UPLIZNA gMG医疗营销高级经理
Marketing Senior Manager, UPLIZNA gMG Medical Marketing
### **职业类别**
市场
### **职位描述**
**加入安进为患者服务的使命**
在安进，如果你觉得你属于更大的事物，那是因为你是其中的一部分。我们共同的使命——为患有严重疾病的患者服务——推动着我们所做的每一件事。
自1980年以来，我们在对抗世界上最难治愈的疾病方面，帮助开创了生物技术的世界。我们专注于四个治疗领域——肿瘤学、炎症、普通医学和罕见病，每年影响数百万患者。安进正在推进广泛的药物管线，用于治疗癌症、心脏病、炎症性疾病、罕见病以及肥胖及其相关疾病。作为安进团队的一员，你将帮助对患者的生活产生持久的影响，我们通过研究、制造和提供创新药物，帮助人们活得更长、更充实、更快乐。
我们获奖的文化是协作、创新和以科学为基础的。如果你热衷于挑战和其中的机会，你将在安进团队中茁壮成长。加入我们，改变患者的生命，同时改变你的职业生涯。
**市场高级经理，UPLIZNA 重症肌无力（gMG）医学营销**
**工作地点**
**你将负责的工作**
让我们一起行动，改变世界。神经科医学营销高级经理—意见领袖（OL）参与与同行交流（P2P）将领导美国神经科意见领袖（OL）参与和P2P策略、UPLIZNA讲者小组，以及针对gMG和NMOSD的营销主导的医疗保健专业人员（HCP）教育和参与组合。向神经科医学营销负责人汇报，该职位将把品牌和适应症优先事项转化为一个整合的外部参与模型，加强战略关系、客户信心、品牌差异化和高质量的现场执行。
该职位对营销主导的意见领袖参与和P2P拥有全流程的责任，包括意见领袖地图绘制和参与计划、讲者项目、同行讨论小组、行业治疗更新（ITUs）、产品剧场、专题会议、讲者发展、P2P内容以及代理/供应商交付。高级经理将领导并培养直接下属，他们完成分配的工作流，并与HCP营销、医学事务、现场医学、销售、TLLs、培训、监管、法律、市场准入、全球、专业营销和其他跨职能同事紧密合作。咨询委员会和其他主要洞察来源
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### **Career Category**
Marketing
### **Job Description**
**Join Amgen’s Mission of Serving Patients**
At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.
Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. Amgen is advancing a broad and deep pipeline of medicines to treat cancer, heart disease, inflammatory conditions, rare diseases, and obesity and obesity-related conditions. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.
Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.
**Marketing Senior Manager, UPLIZNA gMG Medical Marketing**
**Live**
**What you will do**
Let’s do this. Let’s change the world. The Senior Manager, Neurology Medical Marketing - Opinion Leader Engagement & Peer-to-Peer (P2P) will lead the U.S. Neurology opinion leader (OL) engagement and P2P strategy, UPLIZNA Speaker Bureau, and marketing-led HCP education and engagement portfolio across gMG and NMOSD. Reporting to the Neuro Medical Marketing Lead, this individual will translate franchise and indication priorities into an integrated external engagement model that strengthens strategic relationships, customer confidence, brand differentiation, and high-quality field execution.
This role has end-to-end accountability for marketing-led OL engagement and P2P, including OL mapping and engagement planning, speaker programs, Peer Discussion Groups, industry therapeutic updates (ITUs), product theaters, symposia, speaker development, P2P content, and agency/vendor delivery. The Senior Manager will lead and develop direct reports who pull through assigned workstreams and partner closely with HCP Marketing, Medical Affairs, Field Medical, Sales, TLLs, Training, Regulatory, Legal, Market Access, Global, Professional Marketing, and other cross-functional colleagues. Advisory boards and other primary insight-generation forums are led by the Insights & Congress Strategy organization; this role translates those learnings into engagement plans.
**Key Responsibilities**
**Lead Opinion Leader Engagement and P2P Strategy**
- Set and evolve the U.S. Neurology OL engagement and P2P strategy across gMG and NMOSD, aligning marketing-led HCP education and engagement with franchise priorities, customer needs, scientific developments, competitive dynamics, and lifecycle objectives.
- Own OL mapping, segmentation, and engagement planning for established and emerging OLs, in partnership with Medical Affairs, Field Medical, TLLs, and HCP Marketing.
- Establish clear engagement objectives, audience segmentation, deployment plans, and success measures for the portfolio; ensure each activity is appropriately aligned to customer, indication, and business needs.
- Lead annual and in-year P2P and OL engagement planning, including program volume, geographic deployment, investment allocation, and contingency planning across both indications.
**Own and Evolve the UPLIZNA Speaker Bureau and P2P Portfolio**
- Own the strategy, design, and execution of the UPLIZNA Speaker Bureau, including bureau composition, speaker segmentation, recruitment, onboarding, contracting coordination, activation, and ongoing optimization.
