产品市场经理
Product Marketing Manager
关于 Tailscale
Tailscale 正在通过提供软件打造新的互联网,使人们和他们的设备无论身处何地都能安全地相互连接。从爱好者到跨国公司,各种规模的团队每天都在使用 Tailscale 来保护他们的网络、共享对内部工具的访问权限等。我们正在构建一个易于使用、合理且安全的互联网未来,就像它曾经的样子。Tailscale 成立于 2019 年,是一家完全远程的公司,获得 Accel、CRV、Insight、Heavybit 和 Uncork Capital 的支持。
职位描述
我们正在寻找一位协作能力强、分析思维强的产品营销经理加入 Tailscale 的营销团队。你将与产品、营销和营收团队紧密合作,识别客户需求、痛点,并阐述“为什么选择 Tailscale?”,然后将这些洞察转化为可执行的市场推广资产。如果你熟悉 PAM、网络基础设施或企业安全需求,并能将技术特性转化为易于理解的优势,这个职位可能非常适合你。如果你热爱高度跨职能的工作,并希望帮助快速发展的销售和营收团队取得成功,请继续阅读。
因为我们是一家早期阶段的全远程公司,我们希望找到一位有动力的个人,能够适应异步工作,能在不确定中茁壮成长,并专注于把事情做对,而不是一味追求正确。
主要职责
- 成为我们的用户和客户方面的专家——了解他们是谁、他们的痛点是什么,以及是什么驱动他们寻求解决方案
- 与销售、产品和营销团队合作,制定和优化产品定位、信息传递和有效内容
- 推出新产品或功能,管理与此发布相关的跨职能项目,并衡量由此产生的营收和销售线索
- 制作销售材料和赋能资料——幻灯片、单页简介、培训课程、客户案例研究、网络研讨会等。这包括根据需要委派任务并与设计师、网页开发人员和内容营销人员合作
- 进行竞争和市场分析,以指导信息传递和活动,并影响产品战略
- 作为产品营销经理参加行业活动,进行演示并收集第一手的客户和潜在客户反馈,以塑造信息传递和活动策略
- 帮助推动有意义的销售线索
我们寻找的人选
- 至少 5 年以上产品营销经验,与销售团队合作的经验,以及对技术产品有深刻理解
查看英文原文
About Tailscale
Tailscale is building the new Internet by delivering software that makes it easy to securely interconnect people and their devices, no matter where they are. From hobbyists to multinational corporations, teams of every size use Tailscale each day to protect their networks, share access to internal tools, and more. We're building a future for the Internet that's easy, sensible, and safe, like it used to be. Founded in 2019 and fully distributed, we're backed by Accel, CRV, Insight, Heavybit, and Uncork Capital.
Job Description
We’re looking for a collaborative and analytical Product Marketing Manager to join the marketing team at Tailscale. You will work closely with product, marketing, and revenue teams to identify customer needs, pain points, and articulate “Why Tailscale?” and then turn these insights into actionable assets for us to go-to-market with. This role might be perfect for you if you are familiar with PAM, networking infrastructure, or enterprise security needs, and can communicate technical features as easy-to-digest benefits. If you love highly cross-functional work and want to help a rapidly growing sales and revenue team succeed, read on.
Because we’re an early-stage and fully remote company, we’re looking for a motivated individual who is comfortable working asynchronously, thrives in ambiguity and has a focus on getting it right, not being right.
Key Responsibilities
- Becoming the expert on our users and customers — who they are, what their pain points are, and what drives them to seek out solutions
- Collaborating with sales, product and marketing teams to develop and refine product positioning, messaging, and effective content
- Launching new products or features, managing cross-functional projects associated with that launch, and measuring revenue and pipeline generated
- Creating sales collateral and enablement materials— slide decks, one-pagers, training sessions, customer case studies, webinars, etc.. This includes delegating and working with designers/web developers/content marketers as needed.
- Performing competitive and market analysis to inform messaging and campaigns, and influence product strategy
- Represent PMM at industry events by delivering demos and gathering firsthand customer and prospect insights to shape messaging and campaign strategy
- Helping drive meaningful sales pipeline
What We Are Looking For
- At least 5+ years of experience in product marketing, working with sales teams, and sales enablement
- A proven track record in marketing, product marketing, sales enablement, product management, or a related field with a minimum of 5+ years of direct experience
- An affinity for complex, highly technical subjects
- Experience managing interdependent, complex projects and keeping multiple work streams on track
- An analytical and data-driven mindset with an enthusiasm for problem-solving and measuring the effectiveness of your work
- The ability to quickly adapt and react to changing plans and ambiguity.
- Excellent people skills - this role will interact with many cross-functional teams and the ability to communicate and negotiate effectively will be critical to the success of this role
- A bias toward action, execution, and iteration
Nice to Have
- Start up experience
- Experience with networking or security products used in SaaS or cloud environments
As a company, we strive to maintain fair and equitable compensation practices within our team across all roles and all levels. Tailscale's compensation package includes base salary, equity, and comprehensive benefits. The salary range displayed on each job posting represents the target range for a new hire's base salary. Individual offers may vary based on experience and skill set.
CAN Pay Range
$190,280—$237,180 CAD
Frequently cited statistics show that people who identify with historically marginalized groups are likely to apply to jobs only if they meet 100% of the qualifications. We encourage you to help us break that statistic!
What We Offer
- An inclusive, flexible environment where you can be your authentic self. We recognize the impact of diverse voices and backgrounds on the growth of our people, product, and company. And that flexibility in how and when you work empowers our team to integrate work and life.
- A competitive total compensation package. This includes a base salary, an equity incentive plan and variable commission (for quota-based roles).
- Comprehensive group benefits with no waiting period. Take advantage of coverage for health, vision, dental, and more for you and your family!
- Remote first company—most of our teams work fully remotely. Enjoy a change of scenery wherever you can get wifi, participate in virtual and in-person social events, and leverage our corporate co-working program to visit WeWork (or other similar spaces near you). Some roles require in-office collaboration depending on team needs, which will be clearly noted in the job description.
- Employer-funded retirement contributions. Tailscale will match your retirement contributions dollar-for-dollar, up to a maximum annual employer contribution equal to 0.75% of your eligible compensation.
- Connect with other Tailscalars IRL. Attend our annual company retreat, participate in team off-sites, and collaborate in person with teammates across Canada, the United States, the United Kingdom, and Singapore. We support intentional in-person connection through team travel and distributed collaboration.
- Support for your personal and professional development. Grow your career thoughtfully with $1500 USD annually for professional development, or take advantage of mentorship, coaching, and internal promotion opportunities.
- Paid time off and a healthy work-life integration. Our flexible, paid time off program supports you for any situation life throws your way, whether moving homes or travelling the world!
- A build-your-own home office setup. You choose your own company-owned laptop (Mac or PC), receive a monthly home internet reimbursement, and $500 USD to customize your workstation to make it your own.
- Paid parental leave program. We care about your life outside of work and encourage new parents to take advantage of parental leave top-ups (20 weeks for birthing parents, 16 weeks for non-birthing parents).
Tailscale is committed to providing an accessible and inclusive hiring process. If you require an accommodation at any stage of the recruitment process or related to any aspect of this role, please contact your recruiter.
Our hiring process uses AI-assisted tools to help screen and assess candidates. All hiring decisions are made by people.
Please be aware that legitimate emails from Tailscale's talent team will only originate from @tailscale.com, @greenhouse.io, and @interviews.modernloop.io email addresses. For more information about protecting yourself from impersonators and scams, please visit .
Originally posted on Himalayas