报告分析师，快消品（CPG）
Reporting Analyst, CPG
## 我们是谁：
Power Digital 是一家以人工智能为核心的增长公司，位于世界级人才和专有技术的交汇点。我们通过结合深厚的垂直领域专业知识、战略思维和企业智能，帮助领先的和新兴品牌实现增长，从而推动可衡量的业务成果。
在过去十年中，我们一直围绕一个信念构建业务：最好的技术让优秀的人更出色。我们的策略师、创意人员、分析师和技术专家团队使用 Omega，我们的 AI 操作系统，更快地发现机会，调查推动表现的因素，并以更高的速度和精度执行已批准的工作。在 Omega 背后是 Iris，我们的专有智能层，基于多年的真实绩效数据、战略框架、测试以及从我们客户组合中获得的学习成果。AI 扩展了我们人员的思考、创造、解决更复杂问题和做出更好决策的能力。人类的判断力、创造力和责任感仍然是我们工作方式的核心。
作为一家以人为本的公司，我们重视背景和经验的多样性。我们坚信我们的员工和文化是成功的关键。我们与客户紧密合作，作为他们团队的延伸，跨策略、执行和测量来识别真正阻碍增长的因素，并确定下一步该做什么。我们的文化由充满好奇心、有抱负、有责任感并致力于为客户和彼此带来有意义结果的人组成。
在 Power Digital，我们认为未来属于将最佳人才与最佳技术相结合的团队。我们正在今天打造这样的未来。
*****此职位要求英语口语和书面表达达到高级水平。** **_#LI-MM1_**
**日常工作内容：**
- 理想候选人应具备数据分析、报告和可视化方面的扎实理解，以及有效地向客户传达洞察力的能力。在此职位上，您将负责创建和维护直接影响客户业务表现的报告，进行深入分析，并将复杂的数据转化为可操作的见解。您将直接使用营销工具和平台访问活动数据，制作引人注目的演示文稿，并在多个渠道中识别优化机会。
**职责：**
- 为电商、B2B 和 B2C 构建和维护自动化报告，涵盖所有营销渠道的性能指标
查看英文原文
## Who We Are:
Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes.
For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work.
As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another.
At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today.
*****Proficiency in spoken and written English at an advanced level is required for this role.** **_#LI-MM1_**
**A day in the life:**
- The ideal candidate will possess a strong understanding of data analysis, reporting, and visualization, as well as the ability to effectively communicate insights to clients. In this role, you will be responsible for creating and maintaining reports that directly impact client business performance, conducting deep dive analyses, and translating complex data into actionable insights. You will work directly with marketing tools and platforms to access campaign data, build compelling presentations, and identify optimization opportunities across multiple channels.
**Responsibilities:**
- Build and maintain automated reports for eComm, B2B, and B2C with performance metrics across all marketing channels based on client needs and our recommendations
- Access and analyze data directly from marketing platforms (Meta Business Manager, Google Ads, Google Analytics, etc.) to identify meaningful performance insights
- Create and update weekly, monthly, and quarterly performance decks with a focus on data storytelling and actionable recommendations
- Conduct deep dive analyses to uncover optimization opportunities and answer specific business questions
- Transform complex data into clear, concise visualizations that effectively communicate performance to clients and internal stakeholders
- Utilize Google Sheets and other tools for sophisticated data manipulation and analysis
- Simplify and present findings eloquently with a focus on connecting data to business outcomes
- Employ AI technologies to enhance reporting capabilities and generate deeper insights
- Utilize and leverage Power Digital's Nova ecosystem to enhance reporting capabilities
**Role Requirements:**
- Bachelor's degree in Marketing, Business Administration, Analytics, or a related field
- 2+ years of experience in marketing analytics or digital marketing
- Strong understanding of digital marketing metrics, campaign structures, and customer journey
- Familiarity with major digital marketing platforms (Meta, Google Ads, Google Analytics, etc.)
- Advanced Excel/Google Sheets skills for data manipulation and analysis (pivot tables, VLOOKUP, etc.)
- Experience with data visualization tools such as Looker, Tableau, PowerBI, or Google Data Studio
- Understanding of statistical concepts like regression modeling, test/control analysis, etc.
- Experience creating performance presentations and conveying data narratives
- Ability to work independently and as part of a team
- Strong attention to detail and analytical thinking
- Self-motivated and able to work under pressure and meet deadlines
**Key Performance Indicators (KPIs)**
- Task Delivery Rate: 90%+ Tasks completed on or before delivery date
- Task Accuracy Rate: 90%+ Tasks completed successfully on initial delivery (tasks not re-opened for inaccuracies or missed requirements)
**Most Important Things (MITs)**
- Data Storytelling and Insight Generation: Transform raw data into meaningful narratives that highlight key performance indicators, trends, and actionable recommendations. Connect marketing metrics to business outcomes in a way that resonates with both technical and non-technical stakeholders.
- Marketing Channel Expertise: Maintain deep understanding of digital marketing platforms, metrics, and campaign structures. Stay current with platform changes and be able to contextualize performance data within the broader marketing strategy.
- Client Communication and Reporting Excellence: Develop clear, visually appealing reports and presentations that effectively communicate performance insights. Proactively identify opportunities, address client questions, and maintain regular communication regarding deliverables and timelines.
- Continuous Improvement of Reporting Systems: Constantly seek ways to enhance reporting templates, dashboards, and analysis methodologies. Streamline reporting processes, improve visualization techniques, and incorporate new metrics to provide more comprehensive performance insights.
_Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility._
_Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at [https://powerdigitalmarketing.com/company/careers/](https://powerdigitalmarketing.com/company/careers/)_ _[.](https://powerdigitalmarketing.com/company/careers/) If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at_ [_recruiting@powerdigital.com_](mailto:recruiting@powerdigital.com) _before taking any further action in relation to the correspondence._