高级制作人
Senior Producer
**关于 Rocket Money 🔮**
Rocket Money 的使命是赋能人们过上最好的财务生活。Rocket Money 为会员提供对自身财务状况的独特理解，以及一系列节省时间与金钱的实用服务，最终帮助他们在财务旅程中获得优势。
**关于该职位 🤹♀️**
Rocket Money 正在寻找一位高级制作人加入我们的视频创意团队。这不是一份传统的制作工作——我们希望找到一位深入了解直接响应广告的人，具备强大的创意声音，并懂得如何将原始概念转化为高表现力的内容，既能娱乐、教育用户，又能促成转化。你将在数字和广播平台上开展工作，从概念到交付全程主导制作，帮助我们在竞争激烈的金融科技领域脱颖而出。
你的工作将按照每周的节奏进行，基于数据不断迭代有效的内容，测试新想法，并持续突破推动表现和获取用户的极限。
具体职责包括：
- 全程负责整合制作——从概念到交付，为社交媒体渠道、数字平台和广播制作有效的直接响应广告
- 拍摄、指导并制作原创素材——你在现场很自如，熟悉从前期到后期的所有制作阶段
- 制作动态图形解释内容，并寻找新素材以扩大创意产出——这远不止是剪辑和排列现有片段
- 提高周产量，通过多种尺寸和格式发布多个概念变体
- 与创意团队合作进行创意构思、分镜脚本和概念开发
- 根据表现数据快速迭代——你相信数据能启发创意，而不是限制它，你始终针对特定渠道和平台进行优化
- 与内部团队、制作团队、外部供应商、演员和人才进行沟通
- 建立并维护预算和时间表，识别并雇佣第三方供应商，管理制作成本
- 持续改进制作和交付流程，同时维护并贡献于资产库的结构和组织
- 对新旧资产进行格式化，确保符合所有媒体平台的最佳实践
- 同时管理多个项目，具有快速的响应能力和对细节的敏锐关注
**关于你 🦄**
- 你热爱为直接响应制作内容，并对编辑决策如何影响用户行为有真正的直觉
- 你有丰富的视频制作经验，能够独立完成从策划到执行的全过程
- 你对数据敏感，能够根据表现结果不断优化内容
- 你具备良好的沟通能力，能够与不同团队高效协作
- 你有强烈的自我驱动力，能够在快节奏的环境中保持高质量的工作输出
查看英文原文
**ABOUT ROCKET MONEY 🔮**
Rocket Money’s mission is to empower people to live their best financial lives. Rocket Money offers members a unique understanding of their finances and a suite of valuable services that save them time and money – ultimately giving them a leg up on their financial journey.
**ABOUT THE ROLE 🤹♀️**
Rocket Money is looking for a Senior Producer to join our Video Creative team. This isn't a traditional production role — we're looking for someone who understands direct response advertising inside and out, brings a strong creative voice, and knows how to turn raw concepts into high-performing content that entertains, educates, and converts. You'll work across digital and broadcast platforms, leading production from concept through delivery while helping us stand out in a competitive fintech space.
Your work will be part of a weekly cadence driven by data — iterating on what's working, testing what's new, and constantly pushing the limits of what drives performance and acquires users
Specifically, you will:
- Own integrated production end-to-end — from concept through delivery, building effective direct-response ads for social media channels, digital platforms, and broadcast
- Shoot, direct, and produce original footage — you're comfortable on set and across all stages of production from pre to post
- Compose motion graphic explainers and source new content to scale creative output — this goes well beyond cutting and arranging pre-existing clips
- Increase weekly output by releasing multiple variations of concepts across a wide range of sizes and formats
- Collaborate with the creative team on ideation, storyboarding, and concept development
- Iterate fast based on performance data — you believe data informs creativity, not limits it, and you're always optimizing for specific channels and platforms
- Liaise with internal teams, production teams, external vendors, actors, and talent
- Build and maintain budgets and timelines, identify and hire third-party vendors, and manage production costs
- Continue to improve workflows for production and delivery while maintaining and contributing to asset library structure and organization
- Format new and existing assets to properly fit all media platforms’ best practices
- Manage multiple projects simultaneously with swift turnaround times and a sharp eye for detail
**ABOUT YOU 🦄**
- You love producing for direct response and have a genuine instinct for how editing decisions impact the way users comprehend and respond to an ad
- You believe data can inform creativity, not limit it
- Able to envision and edit many different visual scenarios from a single set of raw video assets
- Expert-level proficiency in Premiere Pro and After Effects
- Strong design sensibilities; experience with Figma and Adobe Photoshop is a plus
- Comfortable on a production set and across all stages of production from pre to post
- Skilled at presenting complex technical information in a clear and engaging format
- Experienced with budgets, timelines, vendor management, and cost oversight
- Excellent time management skills with the ability to accurately assess scope and availability
- A collaborative communicator who gives and receives feedback well and brings a fresh perspective to the table
**WE OFFER 💫**
- Health, Dental & Vision Plans
- Life Insurance
- Long/Short Term Disability
- Competitive Pay
- 401k Matching
- Team Member Stock Purchasing Program (TMSPP)
- [Learning & Development Opportunities](https://www.myrocketcareer.com/working-here/training-and-development/)
- Tuition Reimbursement
- Unlimited PTO
- Daily Lunch, Snacks & Coffee _(in-office only)_
- Commuter benefits _(in-office only)_
Additional information: Salary range of $100,000 - $130,000 + bonus + benefits, based on job-related knowledge, skills, and experience. Base pay offered may vary depending on job-related knowledge, skill, and experience.
_This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws._
_The information regarding compensation and other benefits included in this paragraph is the company’s current, good faith estimate at the time of posting. [Compensation and benefits are subject to modification from time to time as the Company, in its sole and exclusive discretion, deems appropriate.] The Company may determine during its future reviews of the proposed compensation and benefits provided for this position, that the compensation and benefits for such position should be reduced. In no event will the Company reduce the compensation for the position to a level below the applicable jurisdictional minimum wage rate for the position. Los Angeles County and San Francisco Candidates only: qualified applicants with arrest or conviction records will be considered for employment per the Fair Chance Ordinance and the Fair Chance Initiative for Hiring._
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