
- 参与日常团队站会,并紧密与领导层合作推动成果。
要求
- 在亚马逊PPC/营销代理机构中担任战略广告或效果营销角色3年以上(必须有代理机构经验)。
- 具有实际操作亚马逊PPC广告活动的经验。
- 必须具备沃尔玛PPC经验。
- 必须熟练使用Pacvue或Intentwise。
- 具备强大的分析思维,能够解读数据并做出战略决策。
- 出色的书面和口头沟通能力;能够清晰地传达复杂概念。
- 有制作战略演示文稿、报告和客户沟通内容的经验。
- 强大的项目和时间管理能力;能够处理多项优先任务。
- 自我驱动者,能够在快节奏的远程团队环境中茁壮成长。
福利
- 竞争性薪资
- 以远程为主的办公环境
- 灵活的工作时间
- 快速成长和领导力展示的机会
- 协作且支持性的专家团队
- 对客户成功有重大影响的战略性职位
附加信息
查看英文原文
Our client, an international eCommerce Agency dedicated to helping Amazon and Walmart sellers grow profitably, is seeking an experienced, data-driven Advertising Strategist with a background in an Amazon PPC/Marketing Agency to join their dynamic team in a full-time remote role. You'll be responsible for strategic accounts growth and guiding campaign performance across Amazon and Walmart platforms.
As a strategic thought partner to our leadership, you'll provide insights, implement solutions, and take ownership of underperforming campaigns when necessary. This role reports directly to the CEO and requires someone comfortable working across teams and directly with clients.
Key Responsibilities
- Identify accounts with the highest growth potential and develop performance-maximizing strategies.
- Monitor account health and proactively address underperformance in collaboration with the PPC team.
- Step in to manage accounts temporarily when performance metrics fall short.
- Provide in-depth, data-backed recommendations and strategic direction to ad specialists.
- Field strategic requests and delegate tasks or implement changes as needed.
- Lead client-facing discussions around advertising strategy when required.
- Maintain a deep understanding of advertising performance, client goals, and marketplace trends.
- Collaborate with internal departments to meet broader business goals.
- Contribute to daily team stand-ups and work closely with leadership to drive results.
Requirements
- 3+ years of experience in a strategic advertising or performance marketing role at an Amazon PPC/Marketing Agency (agency experience is a must).
- Proven hands-on experience with Amazon PPC campaigns.
- Walmart PPC experience is required.
- Proficiency in using Pacvue or Intentwise is a must.
- Strong analytical mindset with the ability to interpret data and make strategic decisions.
- Excellent written and verbal communication skills; capable of distilling complex ideas clearly.
- Experience creating strategic presentations, reports, and client communications.
- Strong project and time management skills; ability to manage multiple priorities.
- Self-starter who thrives in fast-paced, remote team environments.
Benefits
- Competitive salary
- Remote-first work environment
- Flexible hours
- Opportunity for fast growth and leadership exposure
- Collaborative and supportive expert team
- Strategic role with high impact on client success
Additional Information
This is a remote position. Youll need a reliable internet connection, a quiet workspace, a webcam, and a microphone for team and client calls. Flexibility across time zones may be required depending on client needs.
Originally posted on Himalayas