谷歌广告专员
Google Ads Specialist
我们致力于在全球展示卓越的菲律宾人才。除了教育背景和专业经验，我们更重视热情、奉献精神、忠诚度以及对个人成长的积极态度。我们的基础建立在一组核心价值观——R.I.G.H.T.，代表可靠性、诚信、目标导向的心态、幸福感和团队合作。这些价值观定义了我们的身份，并指导我们实现成功的路径。
如果你热衷于提升自己的职业生涯，建立真实的联系，并成为一支致力于你成功团队的一员，欢迎加入我们！
职位概述
Google Ads专家负责独立管理多个格式和账户的Google Ads活动。该职位需要具备付费搜索策略、出价和预算管理以及绩效报告的知识，并能够在最少监督的情况下交付成果。
主要职责
- 活动管理：从头到尾规划、设置和管理相关广告格式的付费搜索活动；制定与客户目标和预算一致的受众和定位策略。
- 关键词与受众策略：进行关键词研究和受众分析；构建并优化定位方法以提高活动效率并减少浪费支出。
- 出价与预算优化：管理活跃账户的出价和预算；识别并抓住机会以提高广告支出回报率和获客成本表现。
- 测试与优化：对广告创意、文案和受众群体进行结构化测试；根据发现持续改进转化率和整体活动表现。
- 分析与报告：监控活动表现，确保跟踪功能正常运行，并为客户提供定期的绩效报告，包含清晰的洞察和建议。
- 任职要求
- 教育：市场营销、数字营销或相关领域的文凭或学位。拥有Google Ads认证者优先。
- 经验：约2至3年实际管理Google Ads活动的经验，最好是在代理机构、外包或企业内部营销环境中。
- 技术技能：熟悉在多种活动类型中使用Google Ads平台；了解网络分析和报告工具；有CRM或营销平台经验者优先。
- 软技能：分析能力强，注重数据；细节处理能力强；能清晰地与客户沟通。
查看英文原文
We at Acxelsus are on a mission to showcase exceptional Filipino talent globally. Beyond educational credentials and professional experience, we highly prioritize passion, dedication, loyalty, and a proactive attitude towards personal growth. Our foundation is built upon a set of core values - R.I.G.H.T. - representing Reliability, Integrity, Goal-Oriented mindset, Happiness, and Teamwork. These values define our identity and guide our approach to achieving success.
If you are passionate about advancing your career, forging genuine connections, and becoming part of a team committed to your success, join us!
Job Overview
The Google Ads Specialist is responsible for independently managing Google Ads campaigns across multiple formats and accounts. This role requires a working knowledge of paid search strategy, bid and budget management, and performance reporting, with the ability to deliver results with minimal supervision.
Key Responsibilities
- Campaign Management: Plan, set up, and manage paid search campaigns end-to-end across relevant ad formats; define audience and targeting strategies aligned to client objectives and budget.
- Keyword & Audience Strategy: Conduct keyword research and audience analysis; build and refine targeting approaches to improve campaign efficiency and reduce wasted spend.
- Bid & Budget Optimisation: Manage bids and budgets across active accounts; identify and act on opportunities to improve return on ad spend and cost-per-acquisition performance.
- Testing & Optimisation: Run structured tests on ad creative, copy, and audience segments; implement findings to continuously improve conversion rates and overall campaign performance.
- Analytics & Reporting: Monitor campaign performance, ensure tracking is functioning correctly, and produce regular performance reports with clear insights and recommendations for clients and stakeholders.
Qualifications
- Education: Diploma or Degree in Marketing, Digital Marketing, or a related field. Google Ads certification is preferred.
- Experience: Around 2–3 years of hands-on experience managing Google Ads campaigns, ideally in an agency, outsourcing, or in-house marketing environment.
- Technical Skills: Comfortable working with the Google Ads platform across multiple campaign types; familiar with web analytics and reporting tools; experience with CRM or marketing platforms is an advantage.
- Soft Skills: Analytical and data-driven; strong attention to detail; clear communicator for client and stakeholder reporting; self-motivated and able to manage multiple accounts at once.
- Language: Proficient in English (written and spoken). Additional language proficiency is an advantage.
What We Offer
Here at Acxelsus, our people come first. We offer total compensation to ensure our team experiences overall wellness and has the financial resources and support they need.
- Market-competitive salary and allowances
- Health & group life insurance
- Fixed weekends off; Dayshift schedule
- Paid time off and birthday leave
- Learning & development
- Employee recognition
- Work-life balance
- Diverse and positive work environment
Ready to experience the #AcxelsusAdvantage? Join our talent pool today!
Originally posted on Himalayas