高级 outbound 产品经理 - EmployeeWorks GTM
Senior Staff Outbound Product Manager - EmployeeWorks GTM
#### 公司简介
一切始于工程师Fred Luddy为他的同事Phyllis编写了一段代码，自动化了一个繁琐的任务。她喜极而泣。这一时刻激发了Fred创建一家公司，让每个人都能摆脱琐事，专注于有意义的工作。如今，ServiceNow是企业重塑的AI控制中心。我们的ServiceNow AI平台整合任何AI、任何数据和任何工作流程，帮助85%的财富500强®企业更智能、更快、更好地工作。我们正在构建一种AI原生文化，让技术和人才 unstoppable 一起发挥作用。我们才刚刚开始。
加入我们，让AI为人们工作。
#### 职位描述
**职位概要**
EmployeeWorks正在改变企业管理员工体验的方式。作为该领域的Outbound产品经理，你将处于产品战略、客户上市策略和合作伙伴生态系统发展的交汇点。你将推动EmployeeWorks在ServiceNow AI Native SKU产品组合中的采用，并建立合作伙伴赋能基础设施，以在全球范围内扩大我们的实施能力。这是一个高影响力、高度协作的职位，你将在多个业务单元中影响战略，协调客户部署决策，并赋能我们的合作伙伴生态系统实现规模化交付。
**你将负责**
**推动跨业务单元的AI Native战略与对齐**
- 与各业务单元的产品领导和赋能团队合作，制定EmployeeWorks在AI Native定位下的协调采用计划
- 创建能力叙述、ROI要点和商业案例，使每个业务单元能够自信地向客户群体推广EmployeeWorks
- 对齐跨业务单元的信息传递，确保EmployeeWorks的故事在组织内保持一致且有说服力
- 识别并解决采用过程中的跨职能障碍——从冲突的定位到赋能差距
**主导客户部署流程与协调**
- 设计并实施客户部署手册：根据交易特征和客户准备情况，确定客户应进入的正确实施模式（Moveworks专业服务、合作伙伴主导或自助式）
- 建立协调协议——明确的交接点、升级触发条件和支持模型，确保客户有透明的期望，团队知道在每个阶段谁负责什么
- 监控流程健康状况，收集客户反馈，并对路由策略进行迭代优化
查看英文原文
#### Company Description
It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.
Join us to put AI to work for people.
#### Job Description
**ROLE SUMMARY**
EmployeeWorks is transforming how enterprises manage employee experiences. As an Outbound Product Manager in this space, you'll sit at the intersection of product strategy, customer go-to-market, and partner ecosystem development. You'll drive adoption of EmployeeWorks across ServiceNow's AI Native SKU portfolio and build the partner enablement infrastructure that scales our implementation capacity globally. This is a high-impact, highly collaborative role where you'll influence strategy across multiple business units, coordinate customer deployment decisions, and empower our partner ecosystem to deliver at scale.
**WHAT YOU WILL DO**
**Drive Cross-BU AI Native Strategy & Alignment**
- Partner with product leadership and enablement teams across business units to develop coordinated adoption plans for EmployeeWorks within AI Native positioning
- Create capability narratives, ROI talking points, and business cases that enable each BU to confidently position EmployeeWorks to their customer base
- Align cross-BU messaging so the EmployeeWorks story is consistent and compelling across the organization
- Identify and resolve cross-functional obstacles to adoption—from conflicting positioning to enablement gaps
**Own the Customer Deployment Funnel & Orchestration**
- Design and operationalize the customer deployment playbook: how we route customers to the right implementation model (Moveworks Professional Services, partner-led, self-serve) based on deal characteristics and customer readiness
- Establish the orchestration protocol—clear handoff points, escalation triggers, and support models—so customers have transparent expectations and teams know who owns what at each stage
- Monitor funnel health, gather customer feedback, and iterate on routing decisions to continuously improve time-to-value and implementation success
- Work closely with sales, professional services, and customer success to ensure seamless execution
**Build & Scale Partner Enablement**
- Develop a comprehensive partner enablement program: technical training, implementation playbooks, business case templates, and best practice documentation
- Establish partner support infrastructure (ticketing systems, escalation paths, dedicated support channels) that reduces friction and increases partner confidence in EmployeeWorks delivery
- Define partner success metrics and create feedback loops to identify capability gaps and drive continuous improvement
- Coordinate with professional services and partner management teams on resource allocation and scaling decisions
**WHO YOU ARE**
- **Takes extreme ownership** – You own outcomes end-to-end and don't wait for permission or perfect alignment to move forward. You drive accountability across teams and don't shy away from hard problems or ambiguous situations.
- **Bias for action** – You move fast and iterate. You'd rather make 80% of a good decision quickly than spend months perfecting it. You drive urgency in a way that brings teams along rather than pushing them.
- **Strategic collaborator** – You thrive in cross-functional environments and can influence without authority. You can synthesize input from product, sales, services, and partners into clear priorities and compelling narratives.
- **Customer-obsessed** – You're genuinely curious about how customers deploy and extract value from products. You bring customer insights back into strategy and use those insights to make smarter decisions.
- **Systems thinker** – You can see how pieces fit together across complex organizations and partner ecosystems. You're comfortable working with ambiguity and can break down complicated orchestration challenges into actionable steps.
- **Excellent communicator** – You tell clear stories across multiple audiences (executives, technical teams, field sales, partners). You're crisp in writing and can distill complex information into digestible takeaways.
- **Data-informed** – You balance qualitative customer feedback with quantitative metrics. You make decisions based on what you observe, and you're not afraid to change course when data tells you to.
#### Qualifications
**YOUR BACKGROUND**
- 12+ years of product management or GTM leadership experience, with at least 3+ years driving strategy in B2B SaaS or platform environments
- Track record of driving cross-functional alignment and launching products or features at scale (enterprise product launches highly valued)
- Experience building or scaling partner ecosystems, channel programs, or customer communities
- Familiarity with deployment, implementation orchestration, or post-sale adoption workflows
- Demonstrated ability to influence across product, sales, services, and partner organizations
- Experience working in matrix organizations with competing priorities and ambiguous scope
**Nice to have:**
- ServiceNow platform or product ecosystem experience
- Background with AI or intelligent workflow products
- Sales enablement or field marketing experience
- Post-sale adoption or expansion motion experience
For positions in this location, we offer a base pay of **$190,900 - $334,100**, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
#### Additional Information
**Work Personas**
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. [Learn more here](https://careers.servicenow.com/life-at-servicenow#workpersonas). To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
**Equal Opportunity Employer**
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
**Accommodations**
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [globaltalentss@servicenow.com](mailto:globaltalentss@servicenow.com) for assistance.
**Export Control Regulations**
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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