高级市场营销数据分析
Sr. Marketing Data Analytics
我们是谁
Jampp 是一个程序化广告平台,被有抱负的公司用来加速其移动业务的增长。自 2013 年成立以来,Jampp 结合机器学习、创意优化和专有的广告技术,为 Uber、Just Eat Takeaway.com、FREENOW、Rappi 和 BIGO Live 等领先的移动广告商带来增量增长。
如今,Jampp 在超过 10 个国家运营,拥有超过 100 名移动专家团队,并属于 Affle 集团,这是一家快速发展的 AdTech 公司,旗下拥有多个行业领先的平台。
Jampp 被行业主要的移动测量合作伙伴一致公认为领先的移动绩效合作伙伴。
增长团队
我们正在寻找一位技术驱动且高度分析能力的高级增长分析师加入我们的增长团队。
增长团队结合数据分析、实验、商业理解以及深入的产品知识来提升广告商的表现。这不仅仅是一个活动管理职位:你将负责表现策略,了解 Jampp 的技术和优化模型如何运作,调查复杂的问题,并将数据转化为可衡量的改进。
你将与客户成功、产品、数据科学、供应和其他技术团队紧密合作,以提升广告商的结果、我们的产品以及我们的工作方式。
你将负责
- 负责表现活动的战略、设置、执行和优化,重点关注 CPA、ROAS、可持续增长和广告商结果。
- 与客户成功团队合作,将广告商目标转化为策略,并识别保留和增长账户的机会。
- 深入了解 Jampp 的产品和基于机器学习的优化模型,包括受众、供应、归因、创意、度量和活动配置。
- 独立调查模型行为、供应、归因、跟踪、数据和活动配置方面的表现问题。
- 设计、执行并主导结构化的实验,定义假设和成功指标,并推动可衡量的广告商表现提升。
- 使用 SQL、BI 平台和 AI 工具如 Claude 和 ChatGPT 独立分析数据,识别机会,调查表现问题,并提供可操作的建议。
- 与产品和数据科学团队合作进行产品和模型实验,提供基于证据的反馈,并将验证的学习成果转化为可扩展的解决方案
查看英文原文
WHO WE ARE
Jampp is a programmatic advertising platform used by ambitious companies to accelerate the growth of their mobile businesses. Founded in 2013, Jampp combines machine learning, creative optimization, and proprietary advertising technology to drive incremental growth for leading mobile advertisers such as Uber, Just Eat Takeaway.com, FREENOW, Rappi, and BIGO Live.
Today, Jampp operates across more than 10 countries with a team of over 100 mobile experts and is part of the Affle Group, a fast-growing AdTech company that owns several industry-leading platforms.
Jampp is consistently recognized as a leading mobile performance partner by the industry’s main Mobile Measurement Partners.
THE GROWTH TEAM
We are looking for a technically driven and highly analytical Senior Growth Analyst to join our Growth team.
The Growth team combines data analysis, experimentation, business understanding, and deep product knowledge to drive advertiser performance. This is not only a campaign management role: you will own performance strategies, understand how Jampp’s technology and optimization models work, investigate complex challenges, and turn data into measurable improvements.
You will work closely with Customer Success, Product, Data Science, Supply, and other technical teams to improve advertiser results, our product, and the way we work.
WHAT YOU’LL DO
- Own the strategy, setup, execution, and optimization of performance campaigns, with a strong focus on CPA, ROAS, sustainable growth, and advertiser outcomes.
- Work with Customer Success to translate advertiser goals into strategies and identify opportunities to retain and grow accounts.
- Develop a deep understanding of Jampp’s products and ML-driven optimization models, including audiences, supply, attribution, creatives, measurement, and campaign configurations.
- Independently investigate performance issues across model behavior, supply, attribution, tracking, data, and campaign configurations.
- Design, execute, and own structured experiments, defining hypotheses and success metrics and driving measurable advertiser performance improvements.
- Use SQL, BI platforms, and AI tools such as Claude and ChatGPT to independently analyze data, identify opportunities, investigate performance issues, and provide actionable recommendations.
- Partner with Product and Data Science on product and model experimentation, providing evidence-based feedback and translating validated learnings into scalable best practices.
- Identify repetitive or manual tasks that can be automated to improve the team’s efficiency.
🤚 This is not an exhaustive list. At Jampp, we value autonomy and ownership, so we look for people who can identify opportunities and proactively turn ideas into action.
WHAT WE LOOK FOR
- Bachelor’s degree in Engineering, Economics, Business, Data Analytics, or another relevant quantitative field.
- 5+ years of experience in performance advertising, AdTech, growth, data analytics, or a related industry.
- 3+ years of hands-on experience managing and optimizing performance campaigns, including CPA or ROAS optimization, attribution, and experimentation. Mobile, programmatic, or DSP experience is strongly preferred.
- Strong understanding of performance measurement, attribution, optimization models, and data-driven decision-making.
- Strong analytical and problem-solving skills, with the ability to independently investigate complex performance issues and communicate clear recommendations.
- Demonstrated experience designing and owning experiments that delivered measurable performance improvements.
- SQL proficiency, with the ability to independently query, combine, and analyze data to investigate complex business and performance questions.
- Experience using BI and data visualization tools such as Looker, Tableau, or similar platforms.
- Hands-on experience using AI tools such as Claude and ChatGPT for analysis, SQL, problem-solving, and workflow automation, with the ability to validate their outputs.
- Experience partnering with Customer Success teams to translate advertiser goals into performance strategies and recommendations.
- Experience collaborating with Product, Data Science, or other technical teams.
- Advanced English and strong written and verbal communication skills.
- A proactive, hands-on, and collaborative working style with strong attention to detail and organization.
NICE TO HAVE
- Experience with Python or another scripting language for data analysis and automation.
- Experience connecting to and working with APIs to extract data or automate processes.