- Own the end-to-end design and execution of marketing-led HCP education and P2P programs, including speaker programs, Peer Discussion Groups, ITUs, and other approved customer education opportunities.
- Lead speaker training and development strategy, including curriculum design, content readiness, faculty preparation, and ongoing capability building for new and tenured speakers.
- Partner with Sales Training and field leadership to strengthen field readiness, appropriate program pull-through, and a consistent customer experience.
**Lead Opinion Leader Engagement at Congresses**
- Own all marketing-led OL-facing engagement at congresses, including ITUs, symposia, product theaters, speaker and faculty activity, and other approved OL-present programs.
- Set the strategy, objectives, and engagement plans for the OL-facing congress workstream; lead and direct the team members responsible for detailed planning and on-site pull-through.
- Partner with the TLL team to identify and coordinate priority OL engagements for the Neuro Medical Marketing Lead, other leaders, and cross-functional partners before and during congresses; ensure agreed follow-up actions are completed after the event.
- Partner with the Insights & Congress Strategy lead to integrate OL engagement plans into sponsorship choices, the broader congress activation strategy, and post-congress learning. Partner with Professional Marketing to align OL-facing programs with its booth-related and sales-driven assets.
**Build Content and Deliver High-Quality Execution**
- Own development and lifecycle management of P2P materials, including speaker decks, disease-state resources, case-based materials, and program tools; oversee agency development, MAC review, approval, rollout, and updates.
- Ensure P2P content and speaker training clearly communicate the scientific and clinical rationale for UPLIZNA while meeting the distinct needs of gMG and NMOSD customers.
- Manage P2P and OL engagement budgets, agencies, and external vendors with strong financial stewardship, rigorous prioritization, and accountability for timely, high-quality delivery.
- Ensure high-quality execution across the portfolio by setting clear operating models, timelines, decision rights, and standards for program planning, vendor management, compliance, and follow-up.
**Drive Performance, Insights, and Cross-Functional Alignment**
- Define and monitor meaningful measures of P2P, Speaker Bureau, and OL engagement performance, including program quality, reach, utilization, speaker effectiveness, audience feedback, and strategic impact.
- Translate field feedback, customer insights, program data, competitive intelligence, and external engagement learnings into clear recommendations to improve OL engagement strategy, P2P content, and execution.
- Contribute to annual brand planning, long-range planning, quarterly priorities, and tactical plans by bringing forward customer, scientific, and performance implications.
- Represent OL Engagement and P2P Medical Marketing in key franchise forums and communicate performance, emerging risks, opportunities, and recommendations to senior leadership.
**Lead and Develop a High-Performing Team**
- Directly lead, coach, and develop team members responsible for P2P execution and related Medical Marketing workstreams; establish clear priorities, decision rights, accountability, and development plans.
- Create an operating model that balances strategic leadership with disciplined execution, enabling the team to manage complex workstreams while maintaining a strong customer and business focus.
- Foster a culture of scientific curiosity, customer centricity, ownership, collaboration, innovation, and high standards of execution. Live and role model Amgen Values across the UPLIZNA brand team and cross-functional partners.
**Win**
**What we expect of you**
We are all different, yet we all use our unique contributions to serve patients. The strategic professional we seek is a motivated individual with these qualifications.
- Doctorate degree and 2 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR
- Master's degree and 4 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR
- Bachelor's degree and 6 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR
- Associate's degree and 10 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR
- High school diploma / GED and 12 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization.
**Preferred Qualifications**
- MBA or other advanced degree preferred.
- Demonstrated direct people-management experience, including coaching and developing talent, setting priorities, and leading through change.
- Strong Medical Marketing, OL engagement, and P2P expertise, including OL mapping and engagement planning, Speaker Bureau operations, speaker training, marketing-led HCP education, promotional content development, and multichannel education.
- Experience leading P2P and marketing-led OL/HCP engagements end-to-end, including congress-based programs, speaker strategy, faculty management, program design, agency/vendor management, budget oversight, performance optimization, and MAC review through systems such as Veeva PromoMats.
- Neurology experience preferred; rare disease and launch or in-line brand experience preferred.
- Strong strategic thinking, operational rigor, project management, and communication skills, with the ability to lead through influence and deliver across complex, cross-functional workstreams.
**Thrive**
**What you can expect from us**
As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we’ll support your journey every step of the way.
The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is posted. Actual salary will vary based on several factors including but not limited to, relevant skills, experience, and qualifications.
In addition to the base salary, Amgen offers a Total Rewards Plan, based on eligibility, comprising of health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities that may include:
- A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
- A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
- Stock-based long-term incentives
- Award-winning time-off plans and bi-annual company-wide shutdowns
- Flexible work models, including remote and hybrid work arrangements, where possible
**Apply now for a career that defies imagination**
**careers.amgen.com**
In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Amgen does not have an application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position.
Sponsorship for this role is not guaranteed.
As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together, we compete in the fight against serious disease.
Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Amgen is an Equal Opportunity employer and will consider you without regard to your race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.
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**Salary Range**
149,349.25USD -202,060.75 USD