市场协调员
Marketing Coordinator
我们客户是一家在美国运营的知名跨国D2C电商公司,销售高质量宠物产品,现急需招聘一名全职远程制的市场营销经理。
如果你有电商和品牌营销经验,能够独立工作、提出解决方案并持续改进,欢迎向我们投递简历!
你的职责包括:
市场营销经理将参与营销组合的所有方面,以推动我们旗下品牌的增长
- 参与制定和执行涵盖所有营销方面的营销计划;
- 与市场营销总监紧密合作,将长期战略转化为高效的市场营销和客户营销计划;
- 进行消费者、客户和竞争分析;监控关键绩效指标;
- 与包装、新产品开发和发布、基础产品改造、定价、促销和市场调研团队合作;
- 与创意开发合作伙伴一起,共同策划高影响力的活动、消费者促销和包装项目;
- 支持营销传播内容的开发,包括洞察识别和营销内容构思;
- 报告和衡量结果,提供改进建议,并向管理层汇报;
- 支持新内容创作,与其他团队保持一致;
- 负责产品列表的技术设置、维护和优化;
- 参与制定和执行涵盖所有营销方面的营销计划;
- 管理品牌营销预算
要求:
- 3年以上市场营销相关工作经验,最好有电商消费品品牌经验
- 数学、市场营销、广告、经济学、统计学或相关领域的高等教育背景
- 具有内在的创新和建设欲望,能够在没有明确“指南”的情况下开展工作
- 了解新的营销趋势和消费者互动渠道(数字、电商、社交等)
- 敏捷、前瞻性强,具备“测试、学习、改进、扩展”的思维模式
- 高效的项目管理、优先级排序、多任务处理和时间管理能力,以满足截止日期
- 注重质量——对产品和工作都如此
- 高度分析能力强,能够提取和操作数据源
- 有在电商平台工作的经验者优先
我们的福利:
查看英文原文
Our client, a well-established multinational D2C e-commerce company operating in the USA selling high-quality pet products is looking for an experienced professional to fill an immediate opening for a Marketing Manager for a full-time remote job.
If you have experience in Ecommerce and Brand Marketing, can work independently, propose solutions and seek constant improvements - we would love to hear from you!
Your tasks will include:
The Marketing Manager will work with all aspects of the marketing mix to promote the growth of the brands in out portfolio
- Participate in the development and execution of marketing plans which address all aspects of the marketing;
- Work closely with the Marketing Director to translate long-term strategy into highly effective marketing and customer marketing plans;
- Perform consumer, customer, and competitive analysis; monitoring key performance metrics;
- Work with Packaging, New product development and launches, and base product renovations, Pricing, Promotion and Market Research
- Work with partners in the creative development and execution of high-impact activations, consumer promotions, and packaging projects;
- Support in the development of marketing communications including insight identification, concepting marketing content;
- Report and measure results, providing insight and recommendations for improvements, presenting to management;
- Support with new content creation, aligning with other teams;
- Own the technical setup, maintenance and optimization for product listings;
- Participate in the development and execution of marketing plans which address all aspects of the marketing
- Manage brand marketing budgets
Requirements:
- 3 years of progressive work experience in marketing preferably with e-commerce consumer goods brands
- Higher education in math, marketing, advertising, economics, statistics, or a related field
- An innate desire to build and innovate, ability to operate without a structured ‘playbook’
- Knowledge of new marketing trends and consumer engagement channels (digital, e-commerce, social, etc.)
- Agile, forward looking with a "test, learn, improve, expand" mindset
- Highly effective project management, prioritization, multi-tasking, and time management skills to meet deadlines
- Quality focused – on products and work
- Highly analytical, ability to extract and manipulate data sources
- Experience working with Marketplaces would be a plus
Our benefits:
- Work for a Market-proven, fast-growing company
- Competitive salary and bonus opportunities
- Friendly International start-up environment
- Paid trainings and courses
- Be a part of something bigger, where you can have autonomy over your work
- Fully remote work and flexible working hours (work from whatever place)
Originally posted on Himalayas