网页设计师（Webflow + Figma）
Web Designer (Webflow + Figma)
这是一个远程职位。
我们的客户正在寻找一名网页设计师（Webflow + Figma），能够将战略想法转化为视觉吸引人、高转化率的数字体验。他们的团队在数字营销行业运作，近年来因为竞争性领域提供以结果为导向的网站和营销解决方案而获得认可。
这个职位适合一位理解优秀设计不仅限于美学的设计师。合适的候选人会以明确的目标对待每一页，平衡视觉创意与业务成果，如参与度和转化率。他们将主导整个网站设计流程，从概念和线框图到高保真原型和Webflow实现。
除了网站，该专业人员还将设计支持多渠道活动的营销素材。该职位需要一位善于构建可扩展系统、建立可重用框架并理解设计决策如何影响用户行为的人。
职责
· 网站设计与开发：使用Webflow创建响应式、视觉吸引人的网站。管理整个流程，包括线框图、Figma样稿和最终的Webflow构建。
- UI/UX设计：设计直观的布局，引导用户通过清晰的导航，并通过合理的层级、可访问性和移动端响应性促进转化。
- 数字营销素材：制作展示广告、电子邮件新闻稿布局、社交媒体图形和活动视觉效果等设计素材，同时保持品牌一致性。
- 落地页设计：为付费广告活动构建优化的落地页。应用有效的CTA、信任信号和结构化内容布局等转化导向元素。
- 客户协作：与客户经理和项目负责人合作，了解目标、品牌指南和活动目标。呈现设计概念并根据反馈完善工作。
- 设计系统与可扩展性：在Figma和Webflow中开发和维护可重用的设计系统，包括组件库、字体比例、色彩系统、间距框架和品牌指南。
- 趋势意识：关注设计趋势、Webflow平台更新和数字营销的最佳实践，以持续提升项目成果。
要求
- 至少3年的专业网页设计经验，拥有强大的Webflow项目作品集
- 能够设计和构建响应式网页
查看英文原文
This is a remote position.
Our client is looking for a Web Designer (Webflow + Figma)who can transform strategic ideas into visually compelling, high-converting digital experiences. Their team operates in the digital marketing industry and has earned recognition in recent years for delivering performance-driven websites and marketing solutions for competitive sectors.
This role is ideal for a designer who understands that effective design goes beyond aesthetics. The right candidate approaches each page with a clear purpose, balancing visual creativity with business outcomes such as engagement and conversions. They will lead the full website design process, from concept and wireframing to high-fidelity prototypes and Webflow implementation.
In addition to websites, this professional will design marketing assets that support campaigns across multiple channels. The role requires someone who thinks in scalable systems, builds reusable frameworks, and understands how design decisions influence user behavior.
Responsibilities
·
Website Design & Development:Create responsive, visually engaging websites using Webflow. Manage the entire process including wireframes, Figma mockups, and final Webflow builds.
- UI/UX Design:Develop intuitive layouts that guide users through clear navigation and encourage conversions through thoughtful hierarchy, accessibility, and mobile responsiveness.
- Digital Marketing Assets:Produce design assets such as display ads, email newsletter layouts, social media graphics, and campaign visuals while maintaining brand consistency.
- Landing Page Design:Build optimized landing pages for paid advertising campaigns. Apply conversion-focused elements such as effective CTAs, trust signals, and structured content layouts.
- Client Collaboration:Work with account managers and project leads to understand goals, brand guidelines, and campaign objectives. Present design concepts and refine work based on feedback.
- Design Systems & Scalability:Develop and maintain reusable design systems in Figma and Webflow including component libraries, typography scales, color systems, spacing frameworks, and brand guidelines.
- Trend Awareness:Stay informed on design trends, Webflow platform updates, and best practices in digital marketing to continuously elevate project outcomes.
Requirements
- Minimum3 years of professional web design experiencewith a strong portfolio of Webflow projects
- Ability to design and build responsive websites from scratch using Webflow native tools
- Strong experience withWebflow CMS, interactions, animations, and responsive design structures
- Advanced proficiency inFigmaincluding wireframing, prototyping, and high-fidelity designs
- Demonstrated experience creatingscalable UX design systemssuch as component libraries and brand frameworks
- Strong understanding ofvisual design principlesincluding typography, color theory, layout grids, spacing, and hierarchy
- Experience designingdigital marketing assetsincluding ads, email templates, and social graphics
- Familiarity withClient-First or Relume class naming conventionsin Webflow builds
- Strong written English communication skills
- Portfolio showcasing3–5 Webflow projects, including at least one scalable design system example
Qualifications
· Experience working with agencies or freelance clients across multiple projects
- Understanding ofHTML/CSS fundamentalssufficient to troubleshoot layout issues in Webflow
- Experience withWebflow animations or motion design elements
- Familiarity withconversion rate optimization (CRO)and A/B testing concepts
- Experience designing forHome Services or Healthcare industries
Benefits
- Full-time position
- 100% remote work environment
- Opportunity to collaborate with an experienced digital marketing team
- Exposure to projects across high-impact industries
- Opportunities to contribute to scalable design systems and strategic digital campaigns
Originally posted on Himalayas